BMIE Market 91942
San Diego County, California · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 41,424 2020–2024 ACS 5-year estimate ±1,592 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 17,684 2020–2024 ACS 5-year estimate ±744 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 38,069 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 18,285 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $92,896 2020–2024 ACS 5-year estimate ±9,719 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 37.7 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $2,032 2020–2024 ACS 5-year estimate ±78 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $775,700 2020–2024 ACS 5-year estimate ±23,417 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 5.8 sq mi Census Gazetteer 2020 |
| Restaurants | 135 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 91942 |
| Restaurants per 10,000 residents | 20.2 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +19.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +33.7% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +107.7% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +187.2% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 138 (range 126–150) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +2.6 per year, r² 0.67) · 80% range · confidence Medium · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 77 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 87 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 65 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 78 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 91942. Projection: linear trend v1, fitted 2013–2023, +2.6 restaurants per year, r² 0.67, confidence Medium.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. California and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 1,558, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 77 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 87.4 | 87 | 40% | +34.9 |
| Restaurant Opportunity Score | 64.6 | 65 | 35% | +22.6 |
| Market Momentum Score | 77.7 | 78 | 25% | +19.4 |
Consumer Market Score: 87 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 41,424 | 95 | 40% | +37.8 |
| Median household income (ACS) | 92,896 | 76 | 40% | +30.4 |
| Households (ACS) | 17,684 | 96 | 20% | +19.2 |
Restaurant Opportunity Score: 65 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 33.7 | 74 | 35% | +26.1 |
| Restaurants per 10,000 residents (lower = more room) | 32.6 | 18 | 25% | +4.4 |
| Population (ACS) | 41,424 | 95 | 20% | +18.9 |
| Median household income (ACS) | 92,896 | 76 | 20% | +15.2 |
Market Momentum Score: 78 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 19.5 | 77 | 50% | +38.4 |
| 10-year restaurant growth | 33.7 | 74 | 30% | +22.3 |
| 20-year restaurant growth | 107.7 | 85 | 20% | +17.0 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (283)
By cuisine
Coffee 46 · Mexican 42 · American 28 · Bakery 21 · Pizza 20 · Dessert 18 · Latin American (other) 18 · Sandwiches 18 · Italian 16 · Asian 15 · Breakfast 10 · Burgers 10 · Chicken / wings 9 · Mediterranean 9 · Chinese 8 · Japanese 8 · European 6 · Ice cream / frozen desserts 6 · Southwestern / Tex-Mex 6 · Sushi 6 · Seafood 5 · BBQ 4 · Steakhouse 4 · Thai 4 · Greek 3 · Indian 3 · British / Irish pub food 2 · Healthy / salads / bowls 2 · Juice / smoothies 2 · Middle Eastern 2 · Spanish / tapas 2 · Tea / bubble tea 2 · Vegetarian 2 · Vietnamese 2 · Cajun, Creole, Southern 1 · Caribbean 1 · German / Eastern European 1 · Halal / kosher 1 · Hawaiian / Pacific 1 · Noodles / ramen / pho 1
By type
Restaurant (service type not stated) 170 · Bar 42 · Quick service 38 · Café 34 · Coffee shop 32 · Bakery 22 · Dessert 18 · Casual dining 15 · Specialty food shop 10 · Brewery / taproom 4 · Juice, smoothie, tea 4 · Winery / distillery / taproom 4 · Food truck 3 · Buffet 1 · Catering 1 · Delivery-focused 1 · Fast casual 1 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 1904 Hookah Lounge | Bar | 7520 El Cajon Blvd | open | |
| A&W Restaurant | Restaurant (service type not stated) | 5500 Grossmont Center Dr | open | |
| Acapela Modern Mex | Restaurant (service type not stated) | Mexican | 5575 Baltimore Dr | open |
| Albert's Fresh Mexican Food Albert's Mexican Food | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 8038 La Mesa Blvd | open |
| Albertsons Deli | Specialty food shop · Quick service | Sandwiches | 8920 Fletcher Pkwy | open |
| All The Perks | Café | Coffee | 8046 La Mesa Blvd | open |
| American Grilled Cheese | Restaurant (service type not stated) | American | 5500 Grossmont Center Dr | open |
| Anthony's Fish Grotto | Restaurant (service type not stated) | Seafood · American | 9530 Murray Dr | open |
| Anthony's Fish Grotto | Restaurant (service type not stated) · Bar | Seafood | 5575 Lake Park Way | open |
| Anthony's Seafood Group, Inc. | Restaurant (service type not stated) | 9530 Murray Dr | open | |
| Antica Trattoria | Bar | Italian · European | 5654 Lake Murray Blvd | open |
| Arigato Japanese Restaurant | Restaurant (service type not stated) | Japanese | 5575 Baltimore Dr | open |
| Aromas of India | Restaurant (service type not stated) | Indian | 5270 Baltimore Dr | open |
| Aromi Italian Cuisine | Restaurant (service type not stated) | 7200 Parkway Dr | open | |
| Aswan African Cafe | Restaurant (service type not stated) | 7404 University Ave | open | |
| Bake and beach | Bakery · Dessert | Bakery · Dessert | 8181 Allison Ave | open |
| Bambinos Express, Inc | Restaurant (service type not stated) | 7520 El Cajon Blvd Ste 102 | open | |
| Bamboo Fresh Thai Cuisine | Restaurant (service type not stated) | Thai · Asian | 7953 University Ave | open |
| Banbu Sushi Bar & Grill Bamboo Sushi | Restaurant (service type not stated) | Japanese · Sushi · Asian | 8555 Fletcher Pkwy Ste 106 | open |
| Bangkok Orchid Thai Cuisine | Restaurant (service type not stated) | Thai | 9168 Fletcher Pkwy | open |
| Baskin-Robbins Baskin-Robbins | Dessert · Bakery | Ice cream / frozen desserts · Dessert · Bakery | 8807 1/2 La Mesa Blvd | open |
| Better Buzz Coffee La Mesa Better Buzz Coffee | Coffee shop · Café | Coffee | 7102 University Ave | open |
| BFF Burgers, Fish And Fries | Restaurant (service type not stated) | Burgers · British / Irish pub food · American | 5500 Grossmont Center Dr Ste 287 | open |
| Bj's Restaurant & Brewhouse BJ's Restaurant & Brewhouse | Restaurant (service type not stated) · Casual dining · Brewery / taproom · Bar | American | 5500 Grossmont Center Dr | open |
| Blvd Lounge | Bar | 7520 El Cajon Blvd | open | |
| BMH Italian | Specialty food shop · Quick service | Italian · Sandwiches | 7670 El Cajon Blvd | open |
| Bo-beau Kitchen + Garden | Restaurant (service type not stated) | 8384 La Mesa Blvd | open | |
| Boll Weevil | Restaurant (service type not stated) | 9104 Fletcher Pkwy | open | |
| Bolt Brewery & Beer Garden | Brewery / taproom | 8179 Center St | open | |
| Boss Bird Kitchen | Restaurant (service type not stated) | Chicken / wings | 8323 La Mesa Blvd | open |
| Brew Coffee Spot | Coffee shop · Café | Coffee | 6101 Lake Murray Blvd | open |
| Bruster's Real Ice Cream Bruster's Real Ice Cream | Dessert | Ice cream / frozen desserts · Dessert | 8497 Fletcher Pkwy | open |
| Cafe a Gogo | Café · Restaurant (service type not stated) · Coffee shop | Coffee | 5120 Jackson Dr | open |
| Cafe Carmel Bakery Llc | Restaurant (service type not stated) | 8751 La Mesa Blvd | open | |
| Caffé CaLabria | Food truck | 5555 Grossmont Center Dr | open | |
| Candy Me Up | Dessert | Dessert | 5500 Grossmont Center Dr #422 | open |
| Carl's Jr. Carl's Jr. | Quick service | Burgers · American | 8110 Parkway Dr | open |
| Casa De Pico | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 5500 Grossmont Center Dr | open |
| Casa Gabriela | Restaurant (service type not stated) | Mexican · Latin American (other) | 8384 La Mesa Blvd | open |
| Centifonti's Bar & Restaurant | Restaurant (service type not stated) | Italian · American | 8365 La Mesa Blvd | open |
| CeramiCafe CeramiCafe | Café | Coffee | 5500 Grossmont Center Dr | open |
| Charcoal House Restaurant & Bar | Restaurant (service type not stated) · Bar | Steakhouse | 9566 Murray Dr | open |
| Cherrie Blossom Tea & Boba | Juice, smoothie, tea · Café | Tea / bubble tea · Coffee | 7128 University Ave | open |
| Chevy's Fresh Mex Restaurants | Restaurant (service type not stated) | Mexican | 5500 Grossmont Center Dr | open |
| Chick-fil-A Chick-fil-A | Quick service | Chicken / wings · Sandwiches | 8200 Parkway Dr | open |
| Chicken Charlie's | Quick service | Chicken / wings · Cajun, Creole, Southern | 5500 Grossmont Center Dr | open |
| Chicken Nest | Restaurant (service type not stated) | American | 7200 Parkway Dr Ste 111 | open |
| Chico Club | Bar | 7366 El Cajon Blvd | open | |
| Chili's Grill & Bar | Restaurant (service type not stated) · Bar | Mexican · Sandwiches | 8285 Fletcher Pkwy | open |
| China Super Buffet | Restaurant (service type not stated) | Chinese | 7984 La Mesa Blvd | open |
| Chipotle Mexican Grill Chipotle | Quick service · Restaurant (service type not stated) | Mexican | 8250 La Mesa Blvd | open |
| Chipotle Mexican Grill Chipotle Mexican Grill | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 8005 Fletcher Pkwy | open |
| Choice Confections | Bakery · Dessert | Bakery · Dessert | 8276 Orchard Ave | open |
| Chopsticks Inn Restaurant | Restaurant (service type not stated) | Asian | 8687 La Mesa Blvd | open |
| Chtaura | Restaurant (service type not stated) | Mediterranean | 6062 Lake Murray Blvd | open |
| Chuck E. Cheese | Restaurant (service type not stated) | Pizza | 5500 Grossmont Center Dr Ste J-34 | open |
| Ciao Bella | Restaurant (service type not stated) | Italian | 5263 Baltimore Dr | open |
| Cilantro's Taco Shop | Restaurant (service type not stated) | Mexican · Latin American (other) | 7520 El Cajon Blvd #301 | open |
| City Tacos | Restaurant (service type not stated) | Mexican | 8325 La Mesa Blvd | open |
| Claim Jumper | Restaurant (service type not stated) | Sandwiches · Steakhouse | 5500 Grossmont Center Dr | open |
| Coast Restaurant Supply & Design | Restaurant (service type not stated) | Burgers | 8120 Commercial St | open |
| Coco's Bakery & Restaurant | Casual dining | American | 5550 Lake Murray Blvd | open |
| Cold Stone Creamery Cold Stone Creamery | Dessert · Bar | Dessert | 5500 Grossmont Center Dr, Ste F16B | open |
| Cold Stone Creamery Cold Stone Creamery | Dessert | Ice cream / frozen desserts · Dessert | 5500 Grossmont Center Dr Ste F16B | open |
| Come Back Coffee Co. | Coffee shop · Café | Coffee | 7424 University Ave | open |
| Correa Management Inc | Restaurant (service type not stated) | 5575 Lake Park Way | open | |
| Cosmos Coffee Cafe | Restaurant (service type not stated) | 8278 La Mesa Blvd | open | |
| Crumbs Crumbs | Restaurant (service type not stated) | 7406 University Ave | open | |
| Curbside Eatery & Drinkery | Casual dining · Bar | 8353 La Mesa Blvd | open | |
| D' Sotos Taco Shop | Restaurant (service type not stated) | Southwestern / Tex-Mex · Spanish / tapas · Mexican | 5307 Lake Murray Blvd | open |
| D'amatos Pizza | Restaurant (service type not stated) | Pizza | 8807 La Mesa Blvd | open |
| Dane Coffee Roasters | Coffee shop | Coffee | 5500 Grossmont Center Dr Ste 165 | open |
| Dante's Pizza | Restaurant (service type not stated) | Pizza | 5500 Grossmont Center Dr Ste 135 | open |
| Dream Dinners | Delivery-focused · Restaurant (service type not stated) · Specialty food shop | 5208 Jackson Dr | open | |
| Dukes Old Fashioned Onion Burgers | Restaurant (service type not stated) | Burgers · American | 5020 Baltimore Dr | open |
| El Azteca Taco Shop | Restaurant (service type not stated) | Mexican · Latin American (other) | 8306 Parkway Dr | open |
| El Compadre Taco Shop & More | Restaurant (service type not stated) | Mexican · Latin American (other) | 7327 University Ave | open |
| El Pollo Loco El Pollo Loco | Quick service · Restaurant (service type not stated) | Chicken / wings | 4990 Baltimore Dr | open |
| El Torito El Torito | Casual dining · Bar | Mexican · Latin American (other) | 5024 Baltimore Dr | open |
| El Veganito | Restaurant (service type not stated) | Vegetarian · Mexican · Latin American (other) | 5500 Grossmont Center Dr | open |
| Express Fix Coffee | Coffee shop · Café | Coffee | 5345 Timken St | open |
| Extraordinary Banana Pudding | Dessert · Café · Bakery | Dessert · Coffee · Bakery | 8257 El Paso St | open |
| Farmer's Table Farmer's Table | Restaurant (service type not stated) | American | 8141 La Mesa Blvd | open |
| Filiberto's Mexican Food | Restaurant (service type not stated) | Mexican | 7102 University Ave | open |
| Finca Casa Blanca | Restaurant (service type not stated) | Mexican · Latin American (other) | 9570 Murray Dr | open |
| Fourpenny House | Casual dining · Bar | 8323 La Mesa Blvd | open | |
| Gabriella's Pizza Gabriella's Pizza | Restaurant (service type not stated) | Pizza · Chicken / wings | 7406 University Ave | open |
| Gemini Twins Bakery | Bakery | Bakery | 7360 Cornell Ave | open |
| Gingham | Restaurant (service type not stated) | American | 8384 La Mesa Blvd | open |
| Gio Bistro and Wine Bar | Bar | 8384 La Mesa Blvd | open | |
| Gold Coast Bagel Co | Bakery | Bakery · Breakfast | 5658 Lake Murray Blvd | open |
| Golden Spoon | Dessert | Dessert · Ice cream / frozen desserts | 5640 Lake Murray Blvd | open |
| Greek Gyros II | Restaurant (service type not stated) | Greek · Mediterranean · European | 5500 Grossmont Center Dr #293 | open |
| Gus's Subs & Pizza | Restaurant (service type not stated) | Pizza · Sandwiches | 5620 Baltimore Dr | open |
| Hacienda Cazadores | Restaurant (service type not stated) | Mexican · Latin American (other) | 8302 La Mesa Blvd | open |
| Haritna Mediterranean Restaurant | Restaurant (service type not stated) | Mediterranean | 7303 El Cajon Blvd | open |
| Hearth House | Bar | 5505 Jackson Dr | open | |
| Helix Brewing Co. | Brewery / taproom · Bar | 8101 Commercial St | open | |
| Himalayan Cuisine | Restaurant (service type not stated) | Indian · Asian | 7918 El Cajon Blvd | open |
| Hoffer's Cigar Bar | Bar | 8282 La Mesa Blvd | open | |
| Hoffer's Cigar Bar | Bar | 8282 La Mesa Blvd | open | |
| Honey Baked Ham The Honey Baked Ham Company | Specialty food shop · Quick service · Catering | Sandwiches · American | 5119 Jackson Drive | open |
| Hoo2, Inc., A California Corporation | Restaurant (service type not stated) | 5500 Grossmont Center Dr | open | |
| Hooleys Public House | Bar · Restaurant (service type not stated) | British / Irish pub food · Sandwiches | 5500 Grossmont Center Dr | open |
| Hug Thai Express | Restaurant (service type not stated) | Thai · Asian | 5575 Baltimore Dr | open |
| Huton Pho Inc | Restaurant (service type not stated) | 8342 Parkway Dr | open | |
| It's Just Wings | Restaurant (service type not stated) | Chicken / wings | 8285 Fletcher Pkwy. | open |
| Izakaya Maize | Restaurant (service type not stated) | Japanese | 6062 Lake Murray Blvd | open |
| J-K's Greek Cafe | Restaurant (service type not stated) | Greek · Mediterranean · European | 7749 University Ave | open |
| Jack in the Box | Quick service | 6110 Lake Murray Blvd | open | |
| Jamba Jamba | Juice, smoothie, tea · Fast casual | Juice / smoothies · Healthy / salads / bowls | 5500 Grossmont Center Dr | open |
| Java Junction | Coffee shop | Coffee | 5500 Grossmont Center Dr #333 | open |
| Java Mama Cafe | Coffee shop | Coffee | 8250 La Mesa Blvd | open |
| Jersey Mike's Jersey Mike's Subs | Specialty food shop · Quick service | Sandwiches | 5163 Jackson Drive | open |
| Johnny B's Burgers Brew and Spirits | Casual dining · Bar | Burgers · American | 8393 La Mesa Blvd | open |
| Jordan's Cafe | Café | Coffee | 7777 Alvarado Rd Ste 400 | open |
| Journey Java | Coffee shop | Coffee | 8363 Center Dr | open |
| Kawaii Sushi | Restaurant (service type not stated) | Japanese · Sushi · Asian | 5575 Baltimore Dr Ste 110 | open |
| Kokopelli's Food Truck | Food truck | 8179 Center St | open | |
| Konnichiwa Sushi and Bar | Restaurant (service type not stated) | Japanese · Sushi | 8350 La Mesa Blvd | open |
| Kotija Mexican Food | Restaurant (service type not stated) | Mexican · Latin American (other) | 5980 Severin Dr | open |
| Krispy Krunchy Chicken | Restaurant (service type not stated) | Chicken / wings | 7406 University Ave | open |
| La Esquina Mexican Grill | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 5100 Jackson Dr | open |
| La Fogata | Restaurant (service type not stated) | Mexican | 7303 El Cajon Blvd | open |
| LA MESA - Grossmont Center - #023 Rubio's | Quick service | 5500 Grossmont Center Drive Suite D-22 | open | |
| La Mesa Bistro & Bakery | Café · Coffee shop · Bakery | Coffee · Bakery | 8697 La Mesa Blvd | open |
| La Mesa Pizzaworks | Restaurant (service type not stated) | Pizza | open | |
| La Mesa Wine Works | Winery / distillery / taproom · Bar | 8167 Center St | open | |
| La Mesa Winery | Winery / distillery / taproom | 8140 Center St | open | |
| La Mesita Mexican Food | Restaurant (service type not stated) | Mexican | 7012 University Ave | open |
| La Torta Cafe | Restaurant (service type not stated) · Café | Mexican · Breakfast · Coffee | 8356 Allison Ave | open |
| Lakay Haitian Cuisine | Restaurant (service type not stated) | American · Caribbean | 8220 Vincetta Dr | open |
| Lake Murray Cafe | Restaurant (service type not stated) | American | 5465 Lake Murray Blvd | open |
| Levante | Restaurant (service type not stated) | Pizza · Middle Eastern · Sandwiches · Italian | 7520 EL Cajon Blvd, 102 | open |
| Lightbulb Coffee La Mesa | Coffee shop · Café · Bakery | Coffee · Bakery | 8138 La Mesa Blvd | open |
| Limoncello Modern Italian | Restaurant (service type not stated) | Italian · European | 8273 La Mesa Blvd | open |
| Little Caesars Pizza Little Caesars | Quick service · Restaurant (service type not stated) | Pizza | 6107 Lake Murray Blvd | open |
| Little Roma Restaurant | Restaurant (service type not stated) · Casual dining | Italian · American | 5575 Baltimore Dr #104 | open |
| Los Pinos Seafood | Restaurant (service type not stated) | Mexican · Seafood | 5575 Baltimore Dr #112 | open |
| Los Pinos Taco Shop | Restaurant (service type not stated) | Mexican · Latin American (other) | 5646 Lake Murray Blvd | open |
| Los Tito's Mexican Food | Quick service · Restaurant (service type not stated) | Mexican | 5257 Baltimore Dr | open |
| Los Tres Potrillos Mexican Food | Restaurant (service type not stated) | Mexican | 5307 Lake Murray Blvd | open |
| Lunch Box Cafe and Deli | Café · Quick service · Specialty food shop | Coffee · Sandwiches · Breakfast | 8751 La Mesa Blvd | open |
| M & M Patisserie | Bakery · Dessert | Bakery · Dessert | 7668 El Cajon Blvd | open |
| Marathon Coffee | Coffee shop | Coffee | 5500 Grossmont Center Dr Ste 306 | open |
| Marcella June's Coffee Lounge | Coffee shop · Café | Coffee | 8513 La Mesa Blvd | open |
| Marieta's | Restaurant (service type not stated) | Mexican · Latin American (other) | 8949 La Mesa Blvd | open |
| Mario's De La Mesa | Restaurant (service type not stated) | Mexican · Latin American (other) | 8425 La Mesa Blvd | open |
| Maui Express | Restaurant (service type not stated) | Hawaiian / Pacific · Healthy / salads / bowls · American | 5500 Grossmont Center Dr | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 5500 GROSSMONT CTR (Walmart #5140) | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 8045 Fletcher Pkwy | open |
| Menchie's Frozen Yogurt Menchie's Frozen Yogurt | Dessert | Dessert · Ice cream / frozen desserts | 8046 La Mesa Blvd | open |
| Momentos Cafe | Café | Coffee · Mexican · Latin American (other) | 5500 Grossmont Center Dr | open |
| Mrs Field's Cookies | Bakery | Bakery | 5500 Grossmont Center Dr | open |
| Mystic Grill | Restaurant (service type not stated) | Mediterranean · Halal / kosher | 6990 University Ave | open |
| Nachos Taco Shop | Restaurant (service type not stated) · Quick service | Mexican | 7589 University Ave | open |
| Narumi Sushi | Restaurant (service type not stated) | Japanese · Sushi · Asian | 9118 Fletcher Pkwy | open |
| New York Giant Pizza | Restaurant (service type not stated) | Pizza · Italian | 9083 Dallas St | open |
| New York New York Pizza and Pasta New York New York Pizza | Restaurant (service type not stated) | Pizza · Italian | 6195 Lake Murray Blvd | open |
| Ney Restaurant | Restaurant (service type not stated) | Middle Eastern | 6062 Lake Murray Blvd | open |
| Nonno's Ristorante Italiano | Restaurant (service type not stated) | Italian · Pizza | 5314 Baltimore Dr | open |
| Norm's Cocktails | Bar | 7403 El Cajon Blvd | open | |
| Nothing Bundt Cakes Nothing Bundt Cakes | Dessert · Bakery | Dessert · Bakery | 8800 Grossmont Blvd | open |
| Ohana Nutrition | Juice, smoothie, tea · Coffee shop · Café | Juice / smoothies · Coffee | 7432 University Ave | open |
| Olive & Sesame Artisanal Lebanese Saj & Bakery | Bakery | Mediterranean · Bakery | 5040 Comanche Dr | open |
| Olive Garden Olive Garden | Restaurant (service type not stated) | Italian | 5500 Grossmont Center Dr Ste 420 | open |
| Olly's Baked Assortments | Bakery | Bakery | 5842 Dugan Ave | open |
| Oodles By The Nood Bar Nood | Restaurant (service type not stated) | Asian · Noodles / ramen / pho | 7436 University Ave | open |
| Outback Steakhouse Outback Steakhouse | Casual dining · Bar | Steakhouse · American | 5628 Lake Murray Blvd | open |
| Oyster & Pearl Bar Restaurant | Casual dining · Restaurant (service type not stated) · Bar | Seafood | 6062 Lake Murray Blvd | open |
| Panda Express | Quick service | Chinese · Asian | 8011 University Ave | open |
| Panda Express Panda Express México | Quick service | Chinese · Asian | 5500 Grossmont Center Dr | open |
| Panera Bread Panera Bread | Bakery · Café | Bakery · Sandwiches · Coffee | 5500 Grossmont Center Drive | open |
| Papa's Donuts | Bakery · Dessert | Dessert | 6179 Lake Murray Blvd | open |
| Papalo | Restaurant (service type not stated) · Bar | Spanish / tapas · BBQ · European | 8323 La Mesa Blvd | open |
| Parky's Saloon | Bar | 6149 Lake Murray Blvd | open | |
| Patty's Cafe | Café · Restaurant (service type not stated) | Coffee · American | 6155 Lake Murray Blvd | open |
| Paula Jean's Coffee Bean | Coffee shop · Café | Coffee | 5525 Grossmont Center Dr | open |
| Peet's Coffee & Tea | Coffee shop | Coffee | 8800 Grossmont Blvd | open |
| Pete's Place | Bar | 8330 La Mesa Blvd | open | |
| Petrino's Greek Restaurant | Restaurant (service type not stated) | Greek · Mediterranean · European | 8302 Parkway Dr | open |
| Pho Superbowl | Restaurant (service type not stated) | Vietnamese · Chinese · Asian | 8342 Parkway Dr | open |
| Pholicious | Restaurant (service type not stated) | Vietnamese · Indian | 5500 Grossmont Center Dr | open |
| Pick Up Stix Fresh Asian Flavors Pick Up Stix | Restaurant (service type not stated) | Chinese · Asian | 8025 Fletcher Pkwy | open |
| Pietro's Cucina Italiana | Restaurant (service type not stated) | Italian · Pizza | 8378 Parkway Dr | open |
| Pink Rose Cafe | Café · Restaurant (service type not stated) · Coffee shop | Coffee | 8209 La Mesa Blvd | open |
| Pizza Hut Pizza Hut | Quick service · Restaurant (service type not stated) | Pizza | 8011 University Ave | open |
| Pizza Hut Express Starbucks | Restaurant (service type not stated) · Coffee shop · Café | Pizza · Coffee | 5500 Grossmont Center Dr | open |
| Pizzaoki Pizzaoki | Quick service · Restaurant (service type not stated) | Pizza | 7406 University Ave | open |
| Plaza Cafe | Café · Restaurant (service type not stated) · Coffee shop | Coffee | 8363 Center Dr | open |
| Por Favor | Restaurant (service type not stated) | Mexican | 8302 La Mesa Blvd | open |
| Proprietors Reserve Wine Bar La Mesa | Bar | 7777 University Ave | open | |
| Public Square | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 8278 La Mesa Blvd | open |
| Rae's Cafe | Restaurant (service type not stated) | Breakfast | 5270 Baltimore Dr | open |
| Rally's | Quick service | 7393 El Cajon Blvd | open | |
| Rally's | Quick service | 8262 University Ave | open | |
| Red Lobster | Restaurant (service type not stated) | Seafood | 8703 Murray Dr | open |
| Red White and Badass Brew | Coffee shop · Restaurant (service type not stated) | Coffee | 5120 Jackson Dr | open |
| Red White and Badass Brew | Coffee shop · Restaurant (service type not stated) | Coffee | 5120 Jackson Dr | open |
| Ribevi Wines International | Winery / distillery / taproom | 7373 University Ave Ste 208 | open | |
| Rigoberto's Taco Shop Rigoberto's Taco Shop | Restaurant (service type not stated) | Mexican · Latin American (other) | 5454 Jackson Dr | open |
| Rise and Grind Coffee | Food truck · Restaurant (service type not stated) | 5270 Jackson Dr | open | |
| Riviera Supper Club And Turquoise Room | Restaurant (service type not stated) | Steakhouse | 7777 University Ave | open |
| Rosarito's #3 | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 7941 University Ave | open |
| Rosarito's Mexican Food | Restaurant (service type not stated) | Mexican · Latin American (other) | 6062 Lake Murray Blvd | open |
| Round Table Pizza Round Table Pizza | Restaurant (service type not stated) | Pizza · Italian | 8032 La Mesa Blvd | open |
| Round Table Pizza | Restaurant (service type not stated) | Pizza | 5999 Severin Dr | open |
| Rubio's Coastal Grill Rubio's | Restaurant (service type not stated) | Mexican · Latin American (other) | 5500 Grossmont Center Dr Ste D-22 | open |
| Sammy's Woodfired Pizza And Grill | Restaurant (service type not stated) | Pizza · Breakfast | 8555 Fletcher Pkwy Ste 104 | open |
| San Diego Home Cooking Inc | Restaurant (service type not stated) | 5465 Lake Murray Blvd | open | |
| San Pasqual Winery Tasting Room and Gallery San Pasqual Winery | Winery / distillery / taproom · Bar | 8364 La Mesa Blvd | open | |
| Sanfilippo's Pizza | Restaurant (service type not stated) | Pizza | 8141 La Mesa Blvd | open |
| Scena Fusion Kitchen & Bar | Restaurant (service type not stated) · Casual dining | Italian · American | 8555 Fletcher Pkwy | open |
| Schlotzsky's | Specialty food shop · Restaurant (service type not stated) · Quick service | Sandwiches | 5500 Grossmont Center Dr | open |
| See's Candies See's Candies | Dessert | Dessert | 5500 Grossmont Center Dr #115 | open |
| Señor Burro | Coffee shop · Quick service | Mexican · Coffee | 8960 Fletcher Pkwy | open |
| Severin Liquor Deli and Wine Cellar | Specialty food shop · Quick service | Sandwiches | 5980 Severin Dr | open |
| Sheldon's Service Station | Café · Coffee shop | Coffee · Breakfast | 8401 La Mesa Blvd | open |
| Shirley's Kitchen | Casual dining | American · Breakfast | 7118 University Ave | open |
| Shirleys Kitchen | Restaurant (service type not stated) | American | 7868 El Cajon Blvd | open |
| Signature Thai Cuisine | Restaurant (service type not stated) | Thai · Asian | 6185 Lake Murray Blvd | open |
| Slides Gourmet Burger | Restaurant (service type not stated) | Burgers | 7406 University Ave | open |
| Smokey and The Brisket BBQ | Casual dining · Bar | BBQ · American | 5465 Lake Murray Blvd | open |
| Sombrero Cor Inc | Restaurant (service type not stated) | 5575 Lake Park Way | open | |
| Sombrero Mexican Food | Quick service · Restaurant (service type not stated) | Mexican | 5550 Lake Murray Blvd | open |
| Souplantation | Buffet | 9158 Fletcher Pkwy | open | |
| Sourworx | Brewery / taproom · Café | Coffee | 8101 Commercial St | open |
| Spacebar | Café · Restaurant (service type not stated) · Bar | Coffee | 7454 University Ave | open |
| SPLIT Bakehouse | Bakery · Dessert | Bakery · Vegetarian · Dessert | 5500 Grossmont Center Dr | open |
| Starbucks Starbucks | Coffee shop · Restaurant (service type not stated) · Café · Bakery | Coffee · Bakery | 7966 La Mesa Blvd | open |
| Starbucks Starbucks | Coffee shop · Quick service · Café | Coffee | 5416 Lake Murray Blvd | open |
| Starbucks Starbucks | Coffee shop · Café · Bakery | Coffee · Bakery | 6140 Lake Murray Blvd | open |
| Starbucks | Coffee shop · Restaurant (service type not stated) | Coffee | 8497 Fletcher Pkwy Fletcher & Trolley La Mesa | open |
| Starbucks | Coffee shop · Restaurant (service type not stated) | Coffee | 5630 Lake Murray Blvd (Vons-La Mesa #2, 137) | open |
| Starbucks Starbucks | Café · Coffee shop · Bakery | Coffee · Bakery | 7350 University Ave | open |
| Starbucks Starbucks | Coffee shop · Café · Bakery | Coffee · Bakery | 5335 Jackson Dr | open |
| Starbucks | Coffee shop · Restaurant (service type not stated) | Coffee | 5020 Baltimore Dr (Baltimore & El Cajo, N, La Mesa) | open |
| Stm Team Inc | Restaurant (service type not stated) | 6062 Lake Murray Blvd Ste 101a | open | |
| Straita Head Sound | Bar | 7578 El Cajon Blvd | open | |
| Submarina California Subs | Specialty food shop · Quick service | Sandwiches | 5454 Grossmont Center Dr | open |
| Subway | Other | Sandwiches | 5307 Lake Murray Blvd Ste A | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 7404 University Ave | open |
| Sun Valley Golf Course Deli | Restaurant (service type not stated) | 5080 Memorial Dr | open | |
| Sunshine Pancake House | Restaurant (service type not stated) | Breakfast · American | 7303 El Cajon Blvd | open |
| Super Oscars | Restaurant (service type not stated) | Mexican | 7102 University Ave | open |
| Surf Rider Pizza | Restaurant (service type not stated) | Pizza · Italian | 8381 La Mesa Blvd | open |
| Swami's Cafe Swami's Cafe Oceanside | Café · Restaurant (service type not stated) | Coffee · Breakfast | 8284 La Mesa Blvd | open |
| Sweet Tooth by Jess | Dessert | Dessert | Saranac | open |
| Tasty Inn Express | Restaurant (service type not stated) | Chinese | 5500 Grossmont Center Dr | open |
| The AubreyRose Tea Room | Juice, smoothie, tea · Restaurant (service type not stated) · Café | Tea / bubble tea · Coffee | 8362 La Mesa Blvd | open |
| The Good Spirit | Bar | 8341 La Mesa Blvd | open | |
| The Grill at Vine Ripe | Restaurant (service type not stated) · Casual dining · Bar | Mediterranean | 8191 Fletcher Pkwy | open |
| The Habit Burger Grill The Habit Burger Grill | Restaurant (service type not stated) | Burgers · American | 8216 Parkway Dr | open |
| The Hills Local Pub | Bar · Restaurant (service type not stated) | BBQ · Breakfast | 8758 La Mesa Blvd | open |
| The Regal Bar | Bar | 8344 La Mesa Blvd | open | |
| The Rook | Bar | 7745 University Ave | open | |
| The Vault - La Mesa | Restaurant (service type not stated) | Mexican | 7140 University Ave | open |
| The Venetian Lounge | Bar | 5310 Baltimore Dr | open | |
| The Village House Kalina | Restaurant (service type not stated) | German / Eastern European | 8302 Parkway Dr | open |
| The Weevil Burger Restaurant | Restaurant (service type not stated) | Burgers · American | 9104 Fletcher Pkwy | open |
| Tiramisu Trattoria | Restaurant (service type not stated) | Italian | 8273 La Mesa Blvd | open |
| Tomson D Asian Fusion | Restaurant (service type not stated) | Asian | 7406 University Ave | open |
| Trolley StopDeli | Specialty food shop · Restaurant (service type not stated) · Quick service | Sandwiches | 8150 La Mesa Blvd | open |
| Tsuki Sushi & Grill | Restaurant (service type not stated) | Japanese · Sushi | 6062 Lake Murray Blvd | open |
| Vallarta Express Vallarta Express | Quick service | Mexican | 5341 Jackson Dr | open |
| Vanish Hookah Lounge | Bar | 7520 El Cajon Blvd | open | |
| Vic's Deli And Cafe | Restaurant (service type not stated) | 7777 Alvarado Rd Ste 400 | open | |
| Village Inn | Restaurant (service type not stated) | 5270 Baltimore Dr | open | |
| Villas Mexican Food | Quick service | Mexican · Latin American (other) | 5500 Grossmont Center Dr | open |
| Vine Cottage | Bar · Restaurant (service type not stated) | Mediterranean | 6062 Lake Murray Blvd #101A | open |
| Webb's Palapa Bar & Grill | Casual dining · Bar | American | 5341 Tufts St | open |
| West Coast Smoke and Tap House | Casual dining · Bar | 6126 Lake Murray Blvd | open | |
| Wetzel's Pretzels Wetzel's Pretzels | Bakery · Restaurant (service type not stated) · Quick service | Bakery | 5500 Grossmont Center Dr | open |
| Wings Empire | Quick service · Restaurant (service type not stated) | BBQ · Chicken / wings | 7520 El Cajon Blvd | open |
| Wingstop Wingstop | Quick service | Chicken / wings · American | 5550 Lake Murray Blvd | open |
| Wong's Dragon Room | Bar | Chinese · Asian | 7126 University Ave | open |
| Wong's Golden Palace | Restaurant (service type not stated) | Chinese | 7126 University Ave | open |
| Worldwide Foreign & Exotic Snacks | Quick service | 8156 La Mesa Blvd | open | |
| Yogurt Express | Dessert | Ice cream / frozen desserts · Dessert | 6195 Lake Murray Blvd Ste C | open |
| Yum Yum Donuts Yum Yum Donuts | Bakery · Quick service · Dessert | Dessert · Bakery | 7550 El Cajon Blvd | open |
| ZENSHI Handcrafted Sushi Zenshi Sushi | Restaurant (service type not stated) | Japanese · Sushi | 8011 University Ave | open |
| Subway | Other | Sandwiches | 8142 La Mesa Blvd | closed |
| Va Loan San Diego | Restaurant (service type not stated) | 5640 Baltimore Dr | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 51 | 47 | — | — | — | 4 | SIC1987 |
| 1995 | 38 | 33 | — | — | — | 5 | SIC1987 |
| 1996 | 53 | 50 | — | — | — | 3 | SIC1987 |
| 1997 | 64 | 60 | — | — | — | 4 | SIC1987 |
| 1998 | 75 | 68 | 28 | 27 | 12 | 3 | NAICS1997 |
| 1999 | 72 | 67 | 26 | 31 | 9 | 2 | NAICS1997 |
| 2000 | 67 | 62 | 25 | 29 | 8 | 2 | NAICS1997 |
| 2001 | 69 | 63 | 26 | 28 | 9 | 2 | NAICS1997 |
| 2002 | 68 | 64 | 26 | 28 | 9 | 2 | NAICS1997 |
| 2003 | 69 | 65 | 25 | 28 | 10 | 2 | NAICS2002 |
| 2004 | 65 | 61 | 23 | 29 | 7 | 2 | NAICS2002 |
| 2005 | 59 | 56 | 20 | 28 | 7 | 1 | NAICS2002 |
| 2006 | 63 | 59 | 22 | 29 | 7 | 2 | NAICS2002 |
| 2007 | 68 | 63 | 22 | 31 | 8 | 2 | NAICS2002 |
| 2008 | 77 | 72 | 27 | 36 | 7 | 2 | NAICS2007 |
| 2009 | 81 | 75 | 31 | 33 | 9 | 3 | NAICS2007 |
| 2010 | 87 | 77 | 33 | 33 | 10 | 6 | NAICS2007 |
| 2011 | 102 | 88 | 41 | 36 | 10 | 9 | NAICS2007 |
| 2012 | 109 | 97 | 45 | 41 | 11 | 9 | NAICS2012 |
| 2013 | 115 | 101 | 48 | 41 | 11 | 10 | NAICS2012 |
| 2014 | 117 | 103 | 53 | 39 | 10 | 9 | NAICS2012 |
| 2015 | 115 | 100 | 49 | 40 | 10 | 9 | NAICS2012 |
| 2016 | 117 | 105 | 50 | 43 | 11 | 7 | NAICS2012 |
| 2017 | 129 | 116 | 53 | 49 | 13 | 8 | NAICS2017 |
| 2018 | 124 | 113 | 54 | 46 | 11 | 8 | NAICS2017 |
| 2019 | 129 | 116 | 56 | 46 | 12 | 10 | NAICS2017 |
| 2020 | 120 | 106 | 50 | 41 | 13 | 8 | NAICS2017 |
| 2021 | 122 | 112 | 53 | 45 | 13 | 6 | NAICS2017 |
| 2022 | 131 | 122 | 51 | 54 | 16 | 6 | NAICS2022 |
| 2023 | 144 | 135 | 57 | 57 | 20 | 5 | NAICS2022 |