BMIE Market 30317

DeKalb County, Georgia · ZCTA boundaries as of 2020

Profile

Population (current estimate)	15,622 2020–2024 ACS 5-year estimate ±1,456 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	6,502 2020–2024 ACS 5-year estimate ±642 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	11,970 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	6,269 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$107,955 2020–2024 ACS 5-year estimate ±15,808 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	35.5 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,743 2020–2024 ACS 5-year estimate ±85 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$541,100 2020–2024 ACS 5-year estimate ±45,647 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	3.5 sq mi Census Gazetteer 2020
Restaurants	20 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 30317
Restaurants per 10,000 residents	5.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+25.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+81.8% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+185.7% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+100.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	29 (range 25–33) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.2 per year, r² 0.81) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	81 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	81 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	79 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	85 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 30317. Projection: linear trend v1, fitted 2013–2023, +1.2 restaurants per year, r² 0.81, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Georgia and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 574, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 81 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	80.8	81	40%	+32.3
Restaurant Opportunity Score	79.1	79	35%	+27.7
Market Momentum Score	85.3	85	25%	+21.3

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 81 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	15,622	77	40%	+30.9
Median household income (ACS)	107,955	86	40%	+34.2
Households (ACS)	6,502	78	20%	+15.6

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 79 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	81.8	89	35%	+31.2
Restaurants per 10,000 residents (lower = more room)	12.8	61	25%	+15.3
Population (ACS)	15,622	77	20%	+15.5
Median household income (ACS)	107,955	86	20%	+17.1

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 85 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	25	81	50%	+40.4
10-year restaurant growth	81.8	89	30%	+26.8
20-year restaurant growth	185.7	91	20%	+18.1

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (54)

By cuisine

American 9 · Coffee 9 · BBQ 6 · Cajun, Creole, Southern 5 · Sandwiches 5 · Bakery 4 · Mexican 4 · Breakfast 3 · Pizza 3 · Burgers 2 · Dessert 2 · Italian 2 · Juice / smoothies 2 · Latin American (other) 2 · Southwestern / Tex-Mex 2 · Vegetarian 2 · African 1 · Caribbean 1 · Chinese 1 · French 1 · Healthy / salads / bowls 1 · Japanese 1

By type

Restaurant (service type not stated) 34 · Bar 9 · Café 7 · Casual dining 5 · Bakery 4 · Coffee shop 4 · Quick service 4 · Other 3 · Dessert 2 · Specialty food shop 2 · Juice, smoothie, tea 2 · Fast casual 1

Name	Type	Cuisine	Address	Status
21 E. Muriel Llc	Restaurant (service type not stated)		1963 Hosea L Williams Dr Se Ste R105	open
Ann's Snack Bar	Restaurant (service type not stated)	Burgers	1615 Memorial Dr SE	open
Annas BBQ	Restaurant (service type not stated)	BBQ	1976 Hosea L Williams Dr NE	open
Arden's Garden Arden's Garden	Juice, smoothie, tea · Café	Juice / smoothies · Coffee	2005 Hosea L Williams Dr SE	open
babygirl	Restaurant (service type not stated)		2371 Hosea L Williams Dr SE Ste C	open
Bargar	Bar · Restaurant (service type not stated)		31 Anniston Ave SE	open
Bob and Harriet's Home Bar	Casual dining · Bar	American	1992 Hosea L Williams Dr NE	open
Cakes By Coco	Bakery	Bakery	1599 Memorial Dr SE Ste A	open
Checkers Drive In Restaurant	Restaurant (service type not stated)			open
Chinese_african	Quick service	Chinese	297 Candler Rd SE	open
Cincuenta Llc	Restaurant (service type not stated)		1374 Arkwright Pl SE	open
Da Cocinita MAGIC TACO	Restaurant (service type not stated)	Mexican · Latin American (other)	225 Clifton St SE	open
Da Korner Cafe	Restaurant (service type not stated)	Cajun, Creole, Southern	1674 Memorial Dr SE	open
Dish Dive	Restaurant (service type not stated)	American	2233 College Ave NE	open
Dom Beijos	Bar		2033 Hosea L Williams Dr SE	open
Dulce Vegan Bakery & Cafe	Bakery · Café	Bakery · Vegetarian · Coffee	1994 Hosea L Williams Dr NE	open
El Tesoro	Coffee shop · Restaurant (service type not stated)	Mexican · Coffee	1374 Arkwright Pl SE	open
Elmyriachi	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	1950 Hosea L Williams Dr NE	open
Evergreen Butcher Baker	Bakery · Quick service · Specialty food shop	Bakery · Sandwiches	2011 Hosea L Williams Dr NE	open
Finally, Wine.	Bar		2033 Hosea L Williams Dr NE Ste B	open
Gene's	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	2371 Hosea L Williams Dr SE	open
Hosea + 2nd	Café · Restaurant (service type not stated)	Coffee · BBQ	Hosea Williams Drive and 2nd Ave	open
Jja Llc	Restaurant (service type not stated)		1950 Hosea L Williams Dr NE	open
Jolene Jolene	Bar		1963 Hosea L Williams Dr SE	open
KirkNoodz	Restaurant (service type not stated)	Japanese	2233 College Ave NE	open
Kirkwood Public House	Restaurant (service type not stated) · Bar	American	1963 Hosea L Williams Dr SE	open
Krumbz Bakery	Bakery · Dessert	Bakery · Dessert	304 Lakeside Village Dr SE	open
La Calavera	Restaurant (service type not stated)	Pizza · Vegetarian · Italian	1696 Memorial Dr SE	open
Lake & Oak Neighborhood BBQ	Restaurant (service type not stated)	BBQ	2358 Hosea L Williams Dr NE	open
Le Petit Marche	Restaurant (service type not stated) · Café	French · Coffee	1984 Hosea L Williams Dr NE Ste. A	open
Mix'd Up Burgers	Restaurant (service type not stated)	Burgers	2371 Hosea L Williams Dr Se Ste 3	open
Morris Restaurant & Lounge	Casual dining · Bar		2254 Oakview Rd SE	open
My Coffee Shop at Eastlake	Coffee shop · Casual dining	Coffee · Cajun, Creole, Southern · American	2462 Memorial Dr SE	open
PERC PERC Coffee	Coffee shop · Restaurant (service type not stated) · Café	Coffee	2380 Hosea L Williams Dr NE	open
Pizza Hut	Restaurant (service type not stated)	Pizza	1871 Memorial Dr SE	open
Poco Loco Neighborhood Provisions	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	2233 College Ave NE	open
Poor Hendrix	Restaurant (service type not stated)	American	2371 Hosea L Williams Dr SE Bldg 2	open
Poppa Corn's Gourmet Popcorn	Dessert	Dessert	1617 Hosea L Williams Dr SE	open
Salaryman Llc	Restaurant (service type not stated)		2371 Hosea L Williams Dr Se Ste 1	open
Soberish	Juice, smoothie, tea	Juice / smoothies	1963 Hosea L Williams Dr SE r103	open
Southern Queenz Restaurant & Bar	Restaurant (service type not stated)	Cajun, Creole, Southern · Breakfast	1648 Memorial Dr SE	open
Spice Bistro	Restaurant (service type not stated) · Fast casual	African · Healthy / salads / bowls · Breakfast	1860 Memorial Dr Ste C	open
Spice Bistro ATL	Restaurant (service type not stated) · Bar	Caribbean	1860 Memorial Drive ste C	open
Subway	Quick service · Restaurant (service type not stated) · Specialty food shop	Sandwiches	1989 Hosea L Williams Dr. NE, Suite B	open
Subway	Other	Sandwiches	2371 Glenwood Ave SE	open
Subway	Other	Sandwiches	202 Candler Rd SE	open
Sun in My Belly	Restaurant (service type not stated) · Café · Quick service	Coffee · American	2161 College Ave NE	open
Taproom Coffee	Coffee shop · Café · Bar	Coffee	1963 Hosea L Williams Dr SE R106	open
Urban Pie	Restaurant (service type not stated)	Pizza · Italian	2012A Hosea L Williams Dr NE	open
Waffle House Waffle House	Casual dining	American · Breakfast	2914 Memorial Dr SE	open
Watts Kitchen	Restaurant (service type not stated) · Casual dining	American · BBQ	1674 Memorial Dr SE	open
Wild Bean Cafe	Other	Sandwiches	2371 Glenwood Ave SE	open
Wyatt's Country BBQ/Sgt Wyatts country BBQ	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern	1674 Memorial Dr SE	open
Wats Crackin Garlic Crabs	Restaurant (service type not stated)	Seafood	368 Candler Rd SE	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	10	10	—	—	—	—	SIC1987
1995	13	13	—	—	—	—	SIC1987
1996	10	10	—	—	—	—	SIC1987
1997	11	11	—	—	—	—	SIC1987
1998	9	8	2	5	1	1	NAICS1997
1999	9	9	1	6	2	—	NAICS1997
2000	8	8	2	5	1	—	NAICS1997
2001	7	6	1	4	1	—	NAICS1997
2002	7	6	2	4	—	—	NAICS1997
2003	8	7	1	6	—	—	NAICS2002
2004	11	9	1	7	1	—	NAICS2002
2005	12	9	3	5	1	1	NAICS2002
2006	11	9	3	5	1	—	NAICS2002
2007	12	9	2	5	2	—	NAICS2002
2008	11	10	2	6	2	—	NAICS2007
2009	10	9	3	5	1	—	NAICS2007
2010	10	7	3	4	—	1	NAICS2007
2011	11	9	5	4	—	—	NAICS2007
2012	10	8	2	5	1	—	NAICS2012
2013	12	11	3	7	1	—	NAICS2012
2014	14	13	4	7	2	—	NAICS2012
2015	14	13	3	6	4	—	NAICS2012
2016	16	14	5	5	4	—	NAICS2012
2017	20	17	7	6	4	—	NAICS2017
2018	19	16	8	5	3	—	NAICS2017
2019	22	17	8	6	3	—	NAICS2017
2020	24	19	10	6	3	—	NAICS2017
2021	30	25	16	6	3	—	NAICS2017
2022	29	24	14	6	4	—	NAICS2022
2023	25	20	10	6	4	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 30317. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
30307	1.9 mi	95	2023
30030	2.2 mi	108	2023
30316	2.3 mi	103	2023
30032	3.0 mi	53	2023
30322	3.3 mi	7	2023
30312	3.5 mi	80	2023
30306	3.5 mi	63	2023
30002	3.6 mi	7	2023
30308	3.9 mi	134	2023
30334	4.2 mi	1	2015
30303	4.3 mi	120	2023
30079	4.4 mi	4	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.