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BMIE Market 30079

DeKalb County, Georgia · ZCTA boundaries as of 2020

Profile

Population (current estimate)4,831
2020–2024 ACS 5-year estimate ±1,163 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,566
2020–2024 ACS 5-year estimate ±246 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count2,960
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,346
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$82,500
2020–2024 ACS 5-year estimate ±24,653 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age32.7
2020–2024 ACS 5-year estimate ±6 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,125
2020–2024 ACS 5-year estimate ±195 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$347,700
2020–2024 ACS 5-year estimate ±67,129 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area1.2 sq mi
Census Gazetteer 2020
Restaurants4
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 30079
Restaurants per 10,000 residents13.5
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+33.3%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+0.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+100.0%
DERIVED: 1996 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20284 (range 2–6)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.1 per year, r² 0.23) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score61 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score61 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score70 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score48 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 61 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score61.46140%+24.6
Restaurant Opportunity Score70.57035%+24.7
Market Momentum Score48.54825%+12.1
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 61 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)4,8316040%+23.9
Median household income (ACS)82,5006540%+26.1
Households (ACS)1,5665720%+11.4
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 70 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth33.37335%+25.7
Restaurants per 10,000 residents (lower = more room)8.37925%+19.8
Population (ACS)4,8316020%+12.0
Median household income (ACS)82,5006520%+13.0
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 48 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth33.37330%+22.0
20-year restaurant growth02820%+5.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (16)

By cuisine

African 4 · Coffee 3 · American 2 · Chicken / wings 2 · Dessert 2 · Pizza 2 · Bakery 1 · Cajun, Creole, Southern 1 · Caribbean 1 · Italian 1 · Juice / smoothies 1

By type

Restaurant (service type not stated) 10 · Café 3 · Dessert 2 · Bakery 1 · Bar 1 · Casual dining 1 · Coffee shop 1 · Juice, smoothie, tea 1

NameTypeCuisineAddressStatus
Anthony's Pizza & PastaDessert · Restaurant (service type not stated)Dessert · Pizza3155 E Ponce De Leon Aveopen
Caribbean Chicken & FishRestaurant (service type not stated)Caribbean3358 E Ponce de Leon Aveopen
Family CafeRestaurant (service type not stated)3420 E Ponce de Leon Aveopen
Glenn's Bar And GrillRestaurant (service type not stated)Chicken / wings3155 E Ponce De Leon Ave Ste Bopen
I Put My Foot In It CafeCaféCoffee · American780 Glendale Rdopen
Lalibela CafeCaféAfrican · Coffee3096 N Decatur Rdopen
Lets Eat CafeRestaurant (service type not stated)Cajun, Creole, Southern780 Glendale Rd # Aopen
Marco's PizzaRestaurant (service type not stated)Pizza3500 N Decatur Rdopen
Melu Cafe And RestaurantRestaurant (service type not stated)African3420 E Ponce De Leon Ave Ste Bopen
Piassa Restaurant & MartRestaurant (service type not stated)African3096 N Decatur Rdopen
Prima Injera RestaurantRestaurant (service type not stated)African · Italian3500 N Decatur Rdopen
Raymok Bar & GrillCasual dining · Bar3420 E Ponce de Leon Aveopen
Rosella Baked GoodsBakeryBakery3328 E Ponce de Leon Aveopen
Sugar Spun FunDessertDessert3172 E Ponce de Leon Aveopen
Terminus CoffeeCoffee shop · Juice, smoothie, tea · CaféCoffee · Juice / smoothies3172 E Ponce de Leon Aveopen
Wings 'n A BasketRestaurant (service type not stated)Chicken / wings · American3580 N Decatur Rdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199622SIC1987
199722SIC1987
1998211NAICS1997
1999211NAICS1997
2000211NAICS1997
2001111NAICS1997
2002111NAICS1997
20034422NAICS2002
20043321NAICS2002
20052211NAICS2002
2006111NAICS2002
20072211NAICS2002
200833111NAICS2007
200933111NAICS2007
201044211NAICS2007
20114431NAICS2007
20123321NAICS2012
20133321NAICS2012
20142211NAICS2012
20152211NAICS2012
20164431NAICS2012
201744NAICS2017
201844NAICS2017
2019553NAICS2017
202033NAICS2017
202133NAICS2017
202244NAICS2022
202344NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 30079. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
300021.3 mi72023
300211.7 mi132023
300332.0 mi812023
300302.2 mi1082023
300723.2 mi12010
300323.5 mi532023
303223.7 mi72023
300833.9 mi592023
303294.3 mi1192023
303454.3 mi482023
303174.4 mi202023
303074.4 mi952023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.