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BMIE Market 08823

Somerset County, New Jersey · ZCTA boundaries as of 2020

Profile

Population (current estimate)8,884
2020–2024 ACS 5-year estimate ±1,164 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households3,437
2020–2024 ACS 5-year estimate ±317 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count9,016
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units3,756
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$115,597
2020–2024 ACS 5-year estimate ±7,587 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age39.1
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$2,320
2020–2024 ACS 5-year estimate ±139 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$298,800
2020–2024 ACS 5-year estimate ±35,644 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area3.5 sq mi
Census Gazetteer 2020
Restaurants23
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 08823
Restaurants per 10,000 residents18.9
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-4.2%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+21.1%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+35.3%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+109.1%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202827 (range 23–31)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.4 per year, r² 0.28) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score62 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score77 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score60 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score42 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 62 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score76.97740%+30.7
Restaurant Opportunity Score60.36035%+21.1
Market Momentum Score42.24225%+10.5
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 77 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)8,8846940%+27.6
Median household income (ACS)115,5978940%+35.5
Households (ACS)3,4376920%+13.8
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 60 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth21.16435%+22.5
Restaurants per 10,000 residents (lower = more room)25.92525%+6.3
Population (ACS)8,8846920%+13.8
Median household income (ACS)115,5978920%+17.8
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 42 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-4.22350%+11.7
10-year restaurant growth21.16430%+19.3
20-year restaurant growth35.35620%+11.2
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (50)

By cuisine

Asian 10 · Indian 10 · American 7 · Dessert 6 · Bakery 5 · Pizza 4 · Coffee 3 · Italian 3 · Sandwiches 3 · Chinese 2 · Halal / kosher 2 · Juice / smoothies 2 · Middle Eastern 2 · Breakfast 1 · Burgers 1 · Cajun, Creole, Southern 1 · Ice cream / frozen desserts 1 · Mediterranean 1 · Spanish / tapas 1 · Thai 1 · Vietnamese 1

By type

Restaurant (service type not stated) 36 · Bakery 6 · Casual dining 6 · Dessert 6 · Quick service 5 · Bar 4 · Coffee shop 3 · Specialty food shop 2 · Juice, smoothie, tea 2 · Delivery-focused 1

NameTypeCuisineAddressStatus
AndaazRestaurant (service type not stated)Indian · Asian3059 NJ-27open
Anuj Rx LlcRestaurant (service type not stated)3191 State Route 27open
Aroma Siam Inter IncRestaurant (service type not stated)3175 State Route 27open
Aroma Thai Cuisine (Franklin Park, New Jersey)Restaurant (service type not stated)Thai · Asian3175 NJ-27open
Banglore ExpressRestaurant (service type not stated)3211 State Route 27open
Bawarchi BiryanisRestaurant (service type not stated)Asian3201 New Jersey 27open
Bombaytalk Fusion Indian Food IncRestaurant (service type not stated)3151 State Route 27open
Buki BakesBakeryBakery3211 State Route 27open
Burns Road FoodsRestaurant (service type not stated)Indian · Halal / kosher3151 NJ-27 Suite 1open
Chashni Bakery & SweetBakery · Restaurant (service type not stated)Bakery3211 Lincoln Hwyopen
China WokRestaurant (service type not stated)Chinese · Asian3029 NJ-27open
Cloud9 By PashaBar3079 NJ-27open
Confectionately YoursDessertIce cream / frozen desserts · Dessert · American3391 NJ-27open
Domino's Domino's PizzaQuick service · Delivery-focusedPizza3201 Sr 27open
DosabytesRestaurant (service type not stated) · Casual diningIndian · American3029 NJ-27open
Douglass Pizza and GrillRestaurant (service type not stated) · Casual dining · BarBurgers · Pizza3391 NJ-27open
Down Home Cookin & CateringRestaurant (service type not stated)Cajun, Creole, Southern3029 Route 27open
Dr. Perry Skindustries, Llc Dba Dr. Perry'sRestaurant (service type not stated)3055 State Route 27open
Dunkin' Dunkin'Bakery · Juice, smoothie, tea · Dessert · Coffee shopDessert · Juice / smoothies · Coffee3171 State Route 27open
Falafel & MoreRestaurant (service type not stated)Middle Eastern · Mediterranean · Halal / kosher3191 New Jersey 27open
Franklin Park DinerCasual dining · Restaurant (service type not stated)American3181 NJ-27open
Hejaz Tea and Coffee LoungeCoffee shopCoffee3391 NJ-27open
Hot BreadsBakery · DessertBakery · Dessert3201 NJ-27open
IHOP IHOPCasual diningAmerican · Breakfast3077 State Route 27open
Joe's Italian Deli and Restaurant and Sub ShopSpecialty food shop · Quick serviceItalian · Sandwiches3151 NJ-27open
Kababery GrillRestaurant (service type not stated)Middle Eastern3211 Route 27open
Kachiguda junction NJ Kachiguda Junction TorontoRestaurant (service type not stated)3191 NJ-27,open
Kam Luang KitchenRestaurant (service type not stated)Chinese3391 Route 27 # 113open
Ketu 8, LlcRestaurant (service type not stated)3171 State Route 27open
Le Bon Bagel ExpressBakeryBakery3029 State Route 27open
Maharaja express 2Restaurant (service type not stated)Indian3151 State Route 27open
Mia's Vietnamese CuisineRestaurant (service type not stated)Vietnamese · Asian3151 NJ-27open
Papa Johns Pizza Papa John's PizzaQuick service · Restaurant (service type not stated)Pizza3151 State Route 27open
Paradise FusionRestaurant (service type not stated)Indian3211 NJ‑27 Unit 3open
Persis Franklin ParkRestaurant (service type not stated)Indian · Asian3191 NJ-27open
Pho 99 Iii Vietnamese Restaurant Limited Liability CompanyRestaurant (service type not stated)3151 State Route 27 Ste Kopen
Rita's Italian Ice and Frozen Custard Rita's Italian Ice & Frozen CustardDessertDessert · Italian3175 NJ-27 Unit 2open
Rita’s of Franklin Park NJ Rita's Italian IceDessert · BarDessertopen
Roohi's Biryani AddaRestaurant (service type not stated)Indian · Asian3029 NJ-27open
Samudhra Premium Restaurant & Lounge, Franklin Park, New JerseyRestaurant (service type not stated) · BarIndian3391 NJ-27open
Sansone Brother PizzaRestaurant (service type not stated)Pizza · Sandwiches3191 Rt-27open
Silver LeafRestaurant (service type not stated)Indian3201 State Route 27open
Sonic Drive In Sonic Drive-InQuick service · Restaurant (service type not stated)American3331 NJ 27open
Spice Rack Indian FusionRestaurant (service type not stated) · Casual diningIndian · Asian · American3079 RT-27open
Starbucks Coffee Company StarbucksCoffee shop · Restaurant (service type not stated) · Juice, smoothie, teaCoffee · Juice / smoothies3333 NJ-27open
Tastee Sub Shop IISpecialty food shop · Quick serviceSandwiches3087 NJ-27open
The Cakery Bake ShopBakery · DessertBakery · Dessertopen
The RoseRestaurant (service type not stated) · Casual diningAsian · American3151 NJ-27open
Theo A Cannabis DispensaryRestaurant (service type not stated)Asian3059 NJ-27, Units 104/105open
スペイン料理 メソンバスカRestaurant (service type not stated)Italian · Spanish / tapas本町4-4-7open
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199412111SIC1987
199516151SIC1987
199615132SIC1987
199717161SIC1987
199815144911NAICS1997
199915145811NAICS1997
200014123811NAICS1997
200115122911NAICS1997
200216155911NAICS1997
20031717593NAICS2002
20041515393NAICS2002
200518185103NAICS2002
200621215133NAICS2002
200718173122NAICS2002
200820193133NAICS2007
200922215142NAICS2007
201018174103NAICS2007
201119186841NAICS2007
201221218103NAICS2012
20131919685NAICS2012
20141919685NAICS2012
201521201064NAICS2012
2016252510105NAICS2012
2017272611114NAICS2017
2018252410113NAICS2017
2019252410113NAICS2017
2020252411103NAICS2017
20212222813NAICS2017
20222424914NAICS2022
202323231112NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 08823. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
088241.4 mi132023
088523.5 mi242023
089023.9 mi882023
085284.5 mi62023
088734.6 mi862023
085024.7 mi62023
085534.7 mi32022
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.