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BMIE Market 02190

Norfolk County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)19,695
2020–2024 ACS 5-year estimate ±1,064 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households8,598
2020–2024 ACS 5-year estimate ±457 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count16,119
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units6,904
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$99,657
2020–2024 ACS 5-year estimate ±6,912 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age41.2
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$2,041
2020–2024 ACS 5-year estimate ±169 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$589,700
2020–2024 ACS 5-year estimate ±24,151 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area7.0 sq mi
Census Gazetteer 2020
Restaurants33
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 02190
Restaurants per 10,000 residents15.5
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+26.9%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+37.5%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+32.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+106.3%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202834 (range 30–38)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.6 per year, r² 0.49) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score76 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score81 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score71 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score74 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 76 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score81.38140%+32.5
Restaurant Opportunity Score70.67135%+24.7
Market Momentum Score74.47425%+18.6
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 81 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)19,6958140%+32.5
Median household income (ACS)99,6578140%+32.3
Households (ACS)8,5988320%+16.5
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 71 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth37.57635%+26.6
Restaurants per 10,000 residents (lower = more room)16.84725%+11.7
Population (ACS)19,6958120%+16.2
Median household income (ACS)99,6578120%+16.1
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 74 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth26.98250%+41.0
10-year restaurant growth37.57630%+22.8
20-year restaurant growth325320%+10.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (61)

By cuisine

Coffee 10 · American 9 · Pizza 7 · Dessert 6 · Sandwiches 5 · Bakery 4 · Italian 4 · Asian 3 · Breakfast 2 · European 2 · German / Eastern European 2 · Indian 2 · Mexican 2 · Steakhouse 2 · Thai 2 · Brazilian 1 · British / Irish pub food 1 · Burgers 1 · Chinese 1 · Ice cream / frozen desserts 1 · Juice / smoothies 1 · Latin American (other) 1 · Mediterranean 1 · Middle Eastern 1 · Southwestern / Tex-Mex 1 · Tea / bubble tea 1 · Vietnamese 1

By type

Restaurant (service type not stated) 39 · Bar 12 · Quick service 8 · Café 7 · Casual dining 7 · Coffee shop 7 · Bakery 6 · Dessert 6 · Specialty food shop 3 · Juice, smoothie, tea 2 · Catering 1

NameTypeCuisineAddressStatus
99 Restaurants 99 RestaurantsCasual dining · Restaurant (service type not stated) · BarAmerican1094 Main Stopen
AcapulcosRestaurant (service type not stated)American1073 Main Stopen
African JungleBaropen
Appassionato PizzaRestaurant (service type not stated)Pizza · Italian1690 Main Stopen
Bawarchi BiryanisRestaurant (service type not stated)Indian532 Pond Stopen
Baya Bar - Acai & Smoothie Shop Baya Bar Howard BeachJuice, smoothie, tea · CaféJuice / smoothies · Coffee35 Pleasant St Spc 100open
Bob's Muffin ShopRestaurant (service type not stated)Breakfast17 Union Stopen
ButtercreamsBakery · DessertDessert354 Thicket Stopen
CeCe's Pizza and CateringCateringItalian · Pizza4 Union Stopen
Charlie's Finer DinerCasual dining · Café · Restaurant (service type not stated)Breakfast · American · Coffee1496 Main St Route 18open
Cozy Pho and Thai KitchenRestaurant (service type not stated)Vietnamese · Thai · Asian1616 Main Stopen
D'Angelo Grilled SandwichesRestaurant (service type not stated)Sandwiches1049 Main Stopen
Dkd Associates IncRestaurant (service type not stated)26 Union Stopen
Dunkin Donuts Dunkin'Coffee shop · Quick service · Dessert · BakeryCoffee · Dessert1255 Main Stopen
Dunkin' Dunkin'Bakery · Dessert · Coffee shopDessert · Coffee · Bakery755 Main Stopen
Ecco TrattoriaRestaurant (service type not stated)Italian · European1167 Main Stopen
EE's Ice Cream ShoppeDessertIce cream / frozen desserts · Dessert93 Pleasant Stopen
EUROMART EuroMartSpecialty food shop · Quick serviceSandwiches88 Pleasant St Ste 101open
First Stop CoffeeCoffee shop · Quick service · CaféCoffee1102 Main Stopen
Five GuysRestaurant (service type not stated)Burgers978 Main St Unit 190open
Friendly's Friendly'sRestaurant (service type not stated)American1021 Main Stopen
Golden DragonRestaurant (service type not stated)Chinese35 Pleasant Stopen
Honey Dew Donuts Honey Dew KemptonBakery · Dessert · Coffee shopDessert · Coffee · Bakery1102 Main Stopen
Hungry Lyons Market and DeliSpecialty food shop · Restaurant (service type not stated) · Quick serviceSandwiches39 Trotter Rd Unit 106Aopen
IN & OUT PIZZA AND GRILLRestaurant (service type not stated)Pizza · German / Eastern European478 Columbian Stopen
Jenna's Drive InRestaurant (service type not stated) · Casual diningAmerican259 Park Aveopen
Johnny Kono's Bar & GrillCasual dining · Restaurant (service type not stated) · Bar269 Park Aveopen
Kelley’s Frostie VillageRestaurant (service type not stated)4 Union Stopen
Kolkata Cuisine Inc.Restaurant (service type not stated)Indian · Asian1255 Main Stopen
Lime LeafRestaurant (service type not stated)Thai · Asian435 Columbian Stopen
Logan Bar & GrillRestaurant (service type not stated) · Bar118 Burkhall Stopen
Louie's Pizza & Roast BeefRestaurant (service type not stated)Pizza · American1600 Main Stopen
Ma Reilly's CafeCafé · Restaurant (service type not stated)American · Coffee90 Pond Stopen
Main Street Bar & GrilleBar1400 Main Stopen
Montilios Bakery Montilio's Baking CompanyBakery · DessertBakery · Dessert19 Union Stopen
Olympic Pizza & GrillCasual dining · Restaurant (service type not stated) · BarPizza15 Union Stopen
Otto OTTORestaurant (service type not stated)German / Eastern European · European39 Trotter Rdopen
Papa Gino's Papa Gino'sRestaurant (service type not stated)Italian · Pizza532 Pond Stopen
Pasticcini Gourmet BakeryRestaurant (service type not stated)1592 Main Stopen
Pegged EnterprisedRestaurant (service type not stated)1167 Main Stopen
PeppercornzRestaurant (service type not stated)Pizza435 Columbian Stopen
Phoenicia Mediterranean FoodsSpecialty food shop · Quick serviceMediterranean · Sandwiches · Middle Eastern1025 Main St Unit #6open
Pico Allegro Coffee CompanyCoffee shop · Restaurant (service type not stated) · Juice, smoothie, tea · CaféCoffee · Tea / bubble tea · Mexican35 Pleasant Stopen
Pizza LavitaRestaurant (service type not stated)1025 Main Stopen
Pmk Enterprises Inc.dba Jennas Drive-inRestaurant (service type not stated)259 Park Aveopen
QDOBA Mexican EatsQuick service35 Pleasant St Unit 95open
Reggio Italian RistoranteRestaurant (service type not stated)1037 Main Stopen
Side Rite CoBar111 Hickory Lnopen
Slow CoffeeCoffee shop · CaféCoffee12 Columbian Stopen
Sombrero's Mexican RestaurantRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex1037 Main Stopen
Starbucks StarbucksCoffee shop · Café · BakeryCoffee · Bakery980 Main Stopen
Stockholder'sRestaurant (service type not stated)Steakhouseopen
StockholdersRestaurant (service type not stated)Steakhouse · American1073 Main Stopen
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches35 Pleasant Street, Suite 5, Store #10open
Sweet Brazil Market & GrillCasual dining · BarBrazilian · Latin American (other)1032 Main Stopen
Tavern in the SquareBar35 Pleasant Stopen
The Cottage Bar and RestaurantBarBritish / Irish pub food26 Union Stopen
Warren's PlaceCasual dining · Restaurant (service type not stated) · BarAmerican27 Pleasant Stopen
Westbury FarmsRestaurant (service type not stated)14 Pleasant Valley Shop Ctr # 14open
Weymouth TownBar280 Pleasant Stopen
Windy City Pizza - WeymouthQuick service1049 Main Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199417161SIC1987
199516151SIC1987
199618171SIC1987
199725241SIC1987
1998272271142NAICS1997
19992925101051NAICS1997
2000282510961NAICS1997
200126241095NAICS1997
200226241095NAICS1997
200327251096NAICS2002
200429261196NAICS2002
200528251195NAICS2002
2006282510105NAICS2002
2007292712105NAICS2002
200825231067NAICS2007
200926241077NAICS2007
201028251177NAICS2007
2011272310671NAICS2007
201229261295NAICS2012
201327241275NAICS2012
201431271296NAICS2012
201531271296NAICS2012
2016332810126NAICS2012
2017312713113NAICS2017
201830261493NAICS2017
201929251483NAICS2017
202030261484NAICS2017
2021353216106NAICS2017
2022323013116NAICS2022
2023353313128NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 02190. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
021882.6 mi302023
023433.0 mi202023
021893.3 mi312023
023703.4 mi282023
023513.5 mi312023
021843.7 mi1092023
020435.0 mi522023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.