BMIE Market 07730
Monmouth County, New Jersey · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 17,534 2020–2024 ACS 5-year estimate ±630 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 6,660 2020–2024 ACS 5-year estimate ±307 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 17,396 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 6,192 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $125,338 2020–2024 ACS 5-year estimate ±10,684 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 45.5 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $874 2020–2024 ACS 5-year estimate ±677 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $478,600 2020–2024 ACS 5-year estimate ±16,531 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 5.2 sq mi Census Gazetteer 2020 |
| Restaurants | 43 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 07730 |
| Restaurants per 10,000 residents | 21.8 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | -2.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +4.9% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +19.4% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +53.6% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 41 (range 37–45) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.2 per year, r² 0.11) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 63 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 84 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 58 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 36 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 07730. Projection: linear trend v1, fitted 2013–2023, -0.2 restaurants per year, r² 0.11, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. New Jersey and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 567, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 63 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 84.1 | 84 | 40% | +33.7 |
| Restaurant Opportunity Score | 58.4 | 58 | 35% | +20.5 |
| Market Momentum Score | 36.4 | 36 | 25% | +9.1 |
Consumer Market Score: 84 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 17,534 | 79 | 40% | +31.7 |
| Median household income (ACS) | 125,338 | 92 | 40% | +36.7 |
| Households (ACS) | 6,660 | 79 | 20% | +15.7 |
Restaurant Opportunity Score: 58 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 4.9 | 50 | 35% | +17.4 |
| Restaurants per 10,000 residents (lower = more room) | 24.5 | 27 | 25% | +6.9 |
| Population (ACS) | 17,534 | 79 | 20% | +15.8 |
| Median household income (ACS) | 125,338 | 92 | 20% | +18.4 |
Market Momentum Score: 36 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | -2.3 | 25 | 50% | +12.5 |
| 10-year restaurant growth | 4.9 | 50 | 30% | +14.9 |
| 20-year restaurant growth | 19.4 | 45 | 20% | +9.0 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (102)
By cuisine
Pizza 13 · American 11 · Asian 11 · Italian 10 · Bakery 9 · Chinese 7 · Dessert 7 · Chicken / wings 6 · Sandwiches 6 · BBQ 5 · Coffee 5 · Japanese 5 · Sushi 4 · Burgers 3 · Ice cream / frozen desserts 3 · Mexican 3 · Breakfast 2 · Latin American (other) 2 · Spanish / tapas 2 · Thai 2 · Cajun, Creole, Southern 1 · European 1 · Filipino 1 · Healthy / salads / bowls 1 · Hot dogs 1 · Indian 1 · Southwestern / Tex-Mex 1 · Steakhouse 1 · Tea / bubble tea 1
By type
Restaurant (service type not stated) 68 · Quick service 13 · Bar 11 · Bakery 10 · Dessert 8 · Casual dining 5 · Coffee shop 4 · Specialty food shop 3 · Café 2 · Brewery / taproom 1 · Buffet 1 · Catering 1 · Food truck 1 · Juice, smoothie, tea 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 36 Steak Llc | Restaurant (service type not stated) | 1104 State Route 36 | open | |
| Ae's Thai and BBQ | Restaurant (service type not stated) | BBQ · Thai | 3046 State Route 35 | open |
| Airport Bar-Liquor Corporation | Bar | 1370 NJ-36 | open | |
| Aligado Hazlet Inc | Restaurant (service type not stated) | 2780 State Route 35 | open | |
| Angela's Pizza & Restaurant | Restaurant (service type not stated) | Italian · Pizza | 1326 State Route 36 | open |
| Assaggini Di Roma | Restaurant (service type not stated) | Italian · European | 3253 Hwy 35 | open |
| Bagel Boyz - Holmdel Rd | Bakery | Bakery · Sandwiches | 694 Holmdel Rd | open |
| Bao Dumplings & Bao Tea | Juice, smoothie, tea | Tea / bubble tea · Chinese · Asian | 1358 State Route 36 | open |
| Bbq Country Bar Gr | Bar | American · BBQ | 2870 State Route 35 | open |
| Bertucci's Italian Restaurant | Restaurant (service type not stated) | Pizza | 2847 Highway 35 | open |
| Brianni's Pizza | Restaurant (service type not stated) | Pizza · Italian | 1430 NJ-36 | open |
| Brooklyn Bagels Gourmet Deli | Restaurant (service type not stated) | 1352 Highway 36 | open | |
| Bubbakoo's Burritos Bubbakoo's Burritos | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 3070 NJ-35 B | open |
| Burger King Burger King | Quick service | Burgers · American | 734 Route 36 & Union Ave | open |
| Carousel Bakery | Bakery · Dessert · Catering | Bakery · Dessert | 80 Bethany Rd | open |
| Carvel Carvel Ice Cream | Dessert | Ice cream / frozen desserts · Dessert | 1362 NJ-36 | open |
| Chick-fil-A Chick-fil-A | Quick service | Chicken / wings · American | 2819 State Route 35 | open |
| China Buffet China Buffet | Buffet | Chinese · Asian | 3005 NJ-35 | open |
| Chocolate Village | Dessert | Dessert | 1324 NJ-36 | open |
| Con-fran Llc | Restaurant (service type not stated) | 745 Poole Ave | open | |
| Crown Fried Chicken | Restaurant (service type not stated) · Quick service | Chicken / wings | 274 State Route 36 | open |
| Dairy Queen Dairy Queen | Quick service · Restaurant (service type not stated) · Dessert | Ice cream / frozen desserts | 377 State Route 36 | open |
| Domino's Pizza | Restaurant (service type not stated) | Pizza | 3091 State Route 35 | open |
| Donnelly's Tavern | Bar · Restaurant (service type not stated) | American | open | |
| Dunkin' | Coffee shop | Coffee | 3150 State Route 35 | open |
| Dunkin' | Coffee shop | Coffee | 1131 State Route 36 | open |
| Dunkin' Dunkin' | Coffee shop · Quick service · Dessert · Bakery | Coffee · Dessert | 80H Bethany Rd | open |
| Franco Restaurant Group Llc | Restaurant (service type not stated) | 2870 State Route 35 | open | |
| Friendly's Ice Cream Shop | Restaurant (service type not stated) | American | 3201 New Jersey 35 | open |
| Fuji Japanese Restaurant | Restaurant (service type not stated) | Japanese · Sushi · Asian | 3253 Hwy 35 | open |
| Fuku Japanese Sushi Burrito | Restaurant (service type not stated) | Japanese · Sushi · Asian | 2889 NJ-35 | open |
| Galitos BBQ | Restaurant (service type not stated) | Spanish / tapas | 745 Poole Ave | open |
| Gems House of Bagels | Bakery · Quick service · Specialty food shop | Bakery · Sandwiches | 3017 NJ-35 | open |
| Gems House of Bagels Gems Bagels Middletown/RedBank | Bakery · Quick service · Specialty food shop | Bakery · Sandwiches | 1727 Union Ave | open |
| Giuseppe’s Pizza & Restaurant | Restaurant (service type not stated) | Pizza · Italian | 620 Beers St | open |
| Grand View Manor Inc | Restaurant (service type not stated) | 410 State Route 36 | open | |
| Great Wall | Restaurant (service type not stated) | Chinese · Asian | 1719 Union Ave | open |
| Hao Ho Inc | Restaurant (service type not stated) | 80 Bethany Rd | open | |
| Hello Sunshine Treats LLC | Bakery · Dessert | Bakery · Healthy / salads / bowls · Dessert | 1356 NJ-36 | open |
| Inkanto Latin American Fusion | Restaurant (service type not stated) | Latin American (other) | 3115 State Route 35 | open |
| Jersey Shore Brewery | Brewery / taproom | open | ||
| KFC KFC | Quick service · Restaurant (service type not stated) | Chicken / wings | 1390 State Route 36 | open |
| Kfc | Restaurant (service type not stated) | Chicken / wings | 1390 State Route 36 | open |
| Koi Sushi & Hibachi | Restaurant (service type not stated) | Asian · Thai · Sushi · Japanese | 2780 Rte 35 | open |
| KPOT Korean BBQ & Hot Pot - Hazlet, NJ KPOT Korean BBQ & Hot Pot-Orlando,FL | Restaurant (service type not stated) | 3010 NJ-35 Unit 20 | open | |
| Kutz Q BBQ | Restaurant (service type not stated) | BBQ · Burgers | 20 Lake Ave | open |
| La Dolce Brick Oven Pizza | Restaurant (service type not stated) | Pizza · Italian | 2889 Hwy 35 | open |
| La Isla 86 Poolside Bar | Bar | 86 Hazlet Ave | open | |
| La Rosa Chicken & Grill La Rosa Chicken and Grill - Staten Island | Restaurant (service type not stated) | Chicken / wings · BBQ | 1715 Union Ave | open |
| Liu's Garden | Restaurant (service type not stated) | Chinese · Asian | 78 Bethany Rd | open |
| Luigi's Famous Pizza | Restaurant (service type not stated) | Pizza | 477 Middle Rd | open |
| Lusal Inc | Restaurant (service type not stated) | 80 Bethany Rd | open | |
| Marcy’s Deli | Specialty food shop · Quick service | Sandwiches | 161 NJ-36 | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 31-20 Route 35 | open |
| My Pizza | Restaurant (service type not stated) | Pizza | 3041 State Route 35 | open |
| Nakayama Sushi | Restaurant (service type not stated) | Japanese · Sushi | 745 Poole Ave Ste 3 | open |
| Neil Michael's Steakhouse | Restaurant (service type not stated) | Steakhouse | 1104 State Route 36 | open |
| Nic's Hometown Tavern | Casual dining · Bar | American | 180 NJ-36 | open |
| No 1 Chinese Restaurant | Restaurant (service type not stated) | 745 Poole Ave Ste 11 | open | |
| Noches de Colombia Hazlet | Restaurant (service type not stated) | Latin American (other) | 3253 NJ-35 | open |
| Normandie Bakery | Bakery · Dessert | Bakery · Dessert | 3049 NJ-35 | open |
| Number 1 | Restaurant (service type not stated) | Chinese · Asian | 745 Poole Ave #11 | open |
| Old Time Bagel Llc | Restaurant (service type not stated) · Bakery | Bakery · Breakfast | 3253 State Route 35 Ste 3 | open |
| P & P Sweet Shoppe | Casual dining | American | 487 Middle Rd | open |
| Panera Bread Panera Bread | Bakery · Café | Bakery · Sandwiches · Coffee | 3070 Hwy 35 | open |
| Papa John's Pizza | Restaurant (service type not stated) | Pizza | 1430 State Route 36 | open |
| Perkins American Food Co. | Restaurant (service type not stated) · Casual dining | Breakfast · American | 1396 Highway 36 | open |
| Perkins at 1396 State Route 36 Hazlet, NJ Perkins | Restaurant (service type not stated) | American | 1396 State Route 36 | open |
| Philly Pretzel Factory Philly Pretzel Factory | Bakery | Bakery | 3051 State Route 35 | open |
| Pite's, Inc | Restaurant (service type not stated) | 1396 State Route 36 | open | |
| Poole Ave Bar and Liquors | Bar | 745 Poole Ave | open | |
| Popeyes Popeyes Louisiana Kitchen | Quick service | Chicken / wings · Cajun, Creole, Southern | 1228 Route 36 | open |
| Pulcinella Inc. | Restaurant (service type not stated) | 620 Beers St | open | |
| Ralphs Italian Ices Ralph's Italian Ices- Lanoka Harbor, NJ | Dessert | Ice cream / frozen desserts · Dessert | 1731 Union Ave | open |
| Ray's Real Pizza | Restaurant (service type not stated) | Pizza · Italian | 3429 Hwy 35 | open |
| Red Oak Diner & Lounge | Casual dining | American | 2973 State Route 35 | open |
| Romeo's Pizza & Pasta Express | Restaurant (service type not stated) | Pizza | 745 Poole Ave 745 | open |
| Romeo's Pizza & Restaurant Romeo's Pizza | Restaurant (service type not stated) | Pizza · Italian | 1721 Union Ave | open |
| Salerno's Pizzeria | Restaurant (service type not stated) | Pizza · Italian | 80 Bethany Rd | open |
| Shore Cafe | Restaurant (service type not stated) | Italian | 1104 State Route 36 | open |
| Soup Man | Restaurant (service type not stated) | 2835 State Route 35 | open | |
| Starbucks Starbucks | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 3201 NJ-35 | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 3042 Highway 35 | open |
| Taco Bell Taco Bell | Quick service | Mexican | 1185 Highway 36 | open |
| Taj Indian Fusion | Restaurant (service type not stated) | Indian · Asian | 3046 State Route 35 | open |
| Tanga V F Inc | Restaurant (service type not stated) | 477 Middle Rd | open | |
| Tapeo | Restaurant (service type not stated) | Spanish / tapas | 2870 State Route 35 | open |
| TGI Fridays | Bar · Restaurant (service type not stated) | BBQ | 3054 State Route 35 | open |
| The Happy Wiener | Food truck | Hot dogs | open | |
| The Park Tap & Grill | Bar | 3352 State Route 35 | open | |
| Tim Horton’s Cafe And Bakery | Restaurant (service type not stated) | 3253 State Route 35 | open | |
| Todaro's Pizza | Restaurant (service type not stated) | Italian | 3046 State Route 35 | open |
| Tony's Italian-american Restaurant & Pizzeria, Inc | Restaurant (service type not stated) | 3153 State Route 35 | open | |
| Tr&mg Restaurant Inc | Restaurant (service type not stated) | 745 Poole Ave | open | |
| Tropical Hut Express | Restaurant (service type not stated) | Filipino | 3253 State Route 35 | open |
| Tst Country Bar & Grill | Bar | 2870 State Route 35 | open | |
| UJ's Asian Bistro | Restaurant (service type not stated) | Asian · Japanese · Chinese | 479 Middle Rd | open |
| Untouchables GOGO | Bar | 417 S Laurel Ave | open | |
| Vibe Tap & Grill | Bar | 2870 State Route 35 | open | |
| Viva Margarita | Restaurant (service type not stated) | Mexican | 2870 NJ 35 | open |
| Xing Wok | Restaurant (service type not stated) | Chinese · Asian | 3040 State Route 35 | open |
| Yesterday's Restaurant & Banquet Center | Restaurant (service type not stated) · Casual dining | American | 3153 NJ-35 | open |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 30 | 28 | — | — | — | 2 | SIC1987 |
| 1995 | 29 | 27 | — | — | — | 2 | SIC1987 |
| 1996 | 33 | 31 | — | — | — | 2 | SIC1987 |
| 1997 | 32 | 31 | — | — | — | 1 | SIC1987 |
| 1998 | 39 | 35 | 12 | 18 | 5 | 1 | NAICS1997 |
| 1999 | 37 | 33 | 12 | 16 | 5 | 1 | NAICS1997 |
| 2000 | 39 | 34 | 12 | 17 | 5 | 1 | NAICS1997 |
| 2001 | 39 | 34 | 12 | 18 | 4 | 1 | NAICS1997 |
| 2002 | 46 | 39 | 16 | 18 | 5 | 2 | NAICS1997 |
| 2003 | 41 | 36 | 10 | 20 | 6 | 1 | NAICS2002 |
| 2004 | 52 | 45 | 11 | 26 | 8 | 1 | NAICS2002 |
| 2005 | 47 | 42 | 14 | 21 | 7 | — | NAICS2002 |
| 2006 | 46 | 40 | 15 | 20 | 5 | — | NAICS2002 |
| 2007 | 51 | 43 | 16 | 20 | 7 | 2 | NAICS2002 |
| 2008 | 47 | 40 | 13 | 19 | 8 | 2 | NAICS2007 |
| 2009 | 52 | 43 | 17 | 17 | 9 | 3 | NAICS2007 |
| 2010 | 46 | 38 | 14 | 17 | 7 | 3 | NAICS2007 |
| 2011 | 47 | 39 | 14 | 18 | 7 | 3 | NAICS2007 |
| 2012 | 54 | 46 | 18 | 21 | 7 | 2 | NAICS2012 |
| 2013 | 48 | 41 | 17 | 17 | 7 | 3 | NAICS2012 |
| 2014 | 50 | 44 | 20 | 17 | 7 | 3 | NAICS2012 |
| 2015 | 51 | 46 | 18 | 19 | 9 | 2 | NAICS2012 |
| 2016 | 50 | 45 | 17 | 19 | 9 | 2 | NAICS2012 |
| 2017 | 51 | 45 | 21 | 12 | 12 | — | NAICS2017 |
| 2018 | 47 | 44 | 21 | 12 | 11 | — | NAICS2017 |
| 2019 | 48 | 41 | 16 | 13 | 12 | — | NAICS2017 |
| 2020 | 43 | 39 | 13 | 14 | 12 | — | NAICS2017 |
| 2021 | 47 | 43 | 12 | 18 | 13 | — | NAICS2017 |
| 2022 | 46 | 42 | 11 | 18 | 13 | — | NAICS2022 |
| 2023 | 46 | 43 | 10 | 20 | 13 | — | NAICS2022 |