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BMIE Market 08561

Mercer County, New Jersey · ZCTA boundaries as of 2020

Profile

Population (current estimate)325
2020–2024 ACS 5-year estimate ±262 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households129
2020–2024 ACS 5-year estimate ±100 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count226
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units102
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household incomeData source not yet connected
Median age63.4
2020–2024 ACS 5-year estimate ±38 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rentData source not yet connected
Median home value$484,400
2020–2024 ACS 5-year estimate ±191,425 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area1.1 sq mi
Census Gazetteer 2020
Restaurants5
2016 · U.S. Census Bureau, ZIP Code Business Patterns 2016 detail (NAICS2012) · by USPS ZIP 08561
Restaurants per 10,000 residents44.3
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+400.0%
DERIVED: 2011 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+400.0%
DERIVED: 2006 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+66.7%
DERIVED: 1996 → 2016, ZIP Code Business Patterns restaurants
Projected restaurants, 20215 (range 4–7)
FORECAST · linear trend v1 fitted to 2006–2016 (11 points, +0.3 per year, r² 0.67) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score47 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score16 / 100
MODELED · consumer_market_score v1 · confidence Medium · why?
Restaurant Opportunity Score48 / 100
MODELED · restaurant_opportunity_score v1 · confidence Medium · why?
Market Momentum Score95 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 47 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score16.11640%+6.5
Restaurant Opportunity Score48.44835%+16.9
Market Momentum Score94.59525%+23.6
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 16 (Medium confidence)

ComponentValueRankWeightAdds
Population (ACS)3251640%+10.7
Households (ACS)1291620%+5.5
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 48 (Medium confidence)

ComponentValueRankWeightAdds
10-year restaurant growth40010035%+43.6
Restaurants per 10,000 residents (lower = more room)153.9325%+0.8
Population (ACS)3251620%+4.0
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 95 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth40010050%+50.0
10-year restaurant growth40010030%+29.9
20-year restaurant growth66.77320%+14.7
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (7)

By cuisine

American 3 · Dessert 2 · Hot dogs 1 · Indian 1 · Sandwiches 1

By type

Restaurant (service type not stated) 3 · Casual dining 2 · Dessert 2 · Quick service 2 · Bar 1 · Buffet 1 · Food truck 1 · Specialty food shop 1

NameTypeCuisineAddressStatus
David Bradley ChocolatierDessertDessert92 N Main Stopen
David Bradley ChocolatierDessertDessert100 N Main Stopen
Jack's DeliSpecialty food shop · Quick serviceSandwiches · American1372 US-130open
Robbinsville Bar and GrillCasual dining · Restaurant (service type not stated) · BarAmerican1380 US-130open
Shayona CaféBuffetopen
SuMu's KitchenRestaurant (service type not stated) · Casual diningIndian · American1392 US-130open
The Hot StopFood truck · Restaurant (service type not stated) · Quick serviceHot dogs1392 US HIGHWAY 130open
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
1994431SIC1987
1995321SIC1987
199633SIC1987
199733SIC1987
19983321NAICS1997
19994422NAICS1997
20003321NAICS1997
20013321NAICS1997
2002222NAICS1997
2003333NAICS2002
2004222NAICS2002
2005111NAICS2002
2006111NAICS2002
2007111NAICS2002
20082211NAICS2007
20092211NAICS2007
2010111NAICS2007
2011111NAICS2007
20122211NAICS2012
20133321NAICS2012
20143321NAICS2012
20153321NAICS2012
20165532NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 08561. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
085202.3 mi632023
086912.9 mi402023
085503.1 mi312023
086904.4 mi402023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.