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BMIE Market 40210

Jefferson County, Kentucky · ZCTA boundaries as of 2020

Profile

Population (current estimate)13,518
2020–2024 ACS 5-year estimate ±1,399 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households5,612
2020–2024 ACS 5-year estimate ±523 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count14,822
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units7,258
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$35,347
2020–2024 ACS 5-year estimate ±6,250 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age37.2
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$848
2020–2024 ACS 5-year estimate ±117 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$98,700
2020–2024 ACS 5-year estimate ±8,595 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area3.2 sq mi
Census Gazetteer 2020
Restaurants3
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 40210
Restaurants per 10,000 residents5.4
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-57.1%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-50.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-40.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file-25.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20282 (range 0–4)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.3 per year, r² 0.60) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score34 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score47 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score42 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score4 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 34 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score46.84740%+18.7
Restaurant Opportunity Score42.14235%+14.7
Market Momentum Score3.5425%+0.9
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 47 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)13,5187540%+30.0
Median household income (ACS)35,347440%+1.5
Households (ACS)5,6127620%+15.2
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 42 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-50535%+1.6
Restaurants per 10,000 residents (lower = more room)2.29925%+24.7
Population (ACS)13,5187520%+15.0
Median household income (ACS)35,347420%+0.8
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 4 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-57.1150%+0.7
10-year restaurant growth-50530%+1.4
20-year restaurant growth-40720%+1.5
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (33)

By cuisine

American 7 · Cajun, Creole, Southern 4 · Chicken / wings 4 · BBQ 3 · Burgers 2 · Pizza 2 · Breakfast 1 · Coffee 1 · Ice cream / frozen desserts 1 · Juice / smoothies 1 · Sandwiches 1

By type

Restaurant (service type not stated) 17 · Bar 6 · Winery / distillery / taproom 5 · Casual dining 3 · Quick service 3 · Café 1 · Dessert 1 · Juice, smoothie, tea 1 · Other 1

NameTypeCuisineAddressStatus
40 Acres & A MuleRestaurant (service type not stated)Cajun, Creole, Southern1800 Dixie Hwyopen
Bernheim DistilleryWinery / distillery / taproom1701 W Breckinridge Stopen
Brough Brothers DistilleryWinery / distillery / taproom1460 Dixie Hwyopen
Brown-Forman BrandsWinery / distillery / taproom · Restaurant (service type not stated)850 Dixie Hwy #1038open
Dixie Chicken Dixie ChickenQuick serviceChicken / wings · BBQ1785 W Oak Stopen
Eve's PizzaRestaurant (service type not stated)Pizza1670 S 17th Stopen
Food 4 Tha Soul LlcRestaurant (service type not stated)Cajun, Creole, Southern1714 Prentice Stopen
Haywood's Ice CreamDessertIce cream / frozen desserts1449 McCloskey Aveopen
Heaven Hill DistilleriesWinery / distillery / taproom1701 W Breckinridge Stopen
Hill Street LoungeBar1700 W Hill Stopen
Holi GinWinery / distillery / taproom1110 Wilson Aveopen
Hunt Brothers PizzaRestaurant (service type not stated)Pizza1612 Dixie Hwyopen
Inkredible'sRestaurant (service type not stated)Burgers1506 Dixie Hwyopen
Kings Fried ChickenQuick serviceChicken / wings · Cajun, Creole, Southern1302 Dixie Hwyopen
KJ's Catering and BarbecueRestaurant (service type not stated)2300 W Kentucky Stopen
Krispy Krunchy Chicken Krispy Krunchy Chicken HaywardQuick serviceAmerican · Chicken / wings1610 Dixie Hwyopen
Lucy Mae's Food Mart & KitchenRestaurant (service type not stated) · Casual diningAmerican · Breakfast2300 W Kentucky Stopen
Mark's Feed StoreRestaurant (service type not stated)BBQ1704 Dixie Hwyopen
Martin's Tavern Martin's TavernBar1614 Dixie Hwyopen
Moma Love's Homestyle Cooking and CateringRestaurant (service type not stated)American · Cajun, Creole, Southern1230 S 17th Stopen
Rally'sRestaurant (service type not stated)Burgers1800 W Hill Stopen
Rite Way Bar-B-Cue HouseRestaurant (service type not stated)BBQ1548 W Saint Catherine Stopen
S BarRestaurant (service type not stated)1442 Dixie Hwyopen
Shine's DinerCasual dining · CaféAmerican · CoffeeDixie 40210\n\nopen
St Matthias CafeteriaRestaurant (service type not stated)2208 Dixie Hwyopen
Steve's Bar & GrillBar1670 S 17th Stopen
SubwayOtherSandwiches1442 Dixie Hwyopen
The HoodBaropen
The Trap Wangs and MoreRestaurant (service type not stated) · Casual diningChicken / wings · American1823 W Kentucky Stopen
Trap Snacks and tobacco plugJuice, smoothie, teaJuice / smoothies1100 Dixie Hwyopen
Wagon WheelBar · Restaurant (service type not stated)American1633 W Kentucky Stopen
Westend of LouisvilleRestaurant (service type not stated)Americanopen
Xhale Restaurant & LoungeBar1670 S 17th Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199474———3SIC1987
199563———3SIC1987
199675———2SIC1987
199796———3SIC1987
199810615—3NAICS1997
199910615—3NAICS1997
200012826—3NAICS1997
200112835—3NAICS1997
20029615—3NAICS1997
20037523—2NAICS2002
20047514—2NAICS2002
20058716—1NAICS2002
20069816—1NAICS2002
20077614—1NAICS2002
20089724—1NAICS2007
20097615—1NAICS2007
20109826—1NAICS2007
20117725——NAICS2007
20127716——NAICS2012
20136615——NAICS2012
20146615——NAICS2012
20157615——NAICS2012
20167615——NAICS2012
201776—5——NAICS2017
201887—6——NAICS2017
201976—5——NAICS2017
202065—5——NAICS2017
202154—4——NAICS2017
202254—4——NAICS2022
202343—3——NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 40210. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
402081.5 mi292023
402031.8 mi242023
402112.1 mi142023
402022.4 mi912023
402122.7 mi62023
402172.8 mi412023
402152.8 mi102023
402043.5 mi632023
402213.6 mi22004
402164.3 mi472023
402094.4 mi82023
402064.9 mi782023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.