BMIE Market 30002

DeKalb County, Georgia · ZCTA boundaries as of 2020

Profile

Population (current estimate)	5,225 2020–2024 ACS 5-year estimate ±455 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	2,674 2020–2024 ACS 5-year estimate ±382 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	5,861 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	2,954 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$89,750 2020–2024 ACS 5-year estimate ±24,839 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	44.4 2020–2024 ACS 5-year estimate ±5 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,186 2020–2024 ACS 5-year estimate ±84 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$531,900 2020–2024 ACS 5-year estimate ±42,679 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	1.7 sq mi Census Gazetteer 2020
Restaurants	7 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 30002
Restaurants per 10,000 residents	10.2 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+75.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+75.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+133.3% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+75.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	7 (range 5–10) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.2 per year, r² 0.25) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	75 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	67 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	73 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	91 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 30002. Projection: linear trend v1, fitted 2013–2023, +0.2 restaurants per year, r² 0.25, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Georgia and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 574, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 75 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	66.7	67	40%	+26.7
Restaurant Opportunity Score	72.5	73	35%	+25.4
Market Momentum Score	91.0	91	25%	+22.7

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 67 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	5,225	61	40%	+24.5
Median household income (ACS)	89,750	73	40%	+29.2
Households (ACS)	2,674	65	20%	+13.1

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 73 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	75	89	35%	+31.0
Restaurants per 10,000 residents (lower = more room)	13.4	59	25%	+14.7
Population (ACS)	5,225	61	20%	+12.2
Median household income (ACS)	89,750	73	20%	+14.6

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 91 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	75	94	50%	+46.9
10-year restaurant growth	75	89	30%	+26.6
20-year restaurant growth	133.3	88	20%	+17.5

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (29)

By cuisine

Coffee 5 · Bakery 4 · Pizza 3 · Sandwiches 3 · American 2 · Asian 2 · Dessert 2 · Ice cream / frozen desserts 2 · Italian 2 · Latin American (other) 2 · British / Irish pub food 1 · Caribbean 1 · Healthy / salads / bowls 1 · Hot dogs 1 · Japanese 1 · Juice / smoothies 1 · Mexican 1 · Noodles / ramen / pho 1 · Tea / bubble tea 1 · Vietnamese 1

By type

Restaurant (service type not stated) 12 · Bar 7 · Bakery 4 · Café 4 · Coffee shop 3 · Brewery / taproom 2 · Dessert 2 · Juice, smoothie, tea 2 · Quick service 2 · Casual dining 1 · Specialty food shop 1 · Winery / distillery / taproom 1

Name	Type	Cuisine	Address	Status
Arepa Mia Arepa Mia	Restaurant (service type not stated)	Latin American (other) · Caribbean	10 N Clarendon Ave Ste a	open
Banjo Coffee	Coffee shop · Restaurant (service type not stated) · Café	Coffee	38 N Avondale Rd	open
Billy's Sandwiches Avondale	Specialty food shop · Quick service	Sandwiches · American	121 Center St	open
Commune	Bar		6 Olive St	open
Cremalosa	Dessert	Ice cream / frozen desserts · Dessert	70 N Avondale Rd Ste 180	open
Dlt Llc	Restaurant (service type not stated)		22 N Avondale Rd # A	open
Donatos Pizza Donatos Pizza	Restaurant (service type not stated)	Pizza · Italian	29 North Avondale Plaza	open
Enso Izakaya	Restaurant (service type not stated)	Japanese · Asian	6 Olive St	open
Flour + Time	Bakery	Bakery	121 Center St	open
Good Karma Coffee House	Restaurant (service type not stated)	Healthy / salads / bowls	31 N Avondale Plz	open
King Cake Design and Sweets Boutique	Bakery	Bakery		open
Leftie Lee's	Bakery · Café	Bakery · Sandwiches · Coffee	6 Olive St	open
Little Cottage Brewery	Brewery / taproom · Bar		120 Olive St Ste 500	open
Mae's Bakery & Coffee	Bakery	Bakery	121 Center St	open
N7 Kream Lab	Dessert	Ice cream / frozen desserts · Dessert	121 Center St	open
O'Keefe's Pub	Restaurant (service type not stated) · Bar	Pizza · Italian	2825 E College Ave	open
Purple Corkscrew Wine Shop & Tasting Room	Bar · Juice, smoothie, tea	Juice / smoothies	32 N Avondale Rd	open
Rising Son	Restaurant (service type not stated)		124 N Avondale Rd	open
Santo Cantina and Cocina	Restaurant (service type not stated)	Mexican · Latin American (other)	31 N Avondale Plz	open
Savage Pizza Savage Pizza (L5P)	Restaurant (service type not stated)	Pizza	115 Laredo Dr	open
Skips Chicago Dogs	Quick service	Hot dogs · Sandwiches	48 N Avondale Rd	open
Smash Events	Bar		121 Center St	open
The Bishop	Restaurant (service type not stated)	American	124 N Avondale Rd	open
The Hub	Café	Coffee	1192 Clarendon Ave Rm 294	open
The Lost Druid Brewery and Distillery	Casual dining · Winery / distillery / taproom · Brewery / taproom · Bar		2866 Washington St	open
The Stratford	Bar	British / Irish pub food	17 N Avondale Plz	open
Urban Grounds	Coffee shop	Coffee	38 N Avondale Rd	open
Vietvana Pho Noodle House Vietvana Pho Noodle House	Restaurant (service type not stated)	Vietnamese · Noodles / ramen / pho · Asian	2831 E College Ave	open
Wonderful World Coffee and Tea	Café · Juice, smoothie, tea · Coffee shop	Coffee · Tea / bubble tea	6 Olive St	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	4	4	—	—	—	—	SIC1987
1995	3	3	—	—	—	—	SIC1987
1996	4	4	—	—	—	—	SIC1987
1997	4	4	—	—	—	—	SIC1987
1998	3	3	1	2	—	—	NAICS1997
1999	4	4	2	2	—	—	NAICS1997
2000	3	3	1	2	—	—	NAICS1997
2001	4	3	1	2	—	—	NAICS1997
2002	4	3	1	2	—	—	NAICS1997
2003	5	3	1	2	—	1	NAICS2002
2004	6	4	1	2	1	1	NAICS2002
2005	7	5	1	2	2	1	NAICS2002
2006	6	4	1	2	1	1	NAICS2002
2007	6	4	1	2	1	1	NAICS2002
2008	5	3	2	—	1	1	NAICS2007
2009	7	5	3	—	2	1	NAICS2007
2010	8	6	3	1	2	1	NAICS2007
2011	8	6	4	—	2	1	NAICS2007
2012	5	3	2	—	1	1	NAICS2012
2013	5	4	2	—	2	—	NAICS2012
2014	6	5	3	—	2	—	NAICS2012
2015	6	4	2	—	2	—	NAICS2012
2016	8	6	3	—	3	—	NAICS2012
2017	7	4	3	—	—	—	NAICS2017
2018	7	4	3	—	—	—	NAICS2017
2019	7	4	3	—	—	—	NAICS2017
2020	7	4	3	—	—	—	NAICS2017
2021	10	5	—	—	—	—	NAICS2017
2022	11	6	3	—	—	—	NAICS2022
2023	10	7	3	4	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 30002. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
30079	1.3 mi	4	2023
30030	1.7 mi	108	2023
30032	2.3 mi	53	2023
30021	2.7 mi	13	2023
30033	3.1 mi	81	2023
30072	3.5 mi	1	2010
30317	3.6 mi	20	2023
30322	3.9 mi	7	2023
30307	4.1 mi	95	2023
30083	4.3 mi	59	2023
30088	4.7 mi	20	2023
30035	4.7 mi	36	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.