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BMIE Market 08859

Middlesex County, New Jersey · ZCTA boundaries as of 2020

Profile

Population (current estimate)25,448
2020–2024 ACS 5-year estimate ±1,676 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households9,123
2020–2024 ACS 5-year estimate ±525 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count21,526
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units8,235
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$99,882
2020–2024 ACS 5-year estimate ±7,359 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age39.1
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,654
2020–2024 ACS 5-year estimate ±132 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$445,800
2020–2024 ACS 5-year estimate ±13,607 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area4.8 sq mi
Census Gazetteer 2020
Restaurants31
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 08859
Restaurants per 10,000 residents12.1
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+40.9%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-3.1%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+72.2%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+93.8%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202830 (range 24–36)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.2 per year, r² 0.05) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score70 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score83 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score57 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score65 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 70 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score83.38340%+33.3
Restaurant Opportunity Score56.95735%+19.9
Market Momentum Score65.46525%+16.4
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 83 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)25,4488640%+34.2
Median household income (ACS)99,8828140%+32.4
Households (ACS)9,1238420%+16.8
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 57 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-3.12235%+7.7
Restaurants per 10,000 residents (lower = more room)12.26425%+15.9
Population (ACS)25,4488620%+17.1
Median household income (ACS)99,8828120%+16.2
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 65 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth40.98850%+43.9
10-year restaurant growth-3.12230%+6.6
20-year restaurant growth72.27520%+15.0
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (67)

By cuisine

Pizza 11 · Sandwiches 8 · American 6 · Dessert 6 · Indian 6 · Italian 6 · Asian 4 · Bakery 4 · Chicken / wings 4 · Coffee 4 · Japanese 4 · Steakhouse 4 · Chinese 3 · Latin American (other) 3 · Sushi 3 · Breakfast 2 · Halal / kosher 2 · Mexican 2 · African 1 · Burgers 1 · Caribbean 1 · German / Eastern European 1 · Hot dogs 1 · Ice cream / frozen desserts 1 · Juice / smoothies 1 · Mediterranean 1 · Middle Eastern 1 · Peruvian 1

By type

Restaurant (service type not stated) 50 · Quick service 12 · Bar 8 · Casual dining 6 · Dessert 6 · Bakery 5 · Specialty food shop 5 · Café 3 · Coffee shop 1 · Juice, smoothie, tea 1

NameTypeCuisineAddressStatus
2 Chicks With ChocolateDessertDessert · Pizza1056 US Highway 9open
Aces Liquor & BarBar3109 Bordentown Aveopen
Arirang Hibachi Steakhouse Arirang Hibachi SteakhouseRestaurant (service type not stated)Steakhouse · Sushi · JapaneseUS Hwy 9 Southopen
Arirang Hibachi Steakhouse Arirang Hibachi SteakhouseRestaurant (service type not stated)Japanese · Sushi · Steakhouse986 US-9 Southopen
Bagel 1BakeryBakery · Sandwiches777 Washington Rdopen
Bear's Hot Dog StandQuick serviceHot dogs · American4410 Bordentown Aveopen
Bello's Family RestaurantRestaurant (service type not stated) · BarAmerican1 Roosevelt Blvdopen
Bento SushiRestaurant (service type not stated)Japanese · Sushi2909 Washington Rdopen
Big Wally's SubsSpecialty food shop · Restaurant (service type not stated) · Quick serviceSandwiches3322 Washington Rdopen
Bills Juice Bar & GrillCasual dining · Bar8 Sophie Stopen
Binh Hoang LlcRestaurant (service type not stated)2909 Washington Rdopen
Bombay Sweets IncRestaurant (service type not stated)999 US Highway 9open
Bombay Talk | Sayreville Dimple's BombaytalkRestaurant (service type not stated)Indian · Asian999 US-9open
Bubbas 33 Bubba's 33Casual dining · Restaurant (service type not stated) · BarAmerican1002 US Highway 9open
Buddies Tavern & Banquet HallRestaurant (service type not stated)277 Johnson Lnopen
Buenos TacosJuice, smoothie, tea · Restaurant (service type not stated)Mexican · Juice / smoothies978 US Highway 9 978open
Cap Restaurant LlcRestaurant (service type not stated)777 Washington Rdopen
Casa PelaezRestaurant (service type not stated)Mexican500 Ernston Rdopen
Chicken PalaceRestaurant (service type not stated) · CaféPeruvian · Coffee · Chicken / wings3292 Washington Rdopen
Cocina Borinquena LlcRestaurant (service type not stated)3292 Washington Rdopen
Contiki Bar & GrillBar · Restaurant (service type not stated)4 Yorkshire Plopen
Crepe BabyCafé · DessertBreakfast · Dessert · Coffee3109 Bordentown Aveopen
Desi ChatkharaRestaurant (service type not stated)72 Buchanan Aveopen
Dhindsa & Bahia CorpRestaurant (service type not stated)499 Ernston Rdopen
Dunkin' Dunkin'Coffee shop · Quick service · Dessert · BakeryCoffee · Dessert2909 Washington Rdopen
Goodfellows Italian Specialties LlcRestaurant (service type not stated)3 Johnson Lnopen
Habiby’sRestaurant (service type not stated)499 Ernston Rdopen
Hunan ExpressRestaurant (service type not stated)Chinese · Asian520 Ernston Rdopen
Jersey Mike's Subs Jersey Mike's SubsSpecialty food shop · Quick serviceSandwiches1068 US-9 southopen
Khichdi Junction Restaurant And Banquet HallRestaurant (service type not stated)Indian520 Ernston Rd Ste 4open
Krispy Krunchy ChickenRestaurant (service type not stated)Chicken / wings520 Ernston Rdopen
Latin PortRestaurant (service type not stated) · Casual diningLatin American (other) · American500 Ernston Rdopen
Mama Dees EmpanadasRestaurant (service type not stated)Caribbean · Latin American (other)494 Washington Rdopen
Margarita's DeliSpecialty food shop · Restaurant (service type not stated) · Quick serviceSandwiches3121 Bordentown Aveopen
McDonald's McDonald'sQuick service · Restaurant (service type not stated)Burgers970 U S 9open
Mike's Pizza Mike's Pizza & RestaurantRestaurant (service type not stated)Pizza · Italian1016 US Highway 9open
MiLina CuisineRestaurant (service type not stated)Latin American (other) · Steakhouse2909 Washington Rdopen
Nana's PizzaRestaurant (service type not stated)Pizza2909 Washington Rdopen
No.1 ChineseRestaurant (service type not stated)Chinese · Japanese777 Washington Rdopen
Olaide's KitchenRestaurant (service type not stated)African499 Ernston Rdopen
Panera Bread Panera BreadBakery · CaféBakery · Sandwiches · Coffee1064 US Hwy 9open
Paradise Biryani PointeRestaurant (service type not stated)Indian989 US 9 Northopen
Parlin Bagels and GrillRestaurant (service type not stated) · Bakery · Quick service · Specialty food shopBreakfast · Bakery · Sandwiches499 Ernston Rdopen
Pizza HeavenRestaurant (service type not stated)Pizza · Italian777 Washington Rdopen
Pizza HutRestaurant (service type not stated)Pizza7 Ernston Rdopen
Polska Chata DeliSpecialty food shop · Quick serviceGerman / Eastern European · Sandwiches3294 Washington Rdopen
PulcinellaRestaurant (service type not stated)Pizza · Sandwiches3067 Bordentown Aveopen
Puzzles RestaurantRestaurant (service type not stated) · Quick service · Casual diningPizza · Chicken / wings · American27 Skytop Gdnsopen
Riffy's KitchenRestaurant (service type not stated)Halal / kosher · Mediterranean · Indian777 Washington Rdopen
Rita's Italian Ice and Frozen Custard Rita's Italian Ice & Frozen CustardDessertDessert · Ice cream / frozen desserts3310 Washington Rdopen
Rita’s of Sayreville NJ Rita's Italian IceDessert · BarDessertopen
Royal BakeryBakery · DessertBakery · Dessert3290 Washington Rdopen
Royal Indian RestaurantRestaurant (service type not stated)Indian · Asian2909 Washington Rdopen
Sammy’s Deli & GrillQuick servicePizza · Italian3109 Bordentown Aveopen
Santino's PizzaRestaurant (service type not stated)Pizza · Italian499 Ernston Rdopen
Savf Inc T/a Mini Mall PizzaRestaurant (service type not stated)499 Ernston Rdopen
Savf, Inc. Dba SantinosRestaurant (service type not stated)499 Ernston Rdopen
Sean's Pub N' GrubCasual dining · Bar50 Deerfield Rdopen
Shahzad’s Halal Food Shah's Halal FoodRestaurant (service type not stated) · Quick serviceHalal / kosher · Middle Eastern993 Minimall Dropen
Singas Famous Pizza Singas Famous PizzaQuick servicePizza · Italian989 US-9open
Szechuan GardenRestaurant (service type not stated)Chinese499 Ernston Rdopen
Texas Roadhouse Texas RoadhouseCasual dining · BarSteakhouse · American1000 US Highway 9open
Tigran Trucking IncRestaurant (service type not stated)3237 Bordentown Aveopen
TJ's Pizzeria and CateringRestaurant (service type not stated)Pizza · Italian3109 Bordentown Aveopen
Tower of IndiaRestaurant (service type not stated)Indian · Asian499 Ernston Rdopen
Ultimate GrillRestaurant (service type not stated)1044 Rt 9 Sopen
Wingz N ThingzRestaurant (service type not stated)Chicken / wings1050 Route 9 Southopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199421165SIC1987
199521165SIC1987
199618144SIC1987
19971313SIC1987
19981515681NAICS1997
1999141477NAICS1997
20001414761NAICS1997
20011313571NAICS1997
20021818783NAICS1997
200320188722NAICS2002
200422219921NAICS2002
20052927111231NAICS2002
20063331121621NAICS2002
20073430141323NAICS2002
2008272313633NAICS2007
2009262212733NAICS2007
20103026131033NAICS2007
20113228131053NAICS2007
20123530131153NAICS2012
20133932121453NAICS2012
20143125101143NAICS2012
2015362891544NAICS2012
2016352791444NAICS2012
20173326101243NAICS2017
201827221010NAICS2017
2019322810153NAICS2017
2020343112163NAICS2017
202129279153NAICS2017
2022313010173NAICS2022
2023333111164NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 08859. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
088791.4 mi342023
088722.5 mi302023
088323.8 mi12011
077213.9 mi62023
077473.9 mi942023
088824.0 mi152023
077354.3 mi282023
088374.4 mi622023
088614.6 mi802023
103074.7 mi312023
088574.7 mi722023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.