BMIE Market 76309
Wichita County, Texas · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 13,395 2020–2024 ACS 5-year estimate ±1,045 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 5,682 2020–2024 ACS 5-year estimate ±408 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 13,862 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 6,460 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $54,159 2020–2024 ACS 5-year estimate ±8,170 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 39.6 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,068 2020–2024 ACS 5-year estimate ±119 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $143,400 2020–2024 ACS 5-year estimate ±19,309 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 5.5 sq mi Census Gazetteer 2020 |
| Restaurants | 15 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 76309 |
| Restaurants per 10,000 residents | 7.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +0.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +7.1% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +7.1% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +0.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 16 (range 14–19) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.2 per year, r² 0.34) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 51 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 53 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 54 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 44 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 76309. Projection: linear trend v1, fitted 2013–2023, +0.2 restaurants per year, r² 0.34, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Texas and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 1,534, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 51 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 53.4 | 53 | 40% | +21.4 |
| Restaurant Opportunity Score | 54.0 | 54 | 35% | +18.9 |
| Market Momentum Score | 43.9 | 44 | 25% | +11.0 |
Consumer Market Score: 53 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 13,395 | 75 | 40% | +30.0 |
| Median household income (ACS) | 54,159 | 20 | 40% | +8.2 |
| Households (ACS) | 5,682 | 76 | 20% | +15.2 |
Restaurant Opportunity Score: 54 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 7.1 | 51 | 35% | +18.0 |
| Restaurants per 10,000 residents (lower = more room) | 11.2 | 68 | 25% | +16.9 |
| Population (ACS) | 13,395 | 75 | 20% | +15.0 |
| Median household income (ACS) | 54,159 | 20 | 20% | +4.1 |
Market Momentum Score: 44 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 0 | 42 | 50% | +20.9 |
| 10-year restaurant growth | 7.1 | 51 | 30% | +15.4 |
| 20-year restaurant growth | 7.1 | 38 | 20% | +7.6 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (35)
By cuisine
Mexican 5 · American 3 · Bakery 3 · Asian 2 · BBQ 2 · Burgers 2 · Cajun, Creole, Southern 2 · Coffee 2 · Dessert 2 · Juice / smoothies 2 · Pizza 2 · Sandwiches 2 · Southwestern / Tex-Mex 2 · Chicken / wings 1 · Chinese 1 · Ice cream / frozen desserts 1 · Italian 1 · Japanese 1 · Latin American (other) 1 · Sushi 1
By type
Restaurant (service type not stated) 21 · Quick service 7 · Bar 5 · Casual dining 5 · Bakery 4 · Dessert 3 · Coffee shop 2 · Juice, smoothie, tea 2 · Café 1 · Delivery-focused 1 · Food truck 1 · Specialty food shop 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| Absolute Wellness | Juice, smoothie, tea | Juice / smoothies | 2501 Kemp Blvd | open |
| Backporch Drafthouse BackPorch DraftHouse-Wichita Falls | Casual dining · Bar | Burgers | 4214 Kell Blvd | open |
| Barbaras Aguas Frescas | Food truck | 1320 Harrison St | open | |
| Braum's Fresh Market Braums | Dessert · Restaurant (service type not stated) · Quick service | Ice cream / frozen desserts | 2304 Kemp Blvd | open |
| Castillo Patio Bar & Grill | Bar · Restaurant (service type not stated) · Casual dining | 3913 Circle Dr | open | |
| Celeste's Bakery | Bakery | Bakery | 2404 Avenue G | open |
| Cheddar's Scratch Kitchen Cheddar's Scratch Kitchen | Casual dining · Bar | American | 4240 Kell Blvd | open |
| Chicken Express | Restaurant (service type not stated) | Chicken / wings | 2511 Kemp Blvd | open |
| Daylight Donuts | Bakery · Dessert | Dessert | 1410 Beverly Dr | open |
| Domino's Domino's Pizza | Quick service · Delivery-focused | Pizza | 2214 Kemp Blvd | open |
| Don Jose Mexican Restaurant | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 2601 10th St | open |
| El Diablo Burrito | Restaurant (service type not stated) | 4214 Kell Blvd | open | |
| Farmer Brothers | Coffee shop | Coffee | 1404 Beverly Dr | open |
| Fresh Donuts | Bakery · Dessert | Dessert · Bakery | 3701 Fairway Blvd #106 | open |
| Gidgets Sandwich Shack | Specialty food shop · Restaurant (service type not stated) · Quick service | Sandwiches | 701 Ohio Ave | open |
| Jcd Group Wf Llc | Restaurant (service type not stated) | 4214 Kell Blvd Ste 100 | open | |
| Johnny Carino's | Restaurant (service type not stated) | Pizza | 4330 Kell Blvd | open |
| Masterpiece Cakes-Benny Daniel | Bakery | Bakery | 4407 Shady Ln | open |
| Mia's Italian Bistro | Restaurant (service type not stated) · Casual dining | Italian · American | 507 Beverly Dr | open |
| Ruby Tequila's Mex-Tex Kitchen | Restaurant (service type not stated) | Cajun, Creole, Southern | 4426 Kell Blvd | open |
| Smokin Joe's Bbq | Restaurant (service type not stated) | BBQ | 3701 Seymour Hwy Ste 100 | open |
| Sonic Drive In Sonic Drive-In | Quick service · Restaurant (service type not stated) | American | 3208 Seymour Highway | open |
| Starbucks Starbucks | Coffee shop · Juice, smoothie, tea · Café | Coffee · Juice / smoothies | 4590 Kell W Blvd | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 3701 Fairway Blvd Ste 104 | open |
| Taco Bell Taco Bell | Quick service | Mexican | 2512 Kemp Blvd | open |
| Taco Darlin | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 4214 Kell W Blvd Ste 109 | open |
| Taco Mayo | Restaurant (service type not stated) | 2400 Kemp Blvd | open | |
| Tacos Y Salsa Don Chuy | Restaurant (service type not stated) | Mexican · Latin American (other) | 3366 Kell W Blvd | open |
| Taste of China Street Food | Restaurant (service type not stated) | Asian · Chinese | 2320 Kemp Blvd | open |
| The Oyster Bar & Grill | Bar · Restaurant (service type not stated) | Cajun, Creole, Southern | 4214 Kell Blvd | open |
| Tortilleria Lupita | Restaurant (service type not stated) | Mexican | 2404 Kemp Blvd | open |
| Willie's Place | Casual dining · Bar | Burgers · BBQ | 3135 10th St | open |
| Witchita Falls Texas E | Restaurant (service type not stated) · Quick service | 4205 Seymour Hwy | open | |
| ZENSHI Handcrafted Sushi Zenshi Sushi | Restaurant (service type not stated) | Japanese · Sushi · Asian | 4590 Kell W Blvd | open |
| Hobo Coffee And Ice Co. | Coffee shop | Coffee | 3202 Seymour Hwy | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 17 | 15 | — | — | — | 2 | SIC1987 |
| 1995 | 13 | 11 | — | — | — | 2 | SIC1987 |
| 1996 | 13 | 12 | — | — | — | 1 | SIC1987 |
| 1997 | 16 | 14 | — | — | — | 2 | SIC1987 |
| 1998 | 12 | 9 | 2 | 7 | — | 2 | NAICS1997 |
| 1999 | 11 | 8 | 2 | 5 | 1 | 2 | NAICS1997 |
| 2000 | 13 | 10 | 4 | 5 | 1 | 2 | NAICS1997 |
| 2001 | 11 | 9 | 2 | 6 | 1 | 1 | NAICS1997 |
| 2002 | 13 | 12 | 4 | 7 | 1 | 1 | NAICS1997 |
| 2003 | 14 | 14 | 4 | 9 | 1 | — | NAICS2002 |
| 2004 | 12 | 12 | 5 | 6 | 1 | — | NAICS2002 |
| 2005 | 14 | 14 | 7 | 6 | 1 | — | NAICS2002 |
| 2006 | 13 | 13 | 7 | 5 | 1 | — | NAICS2002 |
| 2007 | 15 | 14 | 7 | 6 | 1 | 1 | NAICS2002 |
| 2008 | 14 | 13 | 8 | 4 | 1 | 1 | NAICS2007 |
| 2009 | 14 | 14 | 9 | 4 | 1 | — | NAICS2007 |
| 2010 | 11 | 11 | 7 | 3 | 1 | — | NAICS2007 |
| 2011 | 12 | 12 | 8 | 3 | 1 | — | NAICS2007 |
| 2012 | 14 | 14 | 9 | 3 | 1 | — | NAICS2012 |
| 2013 | 15 | 14 | 8 | 4 | 1 | 1 | NAICS2012 |
| 2014 | 13 | 13 | 8 | 3 | 1 | — | NAICS2012 |
| 2015 | 13 | 12 | 8 | 2 | 1 | 1 | NAICS2012 |
| 2016 | 15 | 15 | 10 | 3 | 1 | — | NAICS2012 |
| 2017 | 15 | 14 | 9 | 3 | — | — | NAICS2017 |
| 2018 | 16 | 15 | 9 | 4 | — | — | NAICS2017 |
| 2019 | 17 | 16 | 10 | 5 | — | — | NAICS2017 |
| 2020 | 17 | 16 | 8 | 6 | — | — | NAICS2017 |
| 2021 | 19 | 16 | 9 | 5 | — | — | NAICS2017 |
| 2022 | 15 | 14 | 7 | 4 | 3 | — | NAICS2022 |
| 2023 | 16 | 15 | 7 | 5 | 3 | — | NAICS2022 |