BMIE Market 53705
Dane County, Wisconsin · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 25,017 2020–2024 ACS 5-year estimate ±1,196 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 12,253 2020–2024 ACS 5-year estimate ±588 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 23,494 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 12,224 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $88,549 2020–2024 ACS 5-year estimate ±5,355 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 34.6 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,352 2020–2024 ACS 5-year estimate ±49 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $475,400 2020–2024 ACS 5-year estimate ±13,529 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 6.3 sq mi Census Gazetteer 2020 |
| Restaurants | 52 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 53705 |
| Restaurants per 10,000 residents | 22.1 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +8.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | -5.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +13.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +92.6% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 47 (range 42–51) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.5 per year, r² 0.37) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 61 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 81 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 48 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 47 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 53705. Projection: linear trend v1, fitted 2013–2023, -0.5 restaurants per year, r² 0.37, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Wisconsin and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 685, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 61 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 80.8 | 81 | 40% | +32.3 |
| Restaurant Opportunity Score | 47.5 | 48 | 35% | +16.6 |
| Market Momentum Score | 47.3 | 47 | 25% | +11.8 |
Consumer Market Score: 81 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 25,017 | 85 | 40% | +34.1 |
| Median household income (ACS) | 88,549 | 72 | 40% | +28.7 |
| Households (ACS) | 12,253 | 90 | 20% | +17.9 |
Restaurant Opportunity Score: 48 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | -5.5 | 21 | 35% | +7.3 |
| Restaurants per 10,000 residents (lower = more room) | 20.8 | 35 | 25% | +8.8 |
| Population (ACS) | 25,017 | 85 | 20% | +17.1 |
| Median household income (ACS) | 88,549 | 72 | 20% | +14.4 |
Market Momentum Score: 47 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 8.3 | 66 | 50% | +32.8 |
| 10-year restaurant growth | -5.5 | 21 | 30% | +6.2 |
| 20-year restaurant growth | 13.0 | 41 | 20% | +8.3 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (110)
By cuisine
Coffee 23 · Asian 11 · American 10 · Pizza 10 · Bakery 8 · Dessert 7 · Mexican 7 · Sandwiches 7 · Breakfast 5 · Chinese 5 · Thai 5 · Healthy / salads / bowls 4 · Juice / smoothies 4 · Burgers 3 · European 3 · Italian 3 · Japanese 3 · Southwestern / Tex-Mex 3 · Steakhouse 3 · Sushi 3 · Ice cream / frozen desserts 2 · Latin American (other) 2 · Mediterranean 2 · Middle Eastern 2 · Noodles / ramen / pho 2 · Seafood 2 · BBQ 1 · Caribbean 1 · Chicken / wings 1 · Hawaiian / Pacific 1 · Indian 1 · Tea / bubble tea 1 · Vegetarian 1
By type
Restaurant (service type not stated) 65 · Café 20 · Quick service 14 · Bakery 10 · Coffee shop 10 · Dessert 10 · Bar 7 · Casual dining 7 · Juice, smoothie, tea 5 · Specialty food shop 3 · Other 3 · Buffet 2 · Fast casual 1 · Food truck 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| AFCH OR Lounge | Bar | open | ||
| Ancora Cafe and Bakery Ancora | Café · Coffee shop · Bakery | Coffee · Bakery | 3256 University Ave | open |
| Ancora Coffee Roasters | Restaurant (service type not stated) | 2871 University Ave | open | |
| Ava Thompson | Café | Coffee | 5806 Julia St | open |
| Badger Market In Health Sciences Learning Center | Café | Coffee | 750 Highland Ave | open |
| Bagels Forever | Bakery · Restaurant (service type not stated) | Bakery | 2947 University Ave | open |
| Bahn Thai Restaurant | Restaurant (service type not stated) | Thai | 2809 University Ave | open |
| Bambu | Juice, smoothie, tea · Café | Tea / bubble tea · Coffee · Asian | Hillsdale Shopping Mall, 550 N Midvale Blvd Unit A4 | open |
| Barriques Coffee - University Barriques | Café · Coffee shop · Bar | Coffee | 2505 University Ave | open |
| bartaco Bartaco | Restaurant (service type not stated) | Mexican · Latin American (other) | 464 N Midvale Blvd | open |
| Ben & Jerry's | Dessert | Ice cream / frozen desserts | 702 N Midvale Blvd | open |
| Blue Moon Bar & Grill | Casual dining · Bar | 2535 University Ave | open | |
| Bowl of Heaven | Juice, smoothie, tea · Café | Juice / smoothies · Healthy / salads / bowls · Coffee | 717 Hilldale Way | open |
| Buck's Pizza | Restaurant (service type not stated) | Pizza | 5502 University Ave | open |
| Café Hollander Hilldale Café Hollander | Café · Restaurant (service type not stated) · Casual dining · Bar | Coffee | 701 Hilldale Wy | open |
| Café Porta Alba | Restaurant (service type not stated) | Pizza | 558 N Midvale Blvd | open |
| China Kitchen | Restaurant (service type not stated) | Chinese | 6608 Mineral Point Rd | open |
| Chipotle Mexican Grill Chipotle Mexican Grill | Quick service | Mexican · Southwestern / Tex-Mex | 4000 University Ave | open |
| Cousins Subs | Quick service | 3306A University Ave # A | open | |
| Crescendo Espresso Bar | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 719 Hilldale Wy | open |
| Crumbl - Madison | Dessert | Dessert | 4010 University Ave | open |
| Cupcakes-A-Go-Go | Bakery · Dessert | Dessert | 6642 Mineral Point Road | open |
| Curry in the Box | Restaurant (service type not stated) · Quick service | Indian · Thai · Asian | 2907 University Ave | open |
| Dahmen's Pizza Place | Restaurant (service type not stated) | Pizza | 6654 Mineral Point Rd. | open |
| Dairy Queen Dairy Queen | Quick service · Dessert | Burgers · Ice cream / frozen desserts | 2856 University Ave | open |
| DB Infusion Chocolates | Dessert | Dessert | 550 N Midvale Blvd | open |
| DelecTable | Restaurant (service type not stated) | European · American | 3248 University Ave | open |
| Devil Curry | Restaurant (service type not stated) | 2907 University Ave | open | |
| Duck Donuts Duck Donuts | Bakery · Dessert · Café | Dessert · Coffee · Bakery | 3308 University Ave | open |
| Dumpling Haus | Restaurant (service type not stated) | Chinese · Asian | 540 N Midvale Blvd | open |
| Etes-Vous Prets | Restaurant (service type not stated) | 518 Highland Ave | open | |
| Everyday Kitchen — Madison | Restaurant (service type not stated) | 2801 Marshall Ct | open | |
| EVP Coffee University Bay EVP Coffee Company | Coffee shop · Café | Coffee | 700 University Bay Dr | open |
| Evp Coffee University Row | Coffee shop | Coffee | 741 University Row | open |
| Fannie May Fine Chocolates | Dessert | 702 N Midvale Blvd | open | |
| Firehouse Subs | Other | Sandwiches | 2907 University Ave. | open |
| Flat Top Grill | Restaurant (service type not stated) | Healthy / salads / bowls | 538 N Midvale Blvd | open |
| Fleming's Prime Steakhouse & Wine Bar | Restaurant (service type not stated) | Steakhouse | 750 N Midvale Blvd | open |
| Forage Kitchen Forage Kitchen | Restaurant (service type not stated) · Fast casual | Healthy / salads / bowls · Vegetarian | 715 Hilldale Way | open |
| FreshFin | Madison Hilldale FreshFin | Restaurant (service type not stated) | Hawaiian / Pacific · Healthy / salads / bowls | 542 N Midvale Blvd | open |
| Gigi's Cupcakes | Bakery · Dessert | Dessert | 554 N Midvale Blvd | open |
| Ginza Japanese Restaurant | Restaurant (service type not stated) | 6654 Mineral Point Rd | open | |
| Glass Nickel Pizza Glass Nickel Pizza Co. - Appleton | Restaurant (service type not stated) | Pizza · Italian | 5003 University Ave | open |
| Great Dane | Restaurant (service type not stated) | 357 Price Pl | open | |
| Great Harvest Bread Co. | Restaurant (service type not stated) | Breakfast | 3258 University Ave | open |
| Gumby's Pizza | Restaurant (service type not stated) | Pizza | 2825 University Ave | open |
| Hilldale Farmer’s Market | Restaurant (service type not stated) | 702 N Midvale Blvd | open | |
| Holden Pilates | Restaurant (service type not stated) | 4506 Regent St | open | |
| Hong KONG Metro | Quick service | Chinese | 4610 University Ave | open |
| Hot Pot 608 | Buffet | Chinese · Asian | 2825 University Ave | open |
| Hot Stuff Pizza | Restaurant (service type not stated) | Pizza | 3401 University Ave | open |
| IHOP | Restaurant (service type not stated) | Breakfast | 2825 University Ave | open |
| Jimmy John's Jimmy John's | Quick service · Specialty food shop | Sandwiches | 2807 University Ave | open |
| Jimmy John's Jimmy John's | Quick service · Specialty food shop | Sandwiches | 6130 Mineral Point Rd | open |
| La Brioche True Food | Bakery · Café | Bakery · Coffee · Breakfast | 2862 University Ave | open |
| Lalo's Mexican Restaurant | Restaurant (service type not stated) | Mexican | 5510 University Ave | open |
| Len Jan Ltd | Restaurant (service type not stated) | 3005 University Ave | open | |
| Lombardino's Restaurant | Restaurant (service type not stated) · Casual dining | Italian · American | 2500 University Ave | open |
| Madison Mental Health Services | Restaurant (service type not stated) | 702 N Blackhawk Ave | open | |
| Marrakesh Restaurant | Restaurant (service type not stated) | Middle Eastern | 5510 University Ave | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 4500 University Ave | open |
| McDonald's | Quick service | 2625 Mason St | open | |
| Media Solutions | Restaurant (service type not stated) | 750 Highland Ave | open | |
| Milio's Sandwiches Milio's Sandwiches | Other · Specialty food shop · Quick service | Sandwiches · American | 6702 Mineral Point Rd | open |
| Moka Moka | Coffee shop · Juice, smoothie, tea · Café | Coffee · Juice / smoothies | 5227 University Ave | open |
| Nano Sweet Cafe | Café · Dessert · Coffee shop | Coffee · Dessert | 6636 Mineral Point Rd | open |
| Noodles & Company Noodles & Company | Restaurant (service type not stated) | Noodles / ramen / pho · American | 3600 University Ave And, N Midvale Blvd | open |
| Nori Sushi & Grill | Restaurant (service type not stated) | Japanese · Sushi · Asian | 2911 University Ave | open |
| North and South Seafood and Smokehouse North South Seafood & Smokehouse | Restaurant (service type not stated) | Seafood · BBQ · American | 6604 Mineral Point Rd | open |
| Novanta | Restaurant (service type not stated) | Pizza | 2903 University Avenue | open |
| Oakcrest Tavern | Casual dining · Bar | American | 5371 Old Middleton Rd | open |
| Oliver's Public House | Restaurant (service type not stated) | European · American | 2540 University Ave | open |
| Original Pancake House | Restaurant (service type not stated) | Breakfast · American | 5518 University Ave | open |
| Otto's Restaurant Otto's Restaurant & Bar | Casual dining · Bar | Mediterranean · European | 6405 Mineral Point Rd | open |
| Pancheros Mexican Grill | Quick service · Restaurant (service type not stated) | Mexican | 3256 University Ave | open |
| Panera Bread | Café | Coffee | 3416 University Ave | open |
| Panera Bread Panera Bread | Bakery · Café | Bakery · Sandwiches · Coffee | 6637 Mineral Point Road | open |
| Pasqual's - Hilldale | Restaurant (service type not stated) | Mexican | 670 N Midvale Blvd | open |
| Peoples Bakery LLC | Bakery | Bakery · Middle Eastern · Mediterranean | 3313 University Ave | open |
| Perkins Restaurant & Bakery | Restaurant (service type not stated) | Breakfast | 5237 University Ave | open |
| Pizza Hut | Restaurant (service type not stated) | Pizza | 3330 University Ave | open |
| Qdoba Mexican Grill Qdoba | Quick service | Mexican · Southwestern / Tex-Mex | 2741 University Ave Madison | open |
| Qdoba Mexican Grill Qdoba | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 6650 Mineral Point Rd | open |
| Reel Big Fish Llc | Restaurant (service type not stated) | 6604 Mineral Point Rd | open | |
| Revive | Café | Coffee | 701 Highland Ave | open |
| Rosati's Pizza Rosati's Pizza | Restaurant (service type not stated) | Pizza · Italian | 6644 Mineral Point Rd | open |
| Sa-bai Thong Llc | Restaurant (service type not stated) | 2840 University Ave | open | |
| Sa-Bai Thong Thai Cuisine | Restaurant (service type not stated) | Thai · Asian | 2840 University Ave | open |
| Sake Sushi | Restaurant (service type not stated) | Japanese · Sushi · Asian | 6654 Mineral Point Rd | open |
| Sazon Puerto Rican Fusion | Food truck | Latin American (other) · Caribbean | Knoche's Old Fashioned Butcher Shop, 5372 Old Middleton Rd | open |
| Smoky's Club | Casual dining · Restaurant (service type not stated) | American · Steakhouse | 3005 University Ave | open |
| Starbucks | Coffee shop · Restaurant (service type not stated) | Coffee | 750 Hilldale Way | open |
| Starbucks Starbucks | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 3515 University Ave | open |
| Starbucks | Coffee shop | Coffee | 2825 University Ave | open |
| Steakhouse | Restaurant (service type not stated) | Steakhouse | 2535 University Ave | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 2850 University Ave | open |
| SUBWAY | Other | Sandwiches | 6602 Mineral Point Rd | open |
| Sushi Muramoto | Restaurant (service type not stated) | Japanese · Sushi · Asian | 546 N Midvale Blvd | open |
| Szechuan Garden | Restaurant (service type not stated) | Seafood | 6654 Mineral Point Rd | open |
| Taigu Noodles | Restaurant (service type not stated) | Noodles / ramen / pho · Chinese · Asian | 5372 Old Middleton Rd | open |
| target cafe in target | Café | Coffee | 750 Hilldale Way, Madison, WI 53705, United States | open |
| Thai Basil | Restaurant (service type not stated) | Thai · Asian | 3519 University Ave | open |
| Thai Chicken Rice Kao Mun Kai | Restaurant (service type not stated) | Thai · Asian | 2907 University Ave | open |
| Tropical Smoothie Cafe Tropical Smoothie Cafe | Juice, smoothie, tea · Restaurant (service type not stated) · Café | Juice / smoothies · Coffee | 3318 University Ave | open |
| Village Bar | Bar · Casual dining | Burgers | 3801 Mineral Point Rd | open |
| Village Pizza | Restaurant (service type not stated) · Quick service | Pizza | 2825 University Ave | open |
| Violet Rose Bakery | Juice, smoothie, tea · Buffet · Bakery | Juice / smoothies · Bakery | 2825 University Ave | open |
| Wings Over Madison Wings Over Greenville | Restaurant (service type not stated) | Chicken / wings · American | 2739 University Ave | open |
| Yummee Treats | Bakery · Dessert · Café | Bakery · Dessert · Coffee | 5510 University Ave | open |
| Amara Madison | Restaurant (service type not stated) | Italian | 670 N Midvale Blvd | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 30 | 27 | — | — | — | 3 | SIC1987 |
| 1995 | 29 | 25 | — | — | — | 4 | SIC1987 |
| 1996 | 28 | 25 | — | — | — | 3 | SIC1987 |
| 1997 | 44 | 41 | — | — | — | 3 | SIC1987 |
| 1998 | 40 | 36 | 23 | 11 | 2 | 3 | NAICS1997 |
| 1999 | 44 | 40 | 25 | 12 | 3 | 3 | NAICS1997 |
| 2000 | 41 | 37 | 24 | 10 | 3 | 3 | NAICS1997 |
| 2001 | 42 | 38 | 23 | 11 | 4 | 3 | NAICS1997 |
| 2002 | 46 | 43 | 20 | 16 | 7 | 2 | NAICS1997 |
| 2003 | 48 | 46 | 24 | 17 | 5 | — | NAICS2002 |
| 2004 | 47 | 45 | 22 | 17 | 6 | 1 | NAICS2002 |
| 2005 | 52 | 50 | 26 | 18 | 6 | 1 | NAICS2002 |
| 2006 | 55 | 53 | 25 | 20 | 8 | 1 | NAICS2002 |
| 2007 | 52 | 50 | 22 | 20 | 7 | 1 | NAICS2002 |
| 2008 | 53 | 50 | 23 | 17 | 10 | — | NAICS2007 |
| 2009 | 52 | 48 | 22 | 17 | 9 | — | NAICS2007 |
| 2010 | 56 | 52 | 25 | 18 | 9 | — | NAICS2007 |
| 2011 | 52 | 49 | 23 | 18 | 8 | — | NAICS2007 |
| 2012 | 58 | 53 | 24 | 19 | 10 | — | NAICS2012 |
| 2013 | 60 | 55 | 24 | 21 | 9 | — | NAICS2012 |
| 2014 | 60 | 55 | 23 | 20 | 11 | — | NAICS2012 |
| 2015 | 61 | 55 | 22 | 19 | 14 | — | NAICS2012 |
| 2016 | 56 | 51 | 24 | 16 | 11 | — | NAICS2012 |
| 2017 | 57 | 52 | 18 | 20 | 14 | — | NAICS2017 |
| 2018 | 53 | 48 | 18 | 21 | 9 | — | NAICS2017 |
| 2019 | 55 | 49 | 18 | 20 | 11 | — | NAICS2017 |
| 2020 | 54 | 48 | 19 | 20 | 9 | — | NAICS2017 |
| 2021 | 51 | 48 | 19 | 20 | 9 | — | NAICS2017 |
| 2022 | 57 | 52 | 21 | 22 | 9 | — | NAICS2022 |
| 2023 | 57 | 52 | 21 | 21 | 10 | — | NAICS2022 |