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BMIE Market 94973

Marin County, California · ZCTA boundaries as of 2020

Profile

Population (current estimate)1,689
2020–2024 ACS 5-year estimate ±539 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households646
2020–2024 ACS 5-year estimate ±168 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count1,429
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units677
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$231,094
2020–2024 ACS 5-year estimate ±113,490 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age58.3
2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$2,395
2020–2024 ACS 5-year estimate ±1,484 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$1,076,300
2020–2024 ACS 5-year estimate ±177,562 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area4.0 sq mi
Census Gazetteer 2020
Restaurants1
1996 · U.S. Census Bureau, ZIP Code Business Patterns 1996 detail (SIC1987) · by USPS ZIP 94973
Restaurants per 10,000 residentsNot yet derived
Projected restaurants, 5 years aheadNot enough history to project
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score71 / 100
MODELED · bmie_market_score v1 · confidence Medium · why?
Consumer Market Score65 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score77 / 100
MODELED · restaurant_opportunity_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 71 (Medium confidence)

ComponentValueRankWeightAdds
Consumer Market Score64.76540%+34.5
Restaurant Opportunity Score77.47735%+36.1
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 65 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)1,6894240%+16.6
Median household income (ACS)231,0949940%+39.8
Households (ACS)6464120%+8.3
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 77 (Medium confidence)

ComponentValueRankWeightAdds
Restaurants per 10,000 residents (lower = more room)5.98825%+34.0
Population (ACS)1,6894220%+12.8
Median household income (ACS)231,0949920%+30.6
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file

No listings loaded for this ZCTA yet. Counts above come from the Census; individual listings arrive from Overture Places.

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199411SIC1987
199522SIC1987
199611SIC1987
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 94973. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
949631.4 mi22016
949332.7 mi12014
949303.2 mi262023
949603.5 mi312023
949034.4 mi482023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.