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BMIE Market 01529

Worcester County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)3,160
2020–2024 ACS 5-year estimate ±34 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,188
2020–2024 ACS 5-year estimate ±70 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count3,190
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,162
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$127,188
2020–2024 ACS 5-year estimate ±32,485 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age46.0
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,468
2020–2024 ACS 5-year estimate ±234 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$444,600
2020–2024 ACS 5-year estimate ±24,615 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area4.9 sq mi
Census Gazetteer 2020
Restaurants1
2016 · U.S. Census Bureau, ZIP Code Business Patterns 2016 detail (NAICS2012) · by USPS ZIP 01529
Restaurants per 10,000 residents3.1
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2011 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2006 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+0.0%
DERIVED: 1996 → 2016, ZIP Code Business Patterns restaurants
Projected restaurants, 20210 (range 0–1)
FORECAST · linear trend v1 fitted to 2006–2016 (11 points, -0.1 per year, r² 0.34) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score60 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score69 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score66 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score37 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 60 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score68.66940%+27.4
Restaurant Opportunity Score65.66635%+23.0
Market Momentum Score36.93725%+9.2
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 69 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)3,1605340%+21.2
Median household income (ACS)127,1889240%+36.9
Households (ACS)1,1885220%+10.5
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 66 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+12.3
Restaurants per 10,000 residents (lower = more room)3.29725%+24.3
Population (ACS)3,1605320%+10.6
Median household income (ACS)127,1889220%+18.5
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 37 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth03530%+10.5
20-year restaurant growth02820%+5.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (4)

By cuisine

Pizza 2 · Bakery 1 · British / Irish pub food 1 · Dessert 1 · Healthy / salads / bowls 1 · Italian 1

By type

Bakery 1 · Bar 1 · Catering 1 · Dessert 1 · Restaurant (service type not stated) 1

NameTypeCuisineAddressStatus
Mill Tavern PizzaRestaurant (service type not stated)Pizza · Italian187 Main Stopen
Pot Belly PubBarBritish / Irish pub food187 Main Stopen
The Native KitchenCateringPizza187 Main Stopen
Wicked Good Gluten Free Batter at Barrett's FarmBakery · DessertBakery · Healthy / salads / bowls · Dessert52 Fisher Rdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199411SIC1987
199611SIC1987
1997211SIC1987
19982111NAICS1997
19993112NAICS1997
200022NAICS1997
200111NAICS1997
2002111NAICS1997
20033321NAICS2002
20043321NAICS2002
200532111NAICS2002
20062111NAICS2002
200732111NAICS2002
20082211NAICS2007
20092211NAICS2007
2010111NAICS2007
20112111NAICS2007
20122111NAICS2012
20132111NAICS2012
20142111NAICS2012
20152111NAICS2012
20162111NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 01529. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
015042.4 mi92023
028242.7 mi32022
028762.7 mi32023
015693.0 mi212023
017564.3 mi172023
028964.6 mi162023
028954.7 mi752023
028264.9 mi32017
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.