BMIE Market 40217
Jefferson County, Kentucky · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 11,663 2020–2024 ACS 5-year estimate ±1,035 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 6,407 2020–2024 ACS 5-year estimate ±490 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 12,507 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 6,415 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $69,114 2020–2024 ACS 5-year estimate ±8,176 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 37.2 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,175 2020–2024 ACS 5-year estimate ±79 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $233,800 2020–2024 ACS 5-year estimate ±12,869 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 2.4 sq mi Census Gazetteer 2020 |
| Restaurants | 41 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 40217 |
| Restaurants per 10,000 residents | 18.4 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +0.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +70.8% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +105.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +46.4% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 52 (range 45–59) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.7 per year, r² 0.75) · 80% range · confidence High · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 62 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 63 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 59 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 64 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 40217. Projection: linear trend v1, fitted 2013–2023, +1.7 restaurants per year, r² 0.75, confidence High.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Kentucky and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 407, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 62 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 63.0 | 63 | 40% | +25.2 |
| Restaurant Opportunity Score | 58.5 | 59 | 35% | +20.5 |
| Market Momentum Score | 64.3 | 64 | 25% | +16.1 |
Consumer Market Score: 63 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 11,663 | 73 | 40% | +29.2 |
| Median household income (ACS) | 69,114 | 46 | 40% | +18.2 |
| Households (ACS) | 6,407 | 78 | 20% | +15.6 |
Restaurant Opportunity Score: 59 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 70.8 | 88 | 35% | +30.8 |
| Restaurants per 10,000 residents (lower = more room) | 35.2 | 16 | 25% | +4.0 |
| Population (ACS) | 11,663 | 73 | 20% | +14.6 |
| Median household income (ACS) | 69,114 | 46 | 20% | +9.1 |
Market Momentum Score: 64 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 0 | 42 | 50% | +20.9 |
| 10-year restaurant growth | 70.8 | 88 | 30% | +26.4 |
| 20-year restaurant growth | 105 | 85 | 20% | +17.0 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (79)
By cuisine
American 11 · Sandwiches 7 · Pizza 6 · Bakery 5 · Coffee 5 · Dessert 5 · Mexican 5 · Asian 4 · Burgers 4 · BBQ 3 · Chicken / wings 3 · Chinese 3 · Ice cream / frozen desserts 3 · Latin American (other) 3 · Cajun, Creole, Southern 2 · Italian 2 · Seafood 2 · Breakfast 1 · German / Eastern European 1 · Japanese 1 · Southwestern / Tex-Mex 1 · Sushi 1
By type
Restaurant (service type not stated) 43 · Bar 19 · Casual dining 11 · Quick service 10 · Dessert 8 · Bakery 5 · Brewery / taproom 4 · Café 4 · Coffee shop 4 · Specialty food shop 2 · Delivery-focused 1 · Food truck 1 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 19th Hole | Casual dining · Restaurant (service type not stated) · Bar | 1100 Ash St | open | |
| 21st in Germantown and Barrel Room at 21st | Casual dining · Bar | 1481 S Shelby St | open | |
| Addison's Treat Shop | Dessert | 1039 Ash St | open | |
| Bandido Taqueria Mexicana Bandido Taqueria Mexicana | Restaurant (service type not stated) | Mexican · Latin American (other) | 423 University Blvd | open |
| Barbati Enterprises | Restaurant (service type not stated) | Seafood | 800 Reading Rd | open |
| Bean | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 1138 Goss Ave | open |
| Bluegrass Brewing Company Bluegrass Brewing Company - Arena | Brewery / taproom · Bar | 1030 Goss Ave | open | |
| Breakfast AF | Café | Breakfast · Coffee · American | 1008 Goss Ave | open |
| Check's Cafe | Casual dining · Bar | German / Eastern European | 1101 E Burnett Ave | open |
| Chili's Grill & Bar | Bar · Restaurant (service type not stated) | Mexican · Sandwiches | 3007 Poplar Level Rd | open |
| China One China One | Restaurant (service type not stated) | Chinese · Asian | 816 Eastern Pkwy | open |
| Cottage Inn | Restaurant (service type not stated) | American | 570 Eastern Pkwy | open |
| Couvillion | Restaurant (service type not stated) | Cajun, Creole, Southern | 1318 McHenry St | open |
| Dairy Del | Dessert | Ice cream / frozen desserts · Dessert | 1516 S Shelby St | open |
| Dairy Kastle | Dessert | Ice cream / frozen desserts · Dessert | 575 Eastern Pkwy | open |
| Denny's Restaurant | Restaurant (service type not stated) | 434 Eastern Parkway | open | |
| Derby City Pizza Co. Derby City Pizza Company "PRP" | Restaurant (service type not stated) | Pizza · Italian | 2500 Crittenden Dr | open |
| Domino's Domino's Pizza | Quick service · Delivery-focused | Pizza | 812 Eastern Parkway | open |
| Double Dragon | Restaurant (service type not stated) | Chinese · Asian | 1255 Goss Ave | open |
| Eiderdown | Restaurant (service type not stated) | American | 983 Goss Ave | open |
| El Nopal Mexican Restaurant, Eastern Pkwy El Nopalito | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 811 Eastern Pkwy | open |
| El Tarasco | Restaurant (service type not stated) | Mexican · Latin American (other) | 2247 S Preston St | open |
| Four Pegs Smokehouse and Bar | Bar | BBQ · American | 1053 Goss Ave | open |
| Franny's Seafood | Restaurant (service type not stated) · Casual dining | Seafood · American | 998 Goss Ave | open |
| Gabriele Foods Llc | Restaurant (service type not stated) | 1030 Goss Ave | open | |
| Great Wok | Restaurant (service type not stated) | Chinese | 2502 Preston Hwy | open |
| Grit & Griddle | Restaurant (service type not stated) | Chicken / wings | 905 Hess Ln | open |
| Grouchos Llc | Specialty food shop · Quick service | Sandwiches | 935 Goss Ave | open |
| Hauck's Corner | Casual dining · Restaurant (service type not stated) · Bar | 1000 Goss Ave | open | |
| Heine Brothers Coffee Heine Brothers' Coffee -Clifton | Coffee shop · Café | Coffee | 822 Eastern Pkwy | open |
| Heitzman Bakery | Bakery | Bakery | 804 Eastern Pkwy | open |
| Hop Atomica | Brewery / taproom · Restaurant (service type not stated) · Casual dining · Bar | 1318 McHenry St | open | |
| It's Just Wings | Restaurant (service type not stated) | Chicken / wings | 3007 Poplar Level Rd | open |
| Jaymar Japanese Grill & Sushi | Restaurant (service type not stated) | Japanese · Sushi · Asian | 1039 Ash St | open |
| Jersey Mike's Jersey Mike's Subs | Specialty food shop · Quick service | Sandwiches | 3013 Poplar Level Road | open |
| Kfc | Restaurant (service type not stated) | Chicken / wings | 2513 Preston Hwy | open |
| King Donuts | Bakery · Dessert · Coffee shop | Dessert · Coffee · Bakery | 814 Eastern Pkwy | open |
| Krispy Krunchy Chicken Krispy Krunchy Chicken | Quick service | 1506 S Shelby St | open | |
| Le Petite Patisserie And Cafe | Bakery | Bakery | 1036 E Burnett Ave | open |
| LouBrew | Brewery / taproom | 1257 Lydia St | open | |
| Louisville Pizza Pub Inc | Restaurant (service type not stated) | 2500 Crittenden Dr | open | |
| Lydia House | Other | Sandwiches | 1101 Lydia St | open |
| Maya Bagel Express | Bakery | Bakery · Sandwiches | 3029 Poplar Level Rd | open |
| McDonald's McDonald's | Quick service | Burgers · American | 3100 Poplar Level Rd | open |
| Monnik Louisville | Brewery / taproom · Bar | 1036 E Burnett Ave | open | |
| Mr. Lee's | Bar | 935 Gross Ave | open | |
| New Vintage | Bar | 2126 S Preston St | open | |
| Nord's Bakery | Bakery · Dessert | Bakery · Dessert | 2118 S Preston St | open |
| North of Bourbon | Casual dining · Restaurant (service type not stated) · Bar | 935 Goss Ave | open | |
| Old Hickory Inn | Restaurant (service type not stated) | BBQ · Cajun, Creole, Southern · American | 1038 Lydia St | open |
| Papalino's Pizza | Restaurant (service type not stated) · Bar | Pizza | 1022 Clarks Ln | open |
| Parkway Diner | Casual dining · Restaurant (service type not stated) | American | 570 Eastern Pkwy | open |
| Penn Station East Coast Subs Penn Station East Coast Subs | Quick service | Sandwiches · American | 3035 Preston Hwy | open |
| Pizza Hut Pizza Hut | Quick service · Restaurant (service type not stated) | Pizza | 2508 Preston Hwy Jefferson | open |
| Pop’s Place Bar & Grill | Casual dining · Bar | 1100 Ash St | open | |
| Rally's | Quick service · Restaurant (service type not stated) | Burgers | 2502 Preston Hwy | open |
| River_City_Supper_Club | Restaurant (service type not stated) | open | ||
| Sarino | Bar | Italian · Pizza | 1030 Goss Ave | open |
| Shah's Mongolian Grill & Hookah Joint | Restaurant (service type not stated) | Asian | 423 Warnock St | open |
| Sistas Funnelcakes&Milkshakes | Food truck · Dessert | Dessert | 1039 Ash St | open |
| Six Forks Burger Company | Restaurant (service type not stated) | Burgers | 1039 Ash St | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 1229 Goss Ave | open |
| Sunergos Coffee Sunergos Coffee | Coffee shop · Café | Coffee | 2122 S Preston St | open |
| Swig Swig | Restaurant (service type not stated) · Dessert | 3009 Poplar Level Rd | open | |
| TANA Louisville | Restaurant (service type not stated) | 983 Goss Ave | open | |
| That Place On Goss | Restaurant (service type not stated) | American | 946 Goss Ave | open |
| The Burger Den | Restaurant (service type not stated) | 434 Eastern Parkway | open | |
| The Kentucky Taco Company | Restaurant (service type not stated) | Mexican | 502 Warnock St | open |
| The Merryweather | Bar · Casual dining | 1101 Lydia St | open | |
| The Neon Room | Bar · Casual dining | 1481 S Shelby St | open | |
| The Pearl of Germantown | Bar | 1151 Goss Ave | open | |
| The Post | Bar · Restaurant (service type not stated) | Pizza | 1045 Goss Ave | open |
| The Simple Greek - Louisville, Kentucky | Restaurant (service type not stated) | 3029 Poplar Level Rd | open | |
| Tim Tam Tavern | Restaurant (service type not stated) | 1022 Clarks Ln | open | |
| We Scream Ice Cream | Dessert | Ice cream / frozen desserts | 1103 Goss Ave | open |
| White Castle White Castle | Quick service | Burgers · American | 793 Eastern Pkwy | open |
| Wing Zone | Restaurant (service type not stated) | BBQ | 905 Hess Ln | open |
| Mr & Mrs Bs Bbq & Wingz | Restaurant (service type not stated) | 502 Warnock St | closed | |
| Uncle Pleasant's Llc | Bar | 2126 S Preston St | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 32 | 28 | — | — | — | 4 | SIC1987 |
| 1995 | 30 | 27 | — | — | — | 3 | SIC1987 |
| 1996 | 32 | 27 | — | — | — | 5 | SIC1987 |
| 1997 | 31 | 26 | — | — | — | 5 | SIC1987 |
| 1998 | 27 | 22 | 5 | 13 | 3 | 3 | NAICS1997 |
| 1999 | 26 | 21 | 5 | 13 | 3 | 3 | NAICS1997 |
| 2000 | 26 | 21 | 7 | 11 | 3 | 4 | NAICS1997 |
| 2001 | 23 | 18 | 6 | 11 | 1 | 3 | NAICS1997 |
| 2002 | 26 | 18 | 6 | 10 | 2 | 2 | NAICS1997 |
| 2003 | 31 | 20 | 7 | 11 | 2 | 5 | NAICS2002 |
| 2004 | 33 | 23 | 10 | 11 | 2 | 6 | NAICS2002 |
| 2005 | 29 | 20 | 6 | 11 | 3 | 5 | NAICS2002 |
| 2006 | 32 | 23 | 7 | 14 | 2 | 5 | NAICS2002 |
| 2007 | 30 | 22 | 6 | 13 | 3 | 3 | NAICS2002 |
| 2008 | 34 | 25 | 7 | 14 | 4 | 4 | NAICS2007 |
| 2009 | 32 | 24 | 7 | 13 | 4 | 5 | NAICS2007 |
| 2010 | 30 | 23 | 7 | 12 | 4 | 4 | NAICS2007 |
| 2011 | 36 | 27 | 10 | 13 | 4 | 6 | NAICS2007 |
| 2012 | 33 | 25 | 8 | 14 | 3 | 4 | NAICS2012 |
| 2013 | 34 | 24 | 8 | 12 | 3 | 6 | NAICS2012 |
| 2014 | 33 | 23 | 9 | 11 | 2 | 5 | NAICS2012 |
| 2015 | 41 | 30 | 13 | 14 | 2 | 6 | NAICS2012 |
| 2016 | 45 | 34 | 14 | 17 | 3 | 6 | NAICS2012 |
| 2017 | 44 | 36 | 18 | 14 | 4 | 4 | NAICS2017 |
| 2018 | 49 | 41 | 19 | 18 | 4 | 4 | NAICS2017 |
| 2019 | 48 | 40 | 19 | 17 | 4 | 3 | NAICS2017 |
| 2020 | 46 | 37 | 17 | 16 | 4 | 4 | NAICS2017 |
| 2021 | 46 | 40 | 18 | 17 | 5 | 4 | NAICS2017 |
| 2022 | 46 | 39 | 19 | 15 | 5 | 5 | NAICS2022 |
| 2023 | 48 | 41 | 20 | 15 | 6 | 4 | NAICS2022 |