BMIE Market 23701
Portsmouth city, Virginia · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 24,298 2020–2024 ACS 5-year estimate ±1,862 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 9,793 2020–2024 ACS 5-year estimate ±514 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 25,161 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 10,336 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $62,349 2020–2024 ACS 5-year estimate ±4,279 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 38.9 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,305 2020–2024 ACS 5-year estimate ±73 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $235,200 2020–2024 ACS 5-year estimate ±8,483 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 7.7 sq mi Census Gazetteer 2020 |
| Restaurants | 42 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 23701 |
| Restaurants per 10,000 residents | 15.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | -2.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | -6.7% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +40.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +55.6% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 44 (range 39–48) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.0 per year, r² 0.00) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 48 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 65 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 42 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 30 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 23701. Projection: linear trend v1, fitted 2013–2023, +0.0 restaurants per year, r² 0.00, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Virginia and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 591, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 48 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 64.6 | 65 | 40% | +25.8 |
| Restaurant Opportunity Score | 42.0 | 42 | 35% | +14.7 |
| Market Momentum Score | 30.2 | 30 | 25% | +7.5 |
Consumer Market Score: 65 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 24,298 | 85 | 40% | +33.9 |
| Median household income (ACS) | 62,349 | 34 | 40% | +13.7 |
| Households (ACS) | 9,793 | 85 | 20% | +17.0 |
Restaurant Opportunity Score: 42 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | -6.7 | 20 | 35% | +7.0 |
| Restaurants per 10,000 residents (lower = more room) | 17.3 | 45 | 25% | +11.2 |
| Population (ACS) | 24,298 | 85 | 20% | +17.0 |
| Median household income (ACS) | 62,349 | 34 | 20% | +6.8 |
Market Momentum Score: 30 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | -2.3 | 25 | 50% | +12.5 |
| 10-year restaurant growth | -6.7 | 20 | 30% | +6.0 |
| 20-year restaurant growth | 40 | 58 | 20% | +11.7 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (93)
By cuisine
American 22 · Pizza 11 · Burgers 8 · Sandwiches 8 · Cajun, Creole, Southern 7 · Chicken / wings 7 · Bakery 6 · Coffee 6 · Seafood 6 · Asian 4 · Chinese 4 · African 3 · Dessert 3 · Italian 3 · Juice / smoothies 3 · Mexican 3 · BBQ 2 · Caribbean 2 · Breakfast 1 · Halal / kosher 1 · Hot dogs 1 · Ice cream / frozen desserts 1 · Latin American (other) 1 · Noodles / ramen / pho 1 · Steakhouse 1 · Tea / bubble tea 1 · Thai 1
By type
Restaurant (service type not stated) 53 · Quick service 29 · Casual dining 12 · Bar 11 · Bakery 6 · Café 5 · Juice, smoothie, tea 4 · Coffee shop 3 · Dessert 3 · Delivery-focused 2 · Specialty food shop 2 · Other 2
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 21 Burgers | Restaurant (service type not stated) | Burgers | 2558 Airline Blvd | open |
| 757 Chop Cheese | Specialty food shop · Restaurant (service type not stated) · Quick service · Casual dining | Sandwiches · American | 4241 Greenwood Dr | open |
| Ali Nur Llc | Restaurant (service type not stated) | 2900 Airline Blvd | open | |
| America's Best Wings | Quick service | Chicken / wings · American | 4020 Victory Blvd #5 | open |
| Baileys Bailey | Quick service · Restaurant (service type not stated) | Chinese | 1103 Clay St | open |
| Blimpie | Quick service | 5701 Portsmouth Blvd | open | |
| Blo Hookah Lounge | Bar | 2878 Airline Blvd | open | |
| Bojangles' Bojangles | Quick service | Chicken / wings · Cajun, Creole, Southern | 3927 Victory Blvd | open |
| Bubba-N-Frank's Bubba-N-Frank's Smokehouse BBQ | Casual dining · Bar | American · Cajun, Creole, Southern | 5405 Portsmouth Blvd | open |
| Burger King Burger King | Quick service | Burgers · American | 3526 Airline Blvd | open |
| Buttercream Micro Bakery | Bakery | Bakery | 12 Cypress Rd | open |
| California Burrito | Restaurant (service type not stated) | Mexican | 2860 Airline Blvd | open |
| Captain D's Captain D's | Quick service | Seafood · American | 3911 Victory Blvd. | open |
| Chef Skip 757 | Restaurant (service type not stated) | Seafood · American | 4210 Portsmouth Blvd | open |
| Chick N Roll | Quick service | Chicken / wings · American | 5660 Portsmouth Blvd Ste J | open |
| China Sun | Restaurant (service type not stated) | Chinese · Asian | 3537 Airline Blvd #6 | open |
| Chinese Gourmet Hibachi Express | Juice, smoothie, tea | Tea / bubble tea | 5660 Portsmouth Blvd | open |
| Cook Out Cook Out | Quick service | Burgers · BBQ | 4015 Victory Blvd | open |
| Crown Fried Chicken | Quick service · Restaurant (service type not stated) | Chicken / wings | 2558 Airline Blvd | open |
| Culinary Chemist Cuisine | Restaurant (service type not stated) | Seafood · Cajun, Creole, Southern · American | 3933 Turnpike Rd | open |
| Cully's Grille | Casual dining · Restaurant (service type not stated) · Bar | American | 3107 Airline Blvd | open |
| Dairy Queen | Quick service | 4070 Victory Blvd | open | |
| Domino's Domino's Pizza | Delivery-focused · Quick service | Pizza | 2616 Airline Blvd | open |
| Dunkin' | Restaurant (service type not stated) | 3601 Airline Blvd | open | |
| East Side Pizza | Restaurant (service type not stated) | Pizza · Italian | 5630 Portsmouth Blvd | open |
| Eddys Express Restaurant | Quick service · Restaurant (service type not stated) · Casual dining | American | 3525 Victory Blvd | open |
| Ellens Homestyle and BBQ Express | Restaurant (service type not stated) | BBQ · Cajun, Creole, Southern | 4206 Portsmouth Blvd | open |
| ES African Kitchen | Restaurant (service type not stated) · Casual dining | African · American | 2876 Airline Blvd | open |
| Exhale Hookah Lounge | Bar | 4072 Victory Blvd | open | |
| Feed Ya Soul | Bar | African · American | 2876 Airline Blvd | open |
| Firehouse Subs Firehouse Subs | Quick service · Restaurant (service type not stated) | Sandwiches | 4028 Victory Blvd | open |
| Fish Tails Llc | Restaurant (service type not stated) | 3084 Airline Blvd | open | |
| Flowers Bakery Outlet | Bakery | Bakery | 3500 Airline Blvd | open |
| Golden Skillet | Quick service · Restaurant (service type not stated) | Chicken / wings | 3332 Victory Blvd | open |
| Great Wall Chinese Restaurant | Restaurant (service type not stated) | 2558 Airline Blvd | open | |
| Griff's Restaurant & Sports Lounge | Bar · Casual dining | 4245 Portsmouth Blvd | open | |
| Hardee's Hardee's | Quick service | Burgers · American | 5705 Portsmouth Blvd | open |
| ITT Continental Baking Co. | Bakery | Bakery | 3545 Victory Blvd | open |
| Juicy Seafood Va Llc | Restaurant (service type not stated) | 4012 Victory Blvd Ste C | open | |
| KFC KFC | Quick service · Restaurant (service type not stated) | Chicken / wings | 2800 Airline Blvd | open |
| Kilimanjaro Kafe | Juice, smoothie, tea · Café | Juice / smoothies · Coffee · Asian | 4006 Victory Blvd | open |
| King Crab | Restaurant (service type not stated) | Cajun, Creole, Southern | 4012 Victory Blvd Ste C | open |
| Krispy Kreme Krispy Kreme Doughnuts | Bakery · Quick service · Dessert | Dessert · Bakery | 4028 Victory Blvd | open |
| La Bella Pizzeria | Restaurant (service type not stated) | Pizza | 2886 Airline Blvd | open |
| Lifetree Café-The Well (Portsmouth, VA) | Café · Juice, smoothie, tea | Coffee · Juice / smoothies | 4531 Portsmouth Blvd | open |
| Lisa's Restaurant and Lounge | Casual dining · Bar | Cajun, Creole, Southern · American | 107 Chowan Dr | open |
| Little Caesars Pizza Little Caesars | Quick service | Pizza · Italian | 3014 Turnpike Rd | open |
| Long John Silver's | Restaurant (service type not stated) | Seafood | 5405 Portsmouth Blvd | open |
| Los Amigos No 2 Mexican Restaurant | Restaurant (service type not stated) | Mexican · Latin American (other) | 4020 Victory Blvd | open |
| Majik City | Bar · Casual dining | 4105 Portsmouth Blvd | open | |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 2716 Airline Blvd | open |
| Merita Bakery Outlet Store | Bakery | Bakery | 3545 Victory Blvd | open |
| Mian Starbucks | Restaurant (service type not stated) · Coffee shop · Café | Pizza · Coffee · Asian | 3630 Victory Blvd | open |
| Mom & Son Thai Kitchen Thai Food, Noodles, Fried Rice, Curry | Restaurant (service type not stated) | Thai · Noodles / ramen / pho · Asian | 5660 Portsmouth Blvd | open |
| Mp Island Cafe | Restaurant (service type not stated) | Caribbean | 5583 Portsmouth Blvd | open |
| Onyx 757 Restaurant & Lounge | Restaurant (service type not stated) · Casual dining · Bar | American | 1805 Hodges Ferry Rd | open |
| Outback Steakhouse | Restaurant (service type not stated) | Steakhouse | 4312 Portsmouth Blvd | open |
| Papa Johns Papa John's Pizza | Quick service · Delivery-focused | Pizza | 4714 portsmouth blvd | open |
| Paradise Pizzeria Family Restaurant Paradise Pizzeria Portsmouth | Restaurant (service type not stated) | Pizza · Italian | 2900 Airline Blvd | open |
| Pizza Hut Pizza Hut | Quick service · Restaurant (service type not stated) | Pizza | 4032 A Victory Blvd Portsmouth City | open |
| Pizza Wings & Things | Restaurant (service type not stated) | Pizza | 4241 Greenwood Dr | open |
| Prince Fried Chicken | Quick service | Chicken / wings · Halal / kosher | 3332 Victory Blvd | open |
| Quickies By Renee | Casual dining · Restaurant (service type not stated) | American | 800 Crawford Pkwy, 3816 Greenwood Dr | open |
| Ray's Dog House | Restaurant (service type not stated) | Hot dogs · Sandwiches · American | 6239 Portsmouth Blvd | open |
| Rick's Frozen Custard | Dessert | Dessert · Ice cream / frozen desserts · American | 2829 Airline Blvd | open |
| Rita's Pizza | Restaurant (service type not stated) | Pizza | 5660 Portsmouth Bvld | open |
| Ruby Tuesday | Restaurant (service type not stated) | Burgers | 4066 Victory Blvd | open |
| Sandwich Hut 757 | Restaurant (service type not stated) | Sandwiches · American | 3933 Turnpike Rd | open |
| Shakey's | Restaurant (service type not stated) | Pizza | 3533 Victory Blvd | open |
| Silverspoon Bakery | Bakery · Dessert | Bakery · Dessert | 4715 Portsmouth Blvd | open |
| Sistas Soul Cafe | Restaurant (service type not stated) | Cajun, Creole, Southern · African | 3533 Victory Blvd | open |
| Skrimp Shack Skrimp Shack | Quick service · Restaurant (service type not stated) | Seafood | 3084 Airline Blvd | open |
| Sonic Drive-In | Quick service · Restaurant (service type not stated) | Burgers | 5755 Portsmouth Blvd | open |
| Southern Flair Seafood \u0026 More | Restaurant (service type not stated) | American | 3933 Unit B Turnpike Rd unit B Ste B | open |
| Starbucks | Coffee shop · Restaurant (service type not stated) | Coffee | 4000 Victory Blvd (Farm Fresh-Portsmou, th # 664) | open |
| Subway | Other | Sandwiches | 3537 Airline Blvd Ste 7 | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 3537 Airline Blvd Unit 7 | open |
| SUBWAY | Other | Sandwiches | 5660 Portsmouth Blvd | open |
| Super Wok II | Restaurant (service type not stated) | Chinese | 5660 Portsmouth Blvd Ste L | open |
| Taco Bell Taco Bell | Quick service | Mexican | 2804 Airline Blvd | open |
| The River Restaurant & Lounge | Restaurant (service type not stated) | 4012 Victory Blvd | open | |
| The Twisted Crab - Portsmouth The Twisted Crab - Greenbrier | Restaurant (service type not stated) · Casual dining · Bar | Seafood | 4066 Victory Blvd | open |
| The Well Coffeehouse | Coffee shop · Café | Coffee | 4351 Portsmouth Blvd | open |
| Top China Chinese Restaurant | Restaurant (service type not stated) | Chinese | 4006 Victory Blvd Ste G | open |
| Tropical Smoothie Cafe Tropical Smoothie Cafe | Juice, smoothie, tea · Restaurant (service type not stated) · Café | Juice / smoothies · Coffee | 4032 Victory Boulevard | open |
| Wendy's Wendy's | Quick service | Burgers · American | 3904 Victory Blvd | open |
| Yaadvybz bikkle | Restaurant (service type not stated) | Caribbean | 1805 Hodges Ferry Rd | open |
| Yard House Yard House | Bar · Casual dining | American | 3630 Victory Blvd | open |
| Yoolks On Us | Restaurant (service type not stated) | Breakfast | 6205A Portsmouth Blvd | open |
| Zero's Zero's Subs | Specialty food shop · Quick service | Sandwiches | 4006 Victory Blvd | open |
| Full Boar Cafe | Restaurant (service type not stated) | 4363 Portsmouth Blvd | closed | |
| Kam Ho Restaurant | Restaurant (service type not stated) | Chinese | 6251 Portsmouth Blvd | closed |
| Royal Jamaica Restaurant Llc | Restaurant (service type not stated) | Caribbean | 4210 Portsmouth Blvd | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 28 | 27 | — | — | — | 1 | SIC1987 |
| 1995 | 26 | 25 | — | — | — | 1 | SIC1987 |
| 1996 | 29 | 27 | — | — | — | 2 | SIC1987 |
| 1997 | 31 | 30 | — | — | — | 1 | SIC1987 |
| 1998 | 31 | 30 | 12 | 18 | — | 1 | NAICS1997 |
| 1999 | 35 | 33 | 12 | 18 | 3 | 2 | NAICS1997 |
| 2000 | 28 | 26 | 7 | 17 | 2 | 2 | NAICS1997 |
| 2001 | 29 | 27 | 7 | 18 | 2 | 2 | NAICS1997 |
| 2002 | 33 | 32 | 11 | 16 | 5 | 1 | NAICS1997 |
| 2003 | 35 | 30 | 9 | 19 | 2 | 2 | NAICS2002 |
| 2004 | 34 | 31 | 8 | 20 | 3 | 1 | NAICS2002 |
| 2005 | 34 | 31 | 7 | 23 | 1 | 1 | NAICS2002 |
| 2006 | 40 | 37 | 9 | 25 | 2 | 1 | NAICS2002 |
| 2007 | 43 | 39 | 12 | 24 | 2 | 2 | NAICS2002 |
| 2008 | 45 | 40 | 12 | 25 | 2 | 2 | NAICS2007 |
| 2009 | 47 | 42 | 13 | 26 | 2 | 2 | NAICS2007 |
| 2010 | 44 | 40 | 11 | 26 | 2 | 1 | NAICS2007 |
| 2011 | 46 | 43 | 13 | 26 | 3 | 1 | NAICS2007 |
| 2012 | 53 | 49 | 14 | 31 | 2 | 2 | NAICS2012 |
| 2013 | 49 | 45 | 14 | 28 | 2 | 2 | NAICS2012 |
| 2014 | 51 | 47 | 14 | 29 | 3 | 2 | NAICS2012 |
| 2015 | 44 | 41 | 10 | 28 | 2 | 2 | NAICS2012 |
| 2016 | 48 | 43 | 13 | 27 | 2 | 2 | NAICS2012 |
| 2017 | 45 | 42 | 11 | 28 | — | — | NAICS2017 |
| 2018 | 47 | 43 | 12 | 28 | — | — | NAICS2017 |
| 2019 | 47 | 43 | 12 | 29 | — | — | NAICS2017 |
| 2020 | 47 | 43 | 11 | 30 | — | — | NAICS2017 |
| 2021 | 49 | 46 | 12 | 32 | — | — | NAICS2017 |
| 2022 | 51 | 47 | 11 | 33 | 3 | — | NAICS2022 |
| 2023 | 46 | 42 | 12 | 28 | — | — | NAICS2022 |