BMIE Market 08904
Middlesex County, New Jersey · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 15,121 2020–2024 ACS 5-year estimate ±33 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 6,436 2020–2024 ACS 5-year estimate ±404 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 13,982 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 6,203 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $104,694 2020–2024 ACS 5-year estimate ±24,486 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 35.2 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,873 2020–2024 ACS 5-year estimate ±84 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $471,700 2020–2024 ACS 5-year estimate ±19,857 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 1.8 sq mi Census Gazetteer 2020 |
| Restaurants | 31 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 08904 |
| Restaurants per 10,000 residents | 11.4 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +6.9% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +24.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +47.6% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +93.8% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 37 (range 33–41) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.7 per year, r² 0.62) · 80% range · confidence Medium · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 70 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 80 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 64 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 64 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 08904. Projection: linear trend v1, fitted 2013–2023, +0.7 restaurants per year, r² 0.62, confidence Medium.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. New Jersey and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 567, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 70 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 79.8 | 80 | 40% | +31.9 |
| Restaurant Opportunity Score | 64.3 | 64 | 35% | +22.5 |
| Market Momentum Score | 64.1 | 64 | 25% | +16.0 |
Consumer Market Score: 80 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 15,121 | 77 | 40% | +30.7 |
| Median household income (ACS) | 104,694 | 84 | 40% | +33.5 |
| Households (ACS) | 6,436 | 78 | 20% | +15.6 |
Restaurant Opportunity Score: 64 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 24 | 66 | 35% | +23.2 |
| Restaurants per 10,000 residents (lower = more room) | 20.5 | 36 | 25% | +9.0 |
| Population (ACS) | 15,121 | 77 | 20% | +15.4 |
| Median household income (ACS) | 104,694 | 84 | 20% | +16.8 |
Market Momentum Score: 64 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 6.9 | 64 | 50% | +31.9 |
| 10-year restaurant growth | 24 | 66 | 30% | +19.9 |
| 20-year restaurant growth | 47.6 | 62 | 20% | +12.4 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (77)
By cuisine
Asian 8 · Coffee 8 · Halal / kosher 8 · Bakery 7 · Chinese 7 · Dessert 7 · Pizza 6 · American 4 · Burgers 3 · Italian 3 · Japanese 3 · Latin American (other) 3 · Mediterranean 3 · Mexican 3 · Sandwiches 3 · Sushi 3 · Healthy / salads / bowls 2 · Ice cream / frozen desserts 2 · Juice / smoothies 2 · Middle Eastern 2 · Steakhouse 2 · Tea / bubble tea 2 · Breakfast 1 · British / Irish pub food 1 · Chicken / wings 1 · Greek 1 · Hawaiian / Pacific 1 · Indian 1 · Korean 1 · Noodles / ramen / pho 1 · Peruvian 1 · Seafood 1 · Southwestern / Tex-Mex 1 · Thai 1 · Vegetarian 1
By type
Restaurant (service type not stated) 53 · Bakery 7 · Café 7 · Dessert 7 · Coffee shop 4 · Quick service 4 · Bar 3 · Casual dining 3 · Juice, smoothie, tea 3 · Specialty food shop 2 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 418 Burgers | Restaurant (service type not stated) | Burgers · American | 418 Raritan Ave | open |
| Adams Bar | Restaurant (service type not stated) | 97 Woodbridge Ave | open | |
| AKIHI Bubble Tea | Juice, smoothie, tea · Restaurant (service type not stated) | Tea / bubble tea · Juice / smoothies | 248 Raritan Ave | open |
| Aposto, L.l.c | Restaurant (service type not stated) | 76 Raritan Ave | open | |
| Asian Garden | Restaurant (service type not stated) | Asian · Chinese | 145 Woodbridge Ave | open |
| Bagel Dish Cafe | Bakery | Bakery | 68 Raritan Ave | open |
| Be Norvilas Llc | Restaurant (service type not stated) | 76 Raritan Ave | open | |
| Berkley Bake Shop | Bakery | Bakery | 405 Raritan Ave | open |
| Birnn Chocolates | Dessert | Dessert | 314 Cleveland Ave | open |
| Blank Space Highland Park | Café | 414 Raritan Ave | open | |
| blendz | Juice, smoothie, tea | Juice / smoothies | 509 Raritan Ave | open |
| Boro Realty Inc | Restaurant (service type not stated) | 309 Raritan Ave | open | |
| Bridge Turkish and Mediterranean Grill | Restaurant (service type not stated) | Halal / kosher · Middle Eastern · Mediterranean | 315 Raritan Ave | open |
| Charlie Brown's Steakhouse | Restaurant (service type not stated) | Steakhouse | 247 Raritan Ave | open |
| Chef Tan | Restaurant (service type not stated) | Chinese · Asian | 441 Raritan Ave | open |
| China Lee Kosher | Restaurant (service type not stated) | Chinese · Halal / kosher · Asian | 229 Raritan Ave | open |
| China Star | Restaurant (service type not stated) | Chinese · Asian | 75 Raritan Ave | open |
| Coco Polo | Dessert | Dessert | 320 Cleveland Ave | open |
| Cola Ventures Llc Dba Cola Hemp | Restaurant (service type not stated) | 85 Raritan Ave Ste 200 | open | |
| Dairy Deluxe | Dessert | Ice cream / frozen desserts · Dessert | 811 Raritan Ave | open |
| DeeDee's Pizza | Restaurant (service type not stated) | Pizza · Italian | 601 Raritan Ave | open |
| Dish Cafe | Casual dining · Café | American · Coffee · Breakfast | 327 Raritan Ave | open |
| Dunkin' Dunkin' | Dessert · Coffee shop · Quick service · Bakery | Ice cream / frozen desserts · Coffee · Dessert · Bakery | 55 Raritan Ave | open |
| El Sol Mexican Restaurant | Restaurant (service type not stated) | Mexican · Latin American (other) | 304 Raritan Ave | open |
| Ellinikon | Restaurant (service type not stated) | Mediterranean | 28 Woodbridge Ave | open |
| Evs & P Inc | Restaurant (service type not stated) | 327 Raritan Ave | open | |
| Garden Burrito | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 70 Raritan Ave | open |
| Giddy's Pizzeria | Restaurant (service type not stated) | Pizza · Italian · Halal / kosher | 17 N 4th Ave | open |
| Global Grace Marketplace and Cafe | Café · Restaurant (service type not stated) | Coffee | 208 Raritan Ave | open |
| Grill House. Grill House | Casual dining · Bar | Halal / kosher · Steakhouse | 120 Raritan Ave | open |
| Highland Pizza | Restaurant (service type not stated) | Pizza | 601 Raritan Ave | open |
| Hunan Manor | Restaurant (service type not stated) | Chinese · Asian | 239 Raritan Ave | open |
| Indus Grill | Restaurant (service type not stated) | Indian | 314 Raritan Ave | open |
| Jerusalem Pizza | Restaurant (service type not stated) | Pizza · Middle Eastern | 231 Raritan Ave | open |
| Jina's House Korean Restaurant | Restaurant (service type not stated) | Korean | 1165 Raritan Ave | open |
| Kybele Cafe Llc | Restaurant (service type not stated) | 323 Raritan Ave | open | |
| K歌之王 | Café | Coffee · Chinese | 1109 Raritan Ave | open |
| L&l Of Highland Park Inc | Restaurant (service type not stated) | 154 Woodbridge Ave | open | |
| La Casita Restaurant | Restaurant (service type not stated) | Mexican · Latin American (other) | 421 Raritan Ave | open |
| La Rosa Pizzeria | Restaurant (service type not stated) | Pizza · Italian | 104 Woodbridge Ave | open |
| Laila Sweets | Dessert | Dessert | 325 Raritan Ave | open |
| Lynton S Tower | Restaurant (service type not stated) | British / Irish pub food | open | |
| Madrash Corp | Restaurant (service type not stated) | 55 Raritan Ave | open | |
| Marissa's Halal Bites | Restaurant (service type not stated) | Halal / kosher | Highland Park,Nj | open |
| Merey Venezuelan Cuisine | Restaurant (service type not stated) | Latin American (other) | 128 Raritan Ave | open |
| Midori Sushi | Restaurant (service type not stated) | Japanese · Sushi · Asian | 237 Raritan Ave | open |
| Modena Customization Llc | Restaurant (service type not stated) | 225 Woodbridge Ave | open | |
| Mordy's Kosher Bakery and Cafe | Bakery · Restaurant (service type not stated) | Bakery · Halal / kosher | 15 N 4th Ave | open |
| Mr Pi's Sushi | Restaurant (service type not stated) | Japanese · Sushi · Asian | 247 Raritan Ave | open |
| New Athens Corner | Bakery · Quick service · Specialty food shop | Bakery · Sandwiches | 28 Woodbridge Ave | open |
| New York Auto Depot | Restaurant (service type not stated) | 205 Woodbridge Ave | open | |
| Okie Pokii Cafe | Juice, smoothie, tea · Café | Hawaiian / Pacific · Tea / bubble tea · Healthy / salads / bowls · Coffee | 55 Raritan Ave | open |
| Pad Thai Restaurant PAD THAI | Restaurant (service type not stated) | Thai · Asian | 217 Raritan Ave | open |
| Papa Johns Papa John's Pizza | Quick service · Restaurant (service type not stated) | Pizza | 65 raritan ave | open |
| Park Deli | Specialty food shop · Quick service | Sandwiches | 80 Raritan Ave | open |
| Park Place | Restaurant (service type not stated) | Burgers | 120 Raritan Ave #1 | open |
| Park Pub | Bar | 182 Woodbridge Ave | open | |
| Penstock Coffee Shop & Roastery | Coffee shop · Café | Coffee | 13 S 3rd Ave | open |
| Pithari Taverna | Restaurant (service type not stated) | Greek · Seafood · Mediterranean | 28 Woodbridge Ave | open |
| PJ's Coffee | Coffee shop | Coffee | 315 Raritan Ave | open |
| Sichuan Spring Chinese Restaurant | Restaurant (service type not stated) | 1167 Raritan Ave | open | |
| Smash & Spice | Restaurant (service type not stated) | Halal / kosher | 323 Raritan Ave | open |
| Sprinkled Pink | Bakery · Dessert | Bakery · Dessert | open | |
| SUBWAY | Other | Sandwiches | Raritan Ave | open |
| Sultan Wok Highland Park | Restaurant (service type not stated) | Chinese | 517 Raritan Ave | open |
| Sushiana | Restaurant (service type not stated) | Japanese · Sushi | 17 N 4th Ave | open |
| Tete'S Restaurant Peruvian & International Cuisine | Bar · Restaurant (service type not stated) | Peruvian | 247 Raritan Ave | open |
| The Blue Horse Tavern | Restaurant (service type not stated) | American | 247 Raritan Ave | open |
| The Cook & The Carpenter Llc | Restaurant (service type not stated) | 310 N 3rd Ave | open | |
| The Vegan Spot NJ | Restaurant (service type not stated) | Vegetarian · Healthy / salads / bowls | 401 Raritan Ave | open |
| Tous Les Jours | Coffee shop · Bakery · Dessert · Café | Bakery · Dessert · Coffee | 1161 Raritan Ave | open |
| What The Cluck | Restaurant (service type not stated) | Halal / kosher · Chicken / wings | 323 Raritan Ave | open |
| White Rose Hamburgers | Casual dining | Burgers · American | 154 Woodbridge Ave | open |
| Xi-An Flavor | Restaurant (service type not stated) | Noodles / ramen / pho | 1165 Raritan Ave | open |
| Ysse Llc | Restaurant (service type not stated) | 315 Raritan Ave | open | |
| Gl Restaurant Llc | Restaurant (service type not stated) | 28 Woodbridge Ave # A | closed | |
| Merey Llc | Restaurant (service type not stated) | 128 Raritan Ave # 1 | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 18 | 16 | — | — | — | 2 | SIC1987 |
| 1995 | 18 | 16 | — | — | — | 2 | SIC1987 |
| 1996 | 21 | 19 | — | — | — | 2 | SIC1987 |
| 1997 | 20 | 19 | — | — | — | 1 | SIC1987 |
| 1998 | 21 | 18 | 8 | 6 | 4 | 1 | NAICS1997 |
| 1999 | 20 | 17 | 8 | 5 | 4 | 1 | NAICS1997 |
| 2000 | 21 | 17 | 7 | 6 | 4 | 1 | NAICS1997 |
| 2001 | 21 | 17 | 6 | 7 | 4 | 2 | NAICS1997 |
| 2002 | 24 | 21 | 10 | 7 | 4 | 2 | NAICS1997 |
| 2003 | 24 | 21 | 10 | 6 | 5 | 2 | NAICS2002 |
| 2004 | 21 | 19 | 9 | 6 | 4 | 1 | NAICS2002 |
| 2005 | 26 | 23 | 12 | 7 | 4 | 1 | NAICS2002 |
| 2006 | 24 | 19 | 9 | 6 | 4 | 2 | NAICS2002 |
| 2007 | 28 | 23 | 11 | 6 | 6 | 2 | NAICS2002 |
| 2008 | 22 | 18 | 11 | 4 | 3 | 2 | NAICS2007 |
| 2009 | 21 | 17 | 10 | 5 | 2 | 2 | NAICS2007 |
| 2010 | 20 | 16 | 10 | 4 | 2 | 2 | NAICS2007 |
| 2011 | 20 | 17 | 9 | 5 | 3 | 2 | NAICS2007 |
| 2012 | 23 | 20 | 11 | 7 | 2 | 2 | NAICS2012 |
| 2013 | 28 | 25 | 12 | 10 | 3 | 1 | NAICS2012 |
| 2014 | 28 | 25 | 12 | 10 | 3 | 1 | NAICS2012 |
| 2015 | 33 | 30 | 18 | 9 | 3 | 1 | NAICS2012 |
| 2016 | 33 | 30 | 15 | 10 | 5 | 1 | NAICS2012 |
| 2017 | 30 | 27 | 16 | 7 | 4 | — | NAICS2017 |
| 2018 | 32 | 29 | 17 | 8 | 4 | — | NAICS2017 |
| 2019 | 33 | 31 | 17 | 8 | 6 | — | NAICS2017 |
| 2020 | 35 | 33 | 18 | 11 | 4 | — | NAICS2017 |
| 2021 | 35 | 33 | 16 | 13 | 4 | — | NAICS2017 |
| 2022 | 33 | 31 | 16 | 11 | 4 | — | NAICS2022 |
| 2023 | 33 | 31 | 17 | 11 | 3 | — | NAICS2022 |