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BMIE Market 68588

Lancaster County, Nebraska · ZCTA boundaries as of 2020

Profile

Population (current estimate)0
2020–2024 ACS 5-year estimate ±10 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households0
2020–2024 ACS 5-year estimate ±10 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census countData source not yet connected
Housing unitsData source not yet connected
Median household incomeData source not yet connected
Median ageData source not yet connected
Median gross rentData source not yet connected
Median home valueData source not yet connected
Land area0.1 sq mi
Census Gazetteer 2020
Restaurants1
2016 · U.S. Census Bureau, ZIP Code Business Patterns 2016 detail (NAICS2012) · by USPS ZIP 68588
Restaurants per 10,000 residentsNot yet derived
Restaurant growth, 10-year+0.0%
DERIVED: 2006 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+0.0%
DERIVED: 1996 → 2016, ZIP Code Business Patterns restaurants
Projected restaurants, 20210 (range 0–2)
FORECAST · linear trend v1 fitted to 1994–2016 (9 points, 0.0 per year, r² 0.16) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score13 / 100
MODELED · bmie_market_score v1 · confidence Medium · why?
Consumer Market Score1 / 100
MODELED · consumer_market_score v1 · confidence Medium · why?
Market Momentum Score32 / 100
MODELED · market_momentum_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 13 (Medium confidence)

ComponentValueRankWeightAdds
Consumer Market Score1.1140%+0.7
Market Momentum Score32.13225%+12.4
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 1 (Medium confidence)

ComponentValueRankWeightAdds
Population (ACS)0140%+0.6
Households (ACS)0120%+0.5
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Market Momentum Score: 32 (Medium confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03530%+21.0
20-year restaurant growth02820%+11.1
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (9)

By cuisine

Bakery 2 · Coffee 2 · Sandwiches 2 · American 1 · Burgers 1 · Chicken / wings 1 · Dessert 1 · Mexican 1 · Southwestern / Tex-Mex 1

By type

Restaurant (service type not stated) 4 · Bakery 3 · Quick service 3 · Coffee shop 2 · Buffet 1 · Café 1 · Dessert 1 · Food truck 1 · Other 1

NameTypeCuisineAddressStatus
Auntie Anne's University of Nebraska-Lincoln Auntie Anne'sBakery · Restaurant (service type not stated) · Food truckBakery1400 R Stopen
Chick-fil-A Chick-fil-AQuick serviceChicken / wings · American1400 R Stopen
Dunkin Donuts Dunkin'Bakery · Quick service · Dessert · Coffee shopDessert · Coffee1400 R St University of Nebraskaopen
Qdoba Mexican Grill QdobaRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex600 N 15th St Lincolnopen
RunzaOtherSandwiches1400 R Stopen
Starbucks StarbucksCoffee shop · Café · BakeryCoffee · Bakery200 Nebraska Unionopen
Steak 'n ShakeRestaurant (service type not stated)Burgers1400 R Stopen
SubwayQuick service · Restaurant (service type not stated)Sandwiches1400 R Street, Nebraska Unionopen
Willa S. Cather Dining ComplexBuffet530 N 17th Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199411————SIC1987
199522————SIC1987
199611————SIC1987
200211—1——NAICS1997
200311————NAICS2002
200411————NAICS2002
200511————NAICS2002
200611————NAICS2002
201611——1—NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 68588. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
685080.7 mi852023
685031.2 mi182023
685212.7 mi642023
685042.8 mi392023
685102.8 mi592023
685022.8 mi252023
685224.1 mi102023
685064.1 mi532023
685054.2 mi372023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.