BMIE Market 24014
Roanoke County, Virginia · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 15,300 2020–2024 ACS 5-year estimate ±970 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 7,238 2020–2024 ACS 5-year estimate ±495 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 16,570 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 8,335 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $70,381 2020–2024 ACS 5-year estimate ±8,445 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 50.8 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,048 2020–2024 ACS 5-year estimate ±112 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $266,100 2020–2024 ACS 5-year estimate ±28,744 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 27.3 sq mi Census Gazetteer 2020 |
| Restaurants | 47 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 24014 |
| Restaurants per 10,000 residents | 25.4 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +2.2% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +2.2% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +6.8% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +11.9% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 53 (range 49–57) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.7 per year, r² 0.55) · 80% range · confidence Medium · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 55 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 66 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 46 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 51 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 24014. Projection: linear trend v1, fitted 2013–2023, +0.7 restaurants per year, r² 0.55, confidence Medium.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Virginia and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 591, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 55 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 65.8 | 66 | 40% | +26.3 |
| Restaurant Opportunity Score | 46.5 | 46 | 35% | +16.3 |
| Market Momentum Score | 51.2 | 51 | 25% | +12.8 |
Consumer Market Score: 66 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 15,300 | 77 | 40% | +30.8 |
| Median household income (ACS) | 70,381 | 48 | 40% | +19.0 |
| Households (ACS) | 7,238 | 80 | 20% | +16.0 |
Restaurant Opportunity Score: 46 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 2.2 | 48 | 35% | +16.7 |
| Restaurants per 10,000 residents (lower = more room) | 30.7 | 19 | 25% | +4.8 |
| Population (ACS) | 15,300 | 77 | 20% | +15.4 |
| Median household income (ACS) | 70,381 | 48 | 20% | +9.5 |
Market Momentum Score: 51 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 2.2 | 59 | 50% | +29.3 |
| 10-year restaurant growth | 2.2 | 48 | 30% | +14.4 |
| 20-year restaurant growth | 6.8 | 38 | 20% | +7.6 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (71)
By cuisine
American 18 · Coffee 9 · Sandwiches 9 · Pizza 6 · Mexican 5 · Steakhouse 4 · Bakery 3 · Latin American (other) 3 · Breakfast 2 · Burgers 2 · Cajun, Creole, Southern 2 · Chicken / wings 2 · Chinese 2 · Dessert 2 · Ice cream / frozen desserts 2 · Italian 2 · Southwestern / Tex-Mex 2 · Asian 1 · Greek 1 · Indian 1 · Japanese 1 · Mediterranean 1 · Middle Eastern 1 · Seafood 1 · Sushi 1 · Tea / bubble tea 1
By type
Restaurant (service type not stated) 38 · Quick service 12 · Bar 8 · Café 8 · Casual dining 7 · Coffee shop 6 · Bakery 3 · Brewery / taproom 3 · Dessert 3 · Food truck 3 · Specialty food shop 2 · Delivery-focused 1 · Juice, smoothie, tea 1 · Other 1 · Winery / distillery / taproom 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 573 Llc | Restaurant (service type not stated) | 3926 Franklin Rd SW | open | |
| Andy's Cafe | Café · Coffee shop | Coffee | 415 Tester St | open |
| Arby's | Quick service · Restaurant (service type not stated) | Sandwiches | 685 Brandon Rd SW | open |
| Atheling Meadworks | Winery / distillery / taproom | 451 McClanahan St SW | open | |
| Barrel Chest Wine & Beer | Brewery / taproom · Bar | 2601 Franklin Rd SW | open | |
| Baskin Robbins | Dessert | Ice cream / frozen desserts | 3620 Franklin Rd SW | open |
| Blue Cow Ice Cream Co. Blue Cow Ice Cream Co. | Dessert | Ice cream / frozen desserts · Dessert | 1115 Piedmont St SE | open |
| Bojangles Bojangles | Quick service | Chicken / wings · Cajun, Creole, Southern | 4440 Franklin Road | open |
| Brew Initiative Coffee | Coffee shop · Café | Coffee | 2901 Franklin Rd SW | open |
| Brugh Tavern | Bar | American | open | |
| Bubblecake Bake Shop | Bakery | Bakery | 2123 Crystal Spring Ave SW | open |
| Burger King Burger King | Quick service | Burgers · American | 2626 Franklin Rd SW | open |
| Burritos Paso Del Norte | Food truck · Restaurant (service type not stated) · Café | Coffee | 2901 Franklin Rd SW | open |
| Chick-fil-A Chick-fil-A | Quick service | Chicken / wings · Sandwiches | 4110 Southern Hills Dr SW | open |
| China Tastes | Restaurant (service type not stated) | Chinese | 2185 Bennington St SE | open |
| Cook Out Cook Out | Quick service | 2809 Franklin Rd. | open | |
| Cosmo Lounge | Bar | Glenwood Lodge | open | |
| Covenant Coffee Company | Coffee shop · Juice, smoothie, tea · Café | Coffee · Tea / bubble tea | 1911 Franklin Rd SW | open |
| Domino's Domino's Pizza | Delivery-focused · Quick service | Pizza | 2161 Bennington Se | open |
| Dunkin' | Coffee shop | Coffee | 3620 Franklin Rd SW | open |
| El Rio Mexican Grill | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 4208 Franklin Rd SW | open |
| El Toreo | Restaurant (service type not stated) | Mexican | 3133 Franklin Rd SW | open |
| Elknirt Enterprises Llc | Restaurant (service type not stated) | 2123 Crystal Spring Ave SW | open | |
| Famous Anthony's | Restaurant (service type not stated) | American | 2221 Crystal Spring Ave SW | open |
| Fiji Island Restaurant | Restaurant (service type not stated) | Chinese | 661-721 Townside Rd SW | open |
| First Watch First Watch | Restaurant (service type not stated) | Breakfast · American | 2243 Franklin Road SW | open |
| Fork In The Road Food Truck | Food truck · Casual dining · Restaurant (service type not stated) · Bar | American · Sandwiches | 2123 Crystal Spring Ave SW | open |
| Frank's Pizza & Subs | Restaurant (service type not stated) | Pizza · Sandwiches · Italian | 4208 Franklin Rd | open |
| Headlights Gold Roanoke | Bar · Restaurant (service type not stated) | 3121 Franklin Rd SW | open | |
| Hope's Cafe On The Boulevard | Restaurant (service type not stated) · Café | American · Coffee | 3327 Garden City Blvd SE | open |
| Hunt Brothers Pizza | Restaurant (service type not stated) | Pizza | 3314 Garden City Boulevard | open |
| IHOP IHOP | Casual dining | Breakfast · American | 3926 Franklin Rd | open |
| Kabuki Japanese Steak House | Restaurant (service type not stated) | Japanese · Sushi · Steakhouse | 3503 Franklin Rd SW | open |
| Kona Koffeehouse | Restaurant (service type not stated) | 4054 Franklin Rd SW, a | open | |
| Lucy Kat's Diner | Casual dining | American | 3808 Yellow Mountain Rd SE | open |
| Mamma Maria's Italian Restaurant | Restaurant (service type not stated) · Casual dining | Italian · American | 3117 Franklin Rd SW | open |
| Mccafe McDonald's | Quick service · Café · Restaurant (service type not stated) | Coffee · Burgers | 2801 Franklin Rd SW | open |
| Mellow Mushroom Mellow Mushroom | Restaurant (service type not stated) | Pizza · American | 2239 Franklin Rd SW | open |
| Montanos International Gourmet Restaurant | Restaurant (service type not stated) | 3733 Franklin Rd SW | open | |
| Outback Steakhouse Outback Steakhouse | Restaurant (service type not stated) | Steakhouse · American | 4380 Franklin Rd SW | open |
| Padow's Hams and Deli | Specialty food shop · Quick service | Sandwiches | 3617 Franklin Rd SW | open |
| Pardon My Cheesesteak | Restaurant (service type not stated) | Sandwiches | 3926 Franklin Rd SW | open |
| Pastel | Bakery · Dessert | Bakery · Dessert | 2123 Crystal Spring Ave SW | open |
| Pueblo Chico Mexican Grill | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 2626 Broadway Ave SW Ste B | open |
| Red Lobster | Restaurant (service type not stated) | Seafood | 3529 Franklin Rd | open |
| Roanoke Railhouse Brewery | Brewery / taproom | 451-C McClanahan St. SW | open | |
| Rock & Roll Diner | Food truck | 2406 Franklin Rd SW | open | |
| Rrrr Llc | Restaurant (service type not stated) | 2201 Crystal Spring Ave SW | open | |
| Santa Lucia Mexican Restaurant | Restaurant (service type not stated) | Mexican · Latin American (other) | 3133 Franklin Rd SW | open |
| Sidewinders | Casual dining · Bar | Steakhouse · American | 16 Campbell Ave SE | open |
| Sonic Drive In Sonic Drive-In | Quick service · Restaurant (service type not stated) | American | 3555 Franklin Road, S.W. | open |
| Starbucks Starbucks | Coffee shop · Café | Coffee | 4109 Southern Hills Dr SW | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 5350 Clearbook Village Ln | open |
| SUBWAY | Other | Sandwiches | 1724 Bennington St SE | open |
| Subway Sandwich And Salad | Restaurant (service type not stated) | 4210 Franklin Rd SW | open | |
| Sweet Donkey Coffee | Coffee shop · Café | Coffee · American | 2108 Broadway Ave SW | open |
| Taaza Indian Cuisine | Restaurant (service type not stated) | Indian | 101-199 Duke of Gloucester St SW | open |
| Taco Bell Taco Bell | Restaurant (service type not stated) · Quick service | Pizza · Mexican | 4220 Franklin Rd SW | open |
| Taste of Asia | Restaurant (service type not stated) | Asian | 3603 Franklin Rd SW | open |
| Taziki's Mediterranean Cafe - Ivy Market Taziki's Mediterranean Cafe | Restaurant (service type not stated) | Mediterranean · Middle Eastern · Greek | 2243 Franklin Rd SW Ste A | open |
| The Honey Baked Ham Company The Honey Baked Ham Company | Specialty food shop · Restaurant (service type not stated) · Quick service | Sandwiches · American | 2626 Broadway Ave | open |
| The River and Rail Restaurant | Restaurant (service type not stated) | Cajun, Creole, Southern · American | 2201 Crystal Spring Ave SW | open |
| Tony Avellinos | Restaurant (service type not stated) | Pizza | 3606 Franklin Rd SW | open |
| Twin Creeks Brewpub | Brewery / taproom · Casual dining · Bar | 1 Old Salem Tpke Rd | open | |
| Waffle House | Casual dining | American | 3606 Franklin Rd SW | open |
| Walmart Bakery | Bakery | Bakery | 5350 Clearbrook Village Ln | open |
| Western Sizzlin Steak House Great Steak | Restaurant (service type not stated) | Steakhouse · American | 3830 Franklin Rd SW | open |
| Wine Gourmet | Bar | 2219 Franklin Rd SW | open | |
| CoreLife Eatery | Restaurant (service type not stated) | Healthy / salads / bowls | 2243 Franklin Rd SW Ste A | closed |
| Diversified Bakers | Bakery | Bakery | 3620 Franklin Rd SW | closed |
| The Library Restaurant | Restaurant (service type not stated) | 3117 Franklin Rd SW | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 43 | 42 | — | — | — | 1 | SIC1987 |
| 1995 | 42 | 42 | — | — | — | — | SIC1987 |
| 1996 | 42 | 42 | — | — | — | — | SIC1987 |
| 1997 | 52 | 52 | — | — | — | — | SIC1987 |
| 1998 | 51 | 49 | 27 | 17 | 4 | 1 | NAICS1997 |
| 1999 | 47 | 46 | 26 | 14 | 5 | — | NAICS1997 |
| 2000 | 44 | 43 | 28 | 11 | 3 | — | NAICS1997 |
| 2001 | 44 | 43 | 26 | 13 | 3 | — | NAICS1997 |
| 2002 | 48 | 47 | 27 | 17 | 2 | — | NAICS1997 |
| 2003 | 46 | 44 | 24 | 17 | 1 | — | NAICS2002 |
| 2004 | 46 | 44 | 22 | 19 | 2 | — | NAICS2002 |
| 2005 | 46 | 44 | 21 | 20 | 2 | — | NAICS2002 |
| 2006 | 49 | 47 | 21 | 22 | 3 | — | NAICS2002 |
| 2007 | 46 | 43 | 24 | 14 | 4 | — | NAICS2002 |
| 2008 | 43 | 41 | 25 | 11 | 4 | — | NAICS2007 |
| 2009 | 41 | 39 | 24 | 10 | 4 | — | NAICS2007 |
| 2010 | 44 | 42 | 25 | 12 | 4 | — | NAICS2007 |
| 2011 | 51 | 48 | 27 | 16 | 4 | — | NAICS2007 |
| 2012 | 47 | 45 | 23 | 15 | 6 | — | NAICS2012 |
| 2013 | 48 | 46 | 22 | 16 | 7 | — | NAICS2012 |
| 2014 | 45 | 43 | 20 | 16 | 6 | — | NAICS2012 |
| 2015 | 43 | 41 | 19 | 16 | 5 | — | NAICS2012 |
| 2016 | 44 | 42 | 20 | 16 | 5 | — | NAICS2012 |
| 2017 | 46 | 44 | 22 | 15 | 6 | — | NAICS2017 |
| 2018 | 48 | 46 | 24 | 15 | 6 | — | NAICS2017 |
| 2019 | 48 | 46 | 25 | 14 | 6 | — | NAICS2017 |
| 2020 | 51 | 49 | 26 | 16 | 6 | — | NAICS2017 |
| 2021 | 51 | 49 | 27 | 17 | 5 | — | NAICS2017 |
| 2022 | 53 | 51 | 28 | 18 | 5 | — | NAICS2022 |
| 2023 | 49 | 47 | 24 | 18 | 5 | — | NAICS2022 |