BMIE BluFoodies Market Intelligence Engine

← Search

BMIE Market 02188

Norfolk County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)16,179
2020–2024 ACS 5-year estimate ±1,225 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households7,127
2020–2024 ACS 5-year estimate ±510 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count14,608
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units6,521
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$107,335
2020–2024 ACS 5-year estimate ±19,066 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age42.9
2020–2024 ACS 5-year estimate ±6 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$2,012
2020–2024 ACS 5-year estimate ±165 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$594,000
2020–2024 ACS 5-year estimate ±37,976 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area3.9 sq mi
Census Gazetteer 2020
Restaurants30
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 02188
Restaurants per 10,000 residents17.8
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-3.2%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+15.4%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+7.1%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+30.4%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202830 (range 25–34)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.3 per year, r² 0.19) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score64 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score81 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score64 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score37 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 64 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score81.18140%+32.5
Restaurant Opportunity Score63.56435%+22.2
Market Momentum Score37.43725%+9.4
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 81 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)16,1797840%+31.1
Median household income (ACS)107,3358540%+34.1
Households (ACS)7,1278020%+15.9
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 64 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth15.45935%+20.6
Restaurants per 10,000 residents (lower = more room)18.54125%+10.3
Population (ACS)16,1797820%+15.6
Median household income (ACS)107,3358520%+17.0
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 37 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-3.22450%+12.1
10-year restaurant growth15.45930%+17.7
20-year restaurant growth7.13820%+7.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (56)

By cuisine

American 12 · Coffee 10 · Pizza 6 · Asian 5 · Bakery 4 · Chinese 4 · Italian 4 · Sandwiches 4 · Breakfast 3 · Dessert 3 · Spanish / tapas 3 · Burgers 2 · Healthy / salads / bowls 2 · Ice cream / frozen desserts 2 · British / Irish pub food 1 · Chicken / wings 1 · Greek 1 · Hot dogs 1 · Indian 1 · Japanese 1 · Juice / smoothies 1 · Mediterranean 1 · Mexican 1 · Southwestern / Tex-Mex 1 · Sushi 1 · Tea / bubble tea 1 · Thai 1

By type

Restaurant (service type not stated) 34 · Bar 8 · Quick service 8 · Café 7 · Coffee shop 7 · Casual dining 6 · Bakery 5 · Dessert 4 · Food truck 3 · Juice, smoothie, tea 2 · Fast casual 1 · Other 1

NameTypeCuisineAddressStatus
Blazing saladsFood truckMediterranean · Greek75 Finnell Dropen
Blue Pointe BistroRestaurant (service type not stated)American61 Washington Stopen
Boba LatteCoffee shop · Restaurant (service type not stated)Coffee27 Washington Stopen
Brava CucinaRestaurant (service type not stated) · Casual diningItalian · American59 Washington Stopen
Brothers Roast Beef Brothers Roast Beef & Pizza KingstonRestaurant (service type not stated)Sandwiches · American148 Washington Stopen
Bubble StationJuice, smoothie, tea · CaféTea / bubble tea · Coffee253 Washington Stopen
Burger King Burger KingQuick serviceBurgers · American393 Washington Stopen
Cafe AromaBakeryBakery316 Washington Stopen
Chili Mango & LimeRestaurant (service type not stated) · Food truckPizza336 Washington Stopen
Cubist CircleRestaurant (service type not stated)Chinese · Sushi · Japanese · Asian625 Washington Stopen
Cupcake MojoBakeryBakery93 Washington Stopen
D'Angelo Grilled SandwichesRestaurant (service type not stated) · Fast casualSandwiches · Healthy / salads / bowls208 Main Stopen
Dairy Queen (Treat) Dairy QueenDessert · Quick serviceIce cream / frozen desserts · Dessert226 Main Stopen
Dunkin' Dunkin'Coffee shop · Dessert · BakeryCoffee · Dessert · Bakery38 Winter Stopen
Dunkin'Restaurant (service type not stated)622 Washington Stopen
Dunkin' Dunkin'Coffee shop · Bakery · Quick service · DessertDessert · Coffee185 Washington Stopen
Ellie’s TreatsFood truck · Restaurant (service type not stated) · Quick serviceopen
Fire Escape Coffee HouseCoffee shop · CaféCoffee159 Washington Stopen
Friendly'sDessert · Restaurant (service type not stated)Ice cream / frozen desserts415 Washington Stopen
Fuel AmericaCoffee shop · Restaurant (service type not stated) · CaféCoffee143 Washington Stopen
Gourmet OrientalRestaurant (service type not stated)Chinese625 Washington Stopen
Grille 151Casual dining · Restaurant (service type not stated) · BarAmerican151 Main Stopen
Hearth 'n Kettle WeymouthRestaurant (service type not stated)American151 Main Stopen
Ice & DoughRestaurant (service type not stated)409 Washington Stopen
Jimmy's Broad Street DinerCasual dining · Restaurant (service type not stated)American122 Broad Stopen
KFC KFCQuick service · Restaurant (service type not stated)Chicken / wings298 Washington Stopen
Lincoln Square Donuts, LlcRestaurant (service type not stated)185 Washington Stopen
Logan Airport - Terminal B PotbellyQuick serviceSandwiches1 Harborside Driveopen
Mad Hatter CafeRestaurant (service type not stated) · Café · BarCoffee119 Main Stopen
Main Street Deli & Pizza &pizzaRestaurant (service type not stated)Pizza · Italian380 Washington Stopen
Marylou's Coffee MaryLou's Coffee and Sandwich ShoppeCoffee shop · Restaurant (service type not stated) · CaféCoffee768 Main Stopen
Marylou's Coffee MaryLou's Coffee and Sandwich ShoppeCoffee shop · CaféCoffee1212 Washington Stopen
McDonald's McDonald'sQuick serviceBurgers · American90 Main Stopen
McSwiggans Pub and RestaurantBarBritish / Irish pub food450 Washington Stopen
Nana's Eats & TreatsRestaurant (service type not stated) · Casual diningBreakfast · American33 Washington Stopen
Napoli House of Pizza Napoli MonclovaRestaurant (service type not stated)Pizza · Italian77 Washington Stopen
Notting HallRestaurant (service type not stated)502 Front Stopen
Papa Gino's Papa Gino'sQuick servicePizza · Italian770 Washington Stopen
PassportBarSpanish / tapas61 Washington Stopen
Passport Sips & TapasBarSpanish / tapas59 Washington Stopen
Peking KitchensRestaurant (service type not stated)Chinese · Asian35 Washington Stopen
Pizza HutRestaurant (service type not stated)Pizza208 Main Stopen
Precinct 10BarSpanish / tapas · American110 Main Stopen
Quan's KitchenRestaurant (service type not stated)Asian · Chinese427 Washington Stopen
Revive and Co. Kitchen and Juice BarJuice, smoothie, tea · Restaurant (service type not stated)Juice / smoothies · Healthy / salads / bowls208 Main Stopen
Santa Fe Burrito GrillRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex415 Washington Stopen
SkilletRestaurant (service type not stated)Breakfast · American119 Main Stopen
Steve's PizzaRestaurant (service type not stated)Pizzaopen
SubwayOtherSandwiches740 Middle Stopen
Thai Bar ShiRestaurant (service type not stated)Thai · Asian336 Washington Stopen
The Grill and EyeCasual diningAmerican · Breakfast186 Washington St #1726open
The Sweet SideBakery · CaféBakery · Coffee242 Washington Stopen
Turmeric HouseRestaurant (service type not stated)Indian · Asian428 Washington Stopen
Union Brew HouseCasual dining · Bar550 Washington Stopen
Weymouth ClubBar440 Washington Stopen
Windy City EatsRestaurant (service type not stated)Hot dogs7 Essex Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199424231SIC1987
19951818SIC1987
19962121SIC1987
199726251SIC1987
19983029101361NAICS1997
19993029111351NAICS1997
20003129111262NAICS1997
20013231121271NAICS1997
2002313112136NAICS1997
2003282811133NAICS2002
2004272712113NAICS2002
2005282812123NAICS2002
2006272713112NAICS2002
2007272713122NAICS2002
20082726121121NAICS2007
20092726121121NAICS2007
20102726111221NAICS2007
2011272712122NAICS2007
20122625111131NAICS2012
20132726101151NAICS2012
20142927121051NAICS2012
20153027121051NAICS2012
2016262391041NAICS2012
201727238114NAICS2017
2018343113144NAICS2017
2019302711124NAICS2017
2020302613103NAICS2017
2021302913133NAICS2017
202228271410NAICS2022
202331301216NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 02188. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
021891.5 mi312023
021842.3 mi1092023
021902.6 mi332023
021912.8 mi132023
021693.8 mi1322023
020434.0 mi522023
023434.9 mi202023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.